The 21st edition of Beautyworld Middle East, held in 2016, was a resounding success, with a 25 per cent increase in visitor numbers over the preceding show, highlighting the growing opportunities and interest in the Middle East market for beauty products, hair, fragrances and wellbeing.
The Middle East and Africa region is currently the world’s fastest growing market for fragrances, hair care, colour cosmetics, skin care, men’s grooming, spa and wellness, and its overall beauty and personal care market is expected to be worth US$34.7 billion by 2020.
The benefits of exhibiting at Beautyworld Middle East are immense. Being at the largest platform of its kind in the Middle East, you will be able to build alliances with new business partners, access new markets, optimise the sales cycle of your products and solutions, and boost the presence of your brand within the region and beyond.
The Global Wellness Institute estimates that the UAE will top spa growth, more than doubling wellness-focused trips from 2012-2017, with 993,352 trips added and 17.9 per cent annual growth.
The UAE forges ahead into the future of wellbeing tourism with an initiative inaugurated by Shaikh Hamdan Bin Mohammad Bin Rashid Al Maktoum, Crown Prince of Dubai and chairman of the Dubai Executive Council, which set a target of more than 500,000 international medical tourists by 2020, building on a 12-15 per cent year-on-year growth in the past few years. They will enjoy world-class facilities for wellness, cosmetic and dental services and physiotherapy, to name few.
Beautyworld Middle East is at the forefront of the industry, attracting 37,184 visitors in 2016. Over 10 per cent of our professional visitors expressed their interest in meeting wellness spa exhibitors to initiate new business relations, discover the latest innovations and developments, and expand their specialist knowledge.
Spread across six product groups to provide a compelling visiting experience, the upcoming show will feature the Professional Equipment, Spa and Wellness area in a premium location of the Dubai World Trade Center: the Al Multaqua Ballroom. This location will provide a high visitor footfall, as well as an ideal setting to promote your products to your target audience.
This year the section will also welcome for the first time an innovative spa experience, exclusively at Beautyworld Middle East. It will offer visitors the opportunity to navigate through the spa journey using their five senses.
Each visitor will be offered a bespoke treatment involving taste, sound, touch, scent and sight, and customised for their needs. This is a unique and memorable experience designed by centdegres in collaboration with Carita, specifically for Beautyworld Middle East.
www.beautyworldME.com
Read more from this issue of Attractions Management magazine
View contents of Attractions Management 2017 issue 1
Interview: Jeremy McCarthy
Mandarin Oriental’s group director
of spa and wellness discusses mental
wellness, spas and technology
Promotional feature: Beautyworld Middle East
Set to take place May 14-16, 2017 in Dubai, Beautyworld Middle East is billed as “three days to rediscover wellness and shake up the industry.”
Promotional feature: ESPA
ESPA has been a leader in the field of therapeutic skincare and luxury spa design and management for 25 years. Founder Susan Harmsworth explains how the company’s recent brand evolution will make ESPA even more relevant to the future of wellness
Promotional feature: Riceforce
Rice Force is set to make further inroads into the spa market in 2017 with the
launch of its new aromatic oils and treatment protocol
Promotional feature: Oakworks
Oakworks’ new Masters’ Collection range, which will consist of over 15 models by the end of 2017, has been designed to offer spa operators the ultimate in modern styling, with solutions and functionality that address each spa’s practical needs
An opportunity to reimagine one of the UK’s most recognisable towers has been formally
opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its
next phase. [more...]
The 21st edition of Beautyworld Middle East, held in 2016, was a resounding success, with a 25 per cent increase in visitor numbers over the preceding show, highlighting the growing opportunities and interest in the Middle East market for beauty products, hair, fragrances and wellbeing.
The Middle East and Africa region is currently the world’s fastest growing market for fragrances, hair care, colour cosmetics, skin care, men’s grooming, spa and wellness, and its overall beauty and personal care market is expected to be worth US$34.7 billion by 2020.
The benefits of exhibiting at Beautyworld Middle East are immense. Being at the largest platform of its kind in the Middle East, you will be able to build alliances with new business partners, access new markets, optimise the sales cycle of your products and solutions, and boost the presence of your brand within the region and beyond.
