Organisers of the Dubai Entertainment, Amusement and Leisure Show (DEAL) are planning to create their largest ever showcase of world class entertainment products at this year’s event
DEAL welcomed almost 6,000 trade visitors to last year’s event, and this year the show will be even bigger
DEAL has grown to become one of the most effective ‘launchpads’ in the Middle East for stakeholders within the amusement and related industries. Now in its 19th edition, this year’s show takes place from 8-10 April at the Dubai World Trade Centre, UAE, and will be almost 20 per cent larger than last year’s event (which welcomed 270 companies from 33 countries, and almost 6,000 trade visitors).
The event’s creator, International Expo Consults (IEC), regards the growth of the global attractions industry as serious business. IEC says that according to a report by Global Industry Analysts, the world market for theme parks is expected to reach US$31.8bn (Dh116.8bn, E23.2bn, £19.2bn) by 2017.
The Middle East, Asia-Pacific and Latin America are poised to see the biggest growth rates during this period, according to the report.
Demand is on an upswing and there are opportunities to be tapped in North Africa and the Far East Asia regions as well. Here, countries are gearing towards ‘retail entertainment’ where a large retail entity supports an entertainment zone that includes not just rides but cinema, and F&B, it states.
Consumer preferences are moving towards adrenalin-pumping rides, interactive games, 7D simulation games, redemption games and high-tech video games among others.
Another key factor that will boost the entertainment and amusement sector in the Middle East is Dubai’s EXPO 2020 win. An estimated total funding of E6.bn (US$8.2bn, £5.1bn) has been earmarked for the event, with E5.bn (US$6.8bn, £4.1bn) anticipated as investment for the Expo’s infrastructure.
Dubai’s economy is set to receive an added value boost of around E17.7bn (US$24.2bn, £14.6bn). An estimated 25 million visitors are set to arrive in the country as a result of a successful bid, thus influencing tourism, trade, infrastructure and investment.
DEAL 2014 will see a large gathering of key players and visitors, and many familiar leading names as exhibitors from the international attractions and leisure industries. This year’s show will welcome leading names such as AFP technology – Wavesurfer, Empex Water Toys, Fabbri Group, Huss Park Attractions, International Play Company, Lagotronics Projects, Mack Rides, Neptune-Benson, Polin Waterparks & Pool Systems, Proslide Technology, Rainbow Productions, Sanderson Group International, Saturn Imagineering, Water Technology, Whitehouse Leisure and Whitewater West.
Read more from this issue of Attractions Management magazine
View contents of Attractions Management 2014 issue 1
Editor's letter: Creating Wealth
Great companies like Merlin Entertainments generate whole
ecosystems around themselves, with employees and their families,
shareholders, investors, suppliers, stakeholders and customers
benefiting from the wealth, energy and opportunity they create
Profile: Alberto Zamperla
The Italian ride entrepreneur is
attracting international attention for
his ambitious plans to build a new
cultural attraction in the heart of
Venice. Liz Terry finds out more
Planetariums: Science in the sky
We talk to Techmania's CEO Vlastimil
Volak and designer Glenn Smith
about the opening of the first 3D
Planetarium in the Czech Republic
Museums: Sea Views
Exploring underwater museums with
eco-sculptor Jason deCaires Taylor
- Owners, managers, operators of all types of FEC leisure attractions and theme parks - Architects, developers and designers - Contractors and consultants - Food and beverage managers - Investors and entrepreneurs - Tourism operators - Mall and retail managers - Real estate developers - Decision-makers from the whole spectrum of leisure sites
Show dates: 8–10 April, 2014 Timings: 11.00 hrs to 19.00 hrs Venue: The Arena, Dubai World Trade Centre, Dubai, UAE www.dealmiddleeastshow.com
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Organisers of the Dubai Entertainment, Amusement and Leisure Show (DEAL) are planning to create their largest ever showcase of world class entertainment products at this year’s event
DEAL welcomed almost 6,000 trade visitors to last year’s event, and this year the show will be even bigger
DEAL has grown to become one of the most effective ‘launchpads’ in the Middle East for stakeholders within the amusement and related industries. Now in its 19th edition, this year’s show takes place from 8-10 April at the Dubai World Trade Centre, UAE, and will be almost 20 per cent larger than last year’s event (which welcomed 270 companies from 33 countries, and almost 6,000 trade visitors).
The event’s creator, International Expo Consults (IEC), regards the growth of the global attractions industry as serious business. IEC says that according to a report by Global Industry Analysts, the world market for theme parks is expected to reach US$31.8bn (Dh116.8bn, E23.2bn, £19.2bn) by 2017.
