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Bird Paradise

Singapore is bringing all its nature-based attractions together in a new location at the Mandai Wildlife Reserve, to drive conservation and improve the visitor experience, as Tom Walker explains


The Mandai Wildlife Reserve in Singapore will gain a new visitor attraction in the second quarter of 2023 – a 17-hectare sanctuary called Bird Paradise. The move is part of larger plans to co-locate all of Singapore’s wildlife parks and other nature-based experiences together at the Mandai Wildlife Reserve.

Bird Paradise will be the first of the new wildlife parks located at the reserve to open to the public. The new area will transport visitors into a colourful world that will be home to 3,500 birds from over 400 avian species.

Designed to encourage discovery at every turn, Bird Paradise will welcome visitors into immersive and naturalistic mixed-species habitats. Visitors will be able to explore eight large walk-through aviaries which reflect different biomes of the world such as dense African rainforests, South American wetlands, Southeast Asian paddy fields and Australian dry eucalypt forests.

Endangered species
Some of the park’s most threatened species will be housed in Winged Sanctuary, a zone specially dedicated to birds of high conservation value including critically endangered species like the Philippine Eagle and Vietnam Pheasant.

In total, 24 per cent of the species in Bird Paradise will be threatened, the highest percentage listed under human care in a single zoological park. The new bird park will also have the world’s largest living genetic reserve of Hornbills under human care, with over 20 species.

The site’s operator, Mandai Wildlife Group, wants to position the park as a unique destination for nature and wildlife activities.

While Bird Paradise will open in 2023, development work for the rest of the large park is also well underway and the remaining features are set to open progressively through to 2025.

Creating an immersive experience
Mike Barclay, Group CEO of Mandai Wildlife Group said, “When the Mandai Rejuvenation Project was envisioned, we wanted Bird Paradise to exemplify our commitment to operating open, immersive wildlife parks that place animal welfare at the centre of what we do.

“We’ve designed Bird Paradise to offer guests carefully themed and choreographed walk-through aviaries that will bring them closer to some of the world’s most stunning bird species.

“The support facilities are also of the highest standard, including a state-of-the-art avian hospital and an extensive breeding facility.

“I’m confident that Bird Paradise will provide us with the perfect platform to further our education programmes, capacity-building initiatives and our important work helping to protect threatened bird species across the region.

Read more from this issue of Attractions Management magazine

View contents of Attractions Management 2022 issue 4
  • Editor's letter: Creating change
    Museums and attractions must harness their potential to create real change, says Magali Robathan
  • Letters: Write to reply
    Gordon Hartman, dad and founder of Morgan’s Wonderland on inclusion-centric thinking and action and Merlin Entertainments' Fiona Eastwood on inclusion and diversity...
  • People: Es Devlin
    Known for her large scale public art installations, the designer and stage director has been awarded a CBE
  • People: James Cretney
    Marwell’s CEO on conservation, communities and harnessing zoo poo
  • People: Evert Poor
    On what the Canadian Prime Minister’s visit meant for the Indigenous Peoples Experience
  • Interview: Ramona Bass
    Half way thought a $130m masterplan and with conservation projects in 30 countries, Fort Worth Zoo is thinking big, its co-chair tells Magali Robathan
  • Research: Tough times
    The cost of living crisis is already seeing the public cut its leisure spend, but these steps will help attractions keep visitors coming, says Jon Young
  • Innovation: Ars Electronica
    Linz in Austria has reinvented itself as a city of innovation, with the future facing Ars Electronica Center at its heart
  • Tech: Emotional reward
    Scientists have found a way to tweak video game difficulty according to player emotion, and it has huge potential for visitor attractions
  • Profile: Margaret Kerrison
    The former Disney Imagineer is determined to share what she’s learned about creating absorbing worlds for visitors
  • Preview: Bird Paradise
    Singapore is bringing its nature attractions together to help drive conservation and improve the visitor experience
  • Interview: Graham MacVoy
    How the team behind Boomtown Festival harnessed their brand of creativity to build a unique permanent attraction
  • Scientific research: Under the sea
    A new Red Sea scientific research centre and marine life attraction will offer visitors AR experiences, underwater walks, submarine dives and more
  • Tech: Getting personal
    These operators are getting clever with technology, using digital companions to personalise the guest experience, creating opportunities for deeper connections
Called Bird Paradise, the new area will be home to 3,500 birds from over 400 avian species
Called Bird Paradise, the new area will be home to 3,500 birds from over 400 avian species / PHOTO: Mandai Wildlife Group
An indoor habitat will offer visitors close up encounters with various species of penguins
An indoor habitat will offer visitors close up encounters with various species of penguins / PHOTO: Mandai Wildlife Group
Vietnamese pheasants
Vietnamese pheasants / PHOTO: shutterstock/Independent birds
The park will house Phillippine Eagles
The park will house Phillippine Eagles / PHOTO: shutterstock/Ivan Sarenas
A key highlight is the reserve’s Heart of Africa zone
A key highlight is the reserve’s Heart of Africa zone / PHOTO: Mandai Wildlife Group
COMPANY PROFILES
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
Holovis