The Global Wellness Institute estimates that the UAE will top spa growth, more than doubling wellness-focused trips from 2012-2017, with 993,352 trips added and 17.9 per cent annual growth.
The UAE forges ahead into the future of wellbeing tourism with an initiative inaugurated by Shaikh Hamdan Bin Mohammad Bin Rashid Al Maktoum, Crown Prince of Dubai and chairman of the Dubai Executive Council, which set a target of more than 500,000 international medical tourists by 2020, building on a 12-15 per cent year-on-year growth in the past few years. They will enjoy world-class facilities for wellness, cosmetic and dental services and physiotherapy, to name few.
Beautyworld Middle East is at the forefront of the industry, attracting 37,184 visitors in 2016. Over 10 per cent of our professional visitors expressed their interest in meeting wellness spa exhibitors to initiate new business relations, discover the latest innovations and developments, and expand their specialist knowledge.
Spread across six product groups to provide a compelling visiting experience, the upcoming show will feature the Professional Equipment, Spa and Wellness area in a premium location of the Dubai World Trade Center: the Al Multaqua Ballroom. This location will provide a high visitor footfall, as well as an ideal setting to promote your products to your target audience.
This year the section will also welcome for the first time an innovative spa experience, exclusively at Beautyworld Middle East. It will offer visitors the opportunity to navigate through the spa journey using their five senses.
Each visitor will be offered a bespoke treatment involving taste, sound, touch, scent and sight, and customised for their needs. This is a unique and memorable experience designed by centdegres in collaboration with Carita, specifically for Beautyworld Middle East.
www.beautyworldME.com
Read more from this issue of Attractions Management magazine
View contents of Attractions Management 2017 issue 1
Interview: Jeremy McCarthy
Mandarin Oriental’s group director
of spa and wellness discusses mental
wellness, spas and technology
Promotional feature: Beautyworld Middle East
Set to take place May 14-16, 2017 in Dubai, Beautyworld Middle East is billed as “three days to rediscover wellness and shake up the industry.”
Promotional feature: ESPA
ESPA has been a leader in the field of therapeutic skincare and luxury spa design and management for 25 years. Founder Susan Harmsworth explains how the company’s recent brand evolution will make ESPA even more relevant to the future of wellness
Promotional feature: Riceforce
Rice Force is set to make further inroads into the spa market in 2017 with the
launch of its new aromatic oils and treatment protocol
Promotional feature: Oakworks
Oakworks’ new Masters’ Collection range, which will consist of over 15 models by the end of 2017, has been designed to offer spa operators the ultimate in modern styling, with solutions and functionality that address each spa’s practical needs
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package
that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii
is preparing to open near the world-famous archaeological site in southern Italy.
Experience design company, BRC Imagination Arts, has completed a transition that sees founder
Bob Rogers pass ownership of the business to four long-serving senior executives, while
remaining actively involved with the company.
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th
anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s
longstanding “Hollywood in Germany” positioning.
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions
that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once
complete, according to prof David Russell, CEO of Therme UK.
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its
recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
A proposed Puy du Fou development near Bicester and Universal Destinations and Experiences’
planned resort in Bedford are emerging as part of a wider transformation of the Oxford–
Cambridge Growth Corridor into a major centre for UK leisure and tourism inv
Shedd Aquarium has opened the Immersion Theater developed in partnership with SimEx-
Iwerks, as part of a wider strategy to enhance the guest experience and create additional
revenue opportunities.
The UK government has announced a temporary reduction in VAT on visitor attractions and
children’s meals as part of a summer cost-of-living support package designed to stimulate the
visitor economy and encourage family days out.
As designer Yinka Ilori prepares for his first solo gallery show in London, he speaks exclusively
to CLADmag about his mission to spread joy, the power of play, and his bold approach to using
colour (including the colours you won’t see in his work).
The government of Thailand is exploring plans for a THB300bn (£6.3bn, US$8.3bn)
entertainment complex in the country’s Eastern Economic Corridor (EEC), with officials
proposing a large-scale theme park and sports destination as part of a broader tourism and
economic development strategy.
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