Sponsored - Technically Creative | attractionsmanagement.com
GET ATTRACTIONS MANAGEMENT
magazine
Yes! Send me the FREE digital edition of Attractions Management and the FREE weekly Attractions Management ezines and breaking news alerts!
Not right now, thanksclose this window
POST YOUR JOB ONLINE
Free ezine/digital edition sign up
Jobs   News   Features   Video    Products   Profiles   Magazine   Handbook   Advertise  
Sponsored
Technically Creative

With clients including the Xplore Family Entertainment Centre in Athens, Technically Creative provides a one stop, in-house solution to create memorable and magical experiences. We talk to CEO, Marc Broadbent


What does Technically Creative do?
We create the ultimate in immersive experiences. Our team is dedicated to providing captivating visitor experience installations, large or small. Think of us as your one-stop all in-house experience provider.

Which sectors do you work in?
We work with theme parks, family entertainment centres, retail and visitor attractions. Anything fun!

What type of projects do you take on?
We create VR attractions, software modelling and interactive games, as well as immersive retail experiences, interactive mini-golf centres and F&B environments. Other areas include lighting, show control and digital audio installations, projection mapping, bespoke exhibition stand tech, electronics, and installations.

Who are your key clients?
We work with a range of different clients to create attractions all around the globe. From private attractions, theme parks and FECs, creative design studios to museum and retail contractors.

What services do you offer?
As a one-stop-shop experience provider, we currently offer the following services: concept design, interactive environments, lighting, interactive software, audio visual, show control, electrical/electronics and project management.
We’re also extremely excited to have launched a range of off-the shelf Technically Creative products, including Magic Sand Pit, which brings imagined landscapes to life; The Town Planner, an interactive VR landscape creator; and Step and Play, a giant interactive keyboard.

Where in the world do you work?
We can work anywhere! All our installations are designed and built at our headquarters, before being installed on site. Our dedicated team have worked all over the world, completing projects such as the Xplore Family Entertainment Centre in Athens, and the Madagascar Mad Pursuit attraction in Dubai.

What’s your company mission?
To be a one-stop shop for all attraction technical requirements. We love guiding our clients from their initial idea right the way through to project completion and aftercare.

What makes you special and different?
We’re a one-stop-shop for all interactive attraction needs. That means we can take your initial idea through concept, R&D, design, production and finally through to installation. We also offer aftercare and maintenance packages to ensure your installation continues to bring joy to guests for years to come.
Another key factor that separates Technically Creative from the competition, is that every member of our team has installation experience, even those who are desk-based. This means that our team constantly has the end goal in sight, and we all pull in the right direction to ensure we deliver an outstanding installation.
 
What’s your working process?
Firstly, understanding the client’s requirements and budget is key to creating the attraction they desire. We then work closely with the client on concept development.
Our talented designers then produce creative concept visuals. The next stage is production design, before we build and test our work, on-site at our headquarters in York.
The final stage is installation, where we get to see the idea come to life.

From where do you draw inspiration?
Many childhood experiences serve as the inspiration for the work I do. From the age of five I was already creating fantasy gardens and learning about electronics. I find that children have a very simple view of the world, and often some of the simpler ideas are more exciting with endless possibilities.

Which projects have you worked on?
One of our most exciting recent projects was the Xplore Family Entertainment Centre in Athens, Greece. We worked on this project for over six months, creating interactives for 20 different zones across three sections: The Exploratorium, Adventureland and The Oceans.
For the Exploratorium, we created and installed a laser harp, motion graffiti, and a giant piano. In Adventureland there’s a Laser Maze, or you can design and service a car, or even have a go on our racing simulator. This area of the centre also features a new interactive we’ve created, called Virtual Village. Similar to SimCity this is a totally interactive installation that allows players to build a virtual village in real-time using our live rendering software. We also installed all the lighting, show control, electrical control systems, audio and PA systems throughout Xplore Athens.

How do you see the industry changing?
Since the outbreak of COVID-19 a lot of attractions have had to change the way they operate. This will influence the business feasibility of operators and suppliers. I can see a future where visitor dwell time is factored into the design of attractions to help account for social distancing, for now it is positive to see more projects resurfacing, and we look forward to seeing the sector thrive once again in the coming year.

The core team

Marc Broadbent
Founder, owner, and creative director

Clare Sims
PA to Marc Broadbent & project manager

Clive Powell
Creative development manager

Craig Meakin
Lead concept design engineer

James Voakes
Head of technology services

Lee Coleman
Production manager

Contact Technically Creative
T: 01904 207160
E: [email protected]
W: technically-creative.co.uk

The company delivered a range of immersive interactives for Xplore in Athens
Technically Creative was founded in 2019 in York.
Every member of the team has installation experience
COMPANY PROFILES
FORREC Ltd

We create guest experiences others don’t, masterplan like no one else can, and give the world’s bi [more...]
WhiteWater

WhiteWater was born in 1980 to create places where families unite and make joyful lasting memories [more...]
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
+ More profiles  
FEATURED SUPPLIER

Triotech and Benoit Cornet’s Bold Move to collaborate on breakthrough innovative media-based attractions
Triotech has announced a breakthrough alliance with Benoit Cornet and Bold Move to bring a new collaborative approach to the design of media-based attractions – with an emphasis on adding value for operators. [more...]
VIDEO GALLERY

Animalive - Introducing AnimaChat!
Introducing AnimaChat, one operator can live-stream into multiple venues. Find out more...
More videos:
+ More videos  

CATALOGUE GALLERY
 
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

05-07 May 2021

TEA SATE Europe 2020

PortAventura World, Tarragona, Spain
09 Jun 2021

IAAPA Expo Asia 2021

The Venetian Macao, Macao, China
+ More diary  
LATEST ISSUES
+ View Magazine Archive