Holovis is a privately owned company established in 2004 by CEO Stuart Hetherington. [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
+ More profiles  
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DIRECTORY
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23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
28-29 Sep 2026

Wellness Destination AI Tech Summit – Tourism, Hospitality & Real Estate, 28-29 Sept 2026

Grand Ballroom, METT Singapore, Singapore
+ More diary  
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Preview
Bird Paradise

Singapore is bringing all its nature-based attractions together in a new location at the Mandai Wildlife Reserve, to drive conservation and improve the visitor experience, as Tom Walker explains


The Mandai Wildlife Reserve in Singapore will gain a new visitor attraction in the second quarter of 2023 – a 17-hectare sanctuary called Bird Paradise. The move is part of larger plans to co-locate all of Singapore’s wildlife parks and other nature-based experiences together at the Mandai Wildlife Reserve.

Bird Paradise will be the first of the new wildlife parks located at the reserve to open to the public. The new area will transport visitors into a colourful world that will be home to 3,500 birds from over 400 avian species.

Designed to encourage discovery at every turn, Bird Paradise will welcome visitors into immersive and naturalistic mixed-species habitats. Visitors will be able to explore eight large walk-through aviaries which reflect different biomes of the world such as dense African rainforests, South American wetlands, Southeast Asian paddy fields and Australian dry eucalypt forests.

Endangered species
Some of the park’s most threatened species will be housed in Winged Sanctuary, a zone specially dedicated to birds of high conservation value including critically endangered species like the Philippine Eagle and Vietnam Pheasant.

In total, 24 per cent of the species in Bird Paradise will be threatened, the highest percentage listed under human care in a single zoological park. The new bird park will also have the world’s largest living genetic reserve of Hornbills under human care, with over 20 species.

The site’s operator, Mandai Wildlife Group, wants to position the park as a unique destination for nature and wildlife activities.

While Bird Paradise will open in 2023, development work for the rest of the large park is also well underway and the remaining features are set to open progressively through to 2025.

Creating an immersive experience
Mike Barclay, Group CEO of Mandai Wildlife Group said, “When the Mandai Rejuvenation Project was envisioned, we wanted Bird Paradise to exemplify our commitment to operating open, immersive wildlife parks that place animal welfare at the centre of what we do.

“We’ve designed Bird Paradise to offer guests carefully themed and choreographed walk-through aviaries that will bring them closer to some of the world’s most stunning bird species.

“The support facilities are also of the highest standard, including a state-of-the-art avian hospital and an extensive breeding facility.

“I’m confident that Bird Paradise will provide us with the perfect platform to further our education programmes, capacity-building initiatives and our important work helping to protect threatened bird species across the region.