The Middle East, Asia-Pacific and Latin America are poised to see the biggest growth rates during this period, according to the report.
Demand is on an upswing and there are opportunities to be tapped in North Africa and the Far East Asia regions as well. Here, countries are gearing towards ‘retail entertainment’ where a large retail entity supports an entertainment zone that includes not just rides but cinema, and F&B, it states.
Consumer preferences are moving towards adrenalin-pumping rides, interactive games, 7D simulation games, redemption games and high-tech video games among others.
Another key factor that will boost the entertainment and amusement sector in the Middle East is Dubai’s EXPO 2020 win. An estimated total funding of E6.bn (US$8.2bn, £5.1bn) has been earmarked for the event, with E5.bn (US$6.8bn, £4.1bn) anticipated as investment for the Expo’s infrastructure.
Dubai’s economy is set to receive an added value boost of around E17.7bn (US$24.2bn, £14.6bn). An estimated 25 million visitors are set to arrive in the country as a result of a successful bid, thus influencing tourism, trade, infrastructure and investment.
DEAL 2014 will see a large gathering of key players and visitors, and many familiar leading names as exhibitors from the international attractions and leisure industries. This year’s show will welcome leading names such as AFP technology – Wavesurfer, Empex Water Toys, Fabbri Group, Huss Park Attractions, International Play Company, Lagotronics Projects, Mack Rides, Neptune-Benson, Polin Waterparks & Pool Systems, Proslide Technology, Rainbow Productions, Sanderson Group International, Saturn Imagineering, Water Technology, Whitehouse Leisure and Whitewater West.
Read more from this issue of Attractions Management magazine
View contents of Attractions Management 2014 issue 1
Editor's letter: Creating Wealth
Great companies like Merlin Entertainments generate whole
ecosystems around themselves, with employees and their families,
shareholders, investors, suppliers, stakeholders and customers
benefiting from the wealth, energy and opportunity they create
Profile: Alberto Zamperla
The Italian ride entrepreneur is
attracting international attention for
his ambitious plans to build a new
cultural attraction in the heart of
Venice. Liz Terry finds out more
Planetariums: Science in the sky
We talk to Techmania's CEO Vlastimil
Volak and designer Glenn Smith
about the opening of the first 3D
Planetarium in the Czech Republic
Museums: Sea Views
Exploring underwater museums with
eco-sculptor Jason deCaires Taylor
- Owners, managers, operators of all types of FEC leisure attractions and theme parks - Architects, developers and designers - Contractors and consultants - Food and beverage managers - Investors and entrepreneurs - Tourism operators - Mall and retail managers - Real estate developers - Decision-makers from the whole spectrum of leisure sites
Show dates: 8–10 April, 2014 Timings: 11.00 hrs to 19.00 hrs Venue: The Arena, Dubai World Trade Centre, Dubai, UAE www.dealmiddleeastshow.com
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th
anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s
longstanding “Hollywood in Germany” positioning.
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions
that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once
complete, according to prof David Russell, CEO of Therme UK.
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its
recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
A proposed Puy du Fou development near Bicester and Universal Destinations and Experiences’
planned resort in Bedford are emerging as part of a wider transformation of the Oxford–
Cambridge Growth Corridor into a major centre for UK leisure and tourism inv
Shedd Aquarium has opened the Immersion Theater developed in partnership with SimEx-
Iwerks, as part of a wider strategy to enhance the guest experience and create additional
revenue opportunities.
The UK government has announced a temporary reduction in VAT on visitor attractions and
children’s meals as part of a summer cost-of-living support package designed to stimulate the
visitor economy and encourage family days out.
As designer Yinka Ilori prepares for his first solo gallery show in London, he speaks exclusively
to CLADmag about his mission to spread joy, the power of play, and his bold approach to using
colour (including the colours you won’t see in his work).
The government of Thailand is exploring plans for a THB300bn (£6.3bn, US$8.3bn)
entertainment complex in the country’s Eastern Economic Corridor (EEC), with officials
proposing a large-scale theme park and sports destination as part of a broader tourism and
economic development strategy.
Royal Caribbean has revealed its Hero of the Seas cruise ship, home to the most pools at sea
(nine), and a record-breaking 28 dining venues, as well as attractions including a waterpark
with two new family raft slides.
An opportunity to reimagine one of the UK’s most recognisable towers has been formally
opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its
next phase. [more...]