Read more from this issue of Attractions Management magazine

View contents of Attractions Management 2022 issue 4
  • Editor's letter: Creating change
    Museums and attractions must harness their potential to create real change, says Magali Robathan
  • Letters: Write to reply
    Gordon Hartman, dad and founder of Morgan’s Wonderland on inclusion-centric thinking and action and Merlin Entertainments' Fiona Eastwood on inclusion and diversity...
  • People: Es Devlin
    Known for her large scale public art installations, the designer and stage director has been awarded a CBE
  • People: James Cretney
    Marwell’s CEO on conservation, communities and harnessing zoo poo
  • People: Evert Poor
    On what the Canadian Prime Minister’s visit meant for the Indigenous Peoples Experience
  • Interview: Ramona Bass
    Half way thought a $130m masterplan and with conservation projects in 30 countries, Fort Worth Zoo is thinking big, its co-chair tells Magali Robathan
  • Research: Tough times
    The cost of living crisis is already seeing the public cut its leisure spend, but these steps will help attractions keep visitors coming, says Jon Young
  • Innovation: Ars Electronica
    Linz in Austria has reinvented itself as a city of innovation, with the future facing Ars Electronica Center at its heart
  • Tech: Emotional reward
    Scientists have found a way to tweak video game difficulty according to player emotion, and it has huge potential for visitor attractions
  • Profile: Margaret Kerrison
    The former Disney Imagineer is determined to share what she’s learned about creating absorbing worlds for visitors
  • Preview: Bird Paradise
    Singapore is bringing its nature attractions together to help drive conservation and improve the visitor experience
  • Interview: Graham MacVoy
    How the team behind Boomtown Festival harnessed their brand of creativity to build a unique permanent attraction
  • Scientific research: Under the sea
    A new Red Sea scientific research centre and marine life attraction will offer visitors AR experiences, underwater walks, submarine dives and more
  • Tech: Getting personal
    These operators are getting clever with technology, using digital companions to personalise the guest experience, creating opportunities for deeper connections
Called Bird Paradise, the new area will be home to 3,500 birds from over 400 avian species
Called Bird Paradise, the new area will be home to 3,500 birds from over 400 avian species / PHOTO: Mandai Wildlife Group
An indoor habitat will offer visitors close up encounters with various species of penguins
An indoor habitat will offer visitors close up encounters with various species of penguins / PHOTO: Mandai Wildlife Group
Vietnamese pheasants
Vietnamese pheasants / PHOTO: shutterstock/Independent birds
The park will house Phillippine Eagles
The park will house Phillippine Eagles / PHOTO: shutterstock/Ivan Sarenas
A key highlight is the reserve’s Heart of Africa zone
A key highlight is the reserve’s Heart of Africa zone / PHOTO: Mandai Wildlife Group
LATEST NEWS
London Museum makes destination dining part of the attraction
London Museum will open four new food and drink destinations when it launches its new home at Smithfield on 28 November, making hospitality a central part of the visitor experience at one of the capital's biggest cultural openings of the year.
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
San Antonio Zoo reports $283 million economic impact as expansion plans progress
San Antonio Zoo has reported a US$283 million economic impact for 2025, following a decade- long transformation programme that has seen almost US$200 million invested into the Texas attraction.
Great Barrier Reef attraction set for AU$180 million reinvention
Plans for the AU$180 million redevelopment of Reef HQ Aquarium in Townsville, Australia, are progressing, with the project set to transform the attraction into a global centre for reef education and conservation.
Mubadala makes €1 billion bid for Pierre and Vacances
Abu Dhabi-based investment firm Mubadala Capital has made a binding, fully financed €1 billion offer to acquire Pierre and Vacances SA, the European holiday resort operator behind the continental European Center Parcs business.
Disney confirms US$30 billion investment programme as it highlights its economic impact
Disney has reaffirmed its commitment to investing US$30 billion in its US parks and cruise business by 2033, using new America250 celebrations to underline the role its attractions play in supporting jobs, tourism and economic growth.
Expo 2030 Riyadh will create a permanent global destination
Expo 2030 Riyadh is being planned as a permanent visitor destination, with organisers confirming the six-million-square-metre site will become a Global Village after the event closes.
Australian waterpark acquisition creates new leisure attractions group
The owner of one of Australia's best-known waterparks has acquired a major competitor, creating a new attractions business spanning two of the country's largest visitor destinations.
London Museum reveals 2026 opening date for new Smithfield home
The London Museum’s new site will open in Smithfield, East London, on 28 November 2026.
+ More news   
 
COMPANY PROFILES
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
Holovis

Holovis is a privately owned company established in 2004 by CEO Stuart Hetherington. [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
28-29 Sep 2026

Wellness Destination AI Tech Summit – Tourism, Hospitality & Real Estate, 28-29 Sept 2026

Grand Ballroom, METT Singapore, Singapore
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
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