Attractions Management

2021 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2020 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2019 issue 4


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2019 issue 3


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management News

06 Apr 2020 issue 153


View on turning pages
Download PDF
View archive
FREE digital subscription
Print subscription

Attractions Handbook

2019


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
ATTRACTIONS MANAGEMENT
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2021
Jobs   News   Products   Magazine
Sponsored
Technically Creative

With clients including the Xplore Family Entertainment Centre in Athens, Technically Creative provides a one stop, in-house solution to create memorable and magical experiences. We talk to CEO, Marc Broadbent


What does Technically Creative do?
We create the ultimate in immersive experiences. Our team is dedicated to providing captivating visitor experience installations, large or small. Think of us as your one-stop all in-house experience provider.

Which sectors do you work in?
We work with theme parks, family entertainment centres, retail and visitor attractions. Anything fun!

What type of projects do you take on?
We create VR attractions, software modelling and interactive games, as well as immersive retail experiences, interactive mini-golf centres and F&B environments. Other areas include lighting, show control and digital audio installations, projection mapping, bespoke exhibition stand tech, electronics, and installations.

Who are your key clients?
We work with a range of different clients to create attractions all around the globe. From private attractions, theme parks and FECs, creative design studios to museum and retail contractors.

What services do you offer?
As a one-stop-shop experience provider, we currently offer the following services: concept design, interactive environments, lighting, interactive software, audio visual, show control, electrical/electronics and project management.
We’re also extremely excited to have launched a range of off-the shelf Technically Creative products, including Magic Sand Pit, which brings imagined landscapes to life; The Town Planner, an interactive VR landscape creator; and Step and Play, a giant interactive keyboard.

Where in the world do you work?
We can work anywhere! All our installations are designed and built at our headquarters, before being installed on site. Our dedicated team have worked all over the world, completing projects such as the Xplore Family Entertainment Centre in Athens, and the Madagascar Mad Pursuit attraction in Dubai.

What’s your company mission?
To be a one-stop shop for all attraction technical requirements. We love guiding our clients from their initial idea right the way through to project completion and aftercare.

What makes you special and different?
We’re a one-stop-shop for all interactive attraction needs. That means we can take your initial idea through concept, R&D, design, production and finally through to installation. We also offer aftercare and maintenance packages to ensure your installation continues to bring joy to guests for years to come.
Another key factor that separates Technically Creative from the competition, is that every member of our team has installation experience, even those who are desk-based. This means that our team constantly has the end goal in sight, and we all pull in the right direction to ensure we deliver an outstanding installation.
 
What’s your working process?
Firstly, understanding the client’s requirements and budget is key to creating the attraction they desire. We then work closely with the client on concept development.
Our talented designers then produce creative concept visuals. The next stage is production design, before we build and test our work, on-site at our headquarters in York.
The final stage is installation, where we get to see the idea come to life.

From where do you draw inspiration?
Many childhood experiences serve as the inspiration for the work I do. From the age of five I was already creating fantasy gardens and learning about electronics. I find that children have a very simple view of the world, and often some of the simpler ideas are more exciting with endless possibilities.

Which projects have you worked on?
One of our most exciting recent projects was the Xplore Family Entertainment Centre in Athens, Greece. We worked on this project for over six months, creating interactives for 20 different zones across three sections: The Exploratorium, Adventureland and The Oceans.
For the Exploratorium, we created and installed a laser harp, motion graffiti, and a giant piano. In Adventureland there’s a Laser Maze, or you can design and service a car, or even have a go on our racing simulator. This area of the centre also features a new interactive we’ve created, called Virtual Village. Similar to SimCity this is a totally interactive installation that allows players to build a virtual village in real-time using our live rendering software. We also installed all the lighting, show control, electrical control systems, audio and PA systems throughout Xplore Athens.

How do you see the industry changing?
Since the outbreak of COVID-19 a lot of attractions have had to change the way they operate. This will influence the business feasibility of operators and suppliers. I can see a future where visitor dwell time is factored into the design of attractions to help account for social distancing, for now it is positive to see more projects resurfacing, and we look forward to seeing the sector thrive once again in the coming year.

The core team

Marc Broadbent
Founder, owner, and creative director

Clare Sims
PA to Marc Broadbent & project manager

Clive Powell
Creative development manager

Craig Meakin
Lead concept design engineer

James Voakes
Head of technology services

Lee Coleman
Production manager

Contact Technically Creative
T: 01904 207160
E: [email protected]
W: technically-creative.co.uk

The company delivered a range of immersive interactives for Xplore in Athens
Technically Creative was founded in 2019 in York.
Every member of the team has installation experience
LATEST NEWS
Herschend Enterprises acquires Vancouver Aquarium
Herschend Enterprises has acquired Vancouver Aquarium from the Ocean Wise Conservation Association, adding the attraction to the group's growing portfolio of properties.
'Mind-blowing' experiential art space Superblue opens its doors in Miami
Experiential art company Superblue has launched its first venue in Miami, US.
Sauna trance: art and sauna bathing collide at mesmerising new Tokyo art exhibition
Global art collective teamLab has combined art and sauna to offer an immersive exhibition in Roppongi, Tokyo, called teamLab & TikTok, teamLab Reconnect: Art with Rinkan Sauna Roppongi.
Skåne Zoo launches glamping experience for 2021
Skånes Djurpark zoo in southern Sweden is launching a glamping experience for guests this year.
You can now enter the World Leisure Innovation Prize
World Leisure Organization (WLO) has opened the entry process for its International Innovation Prize.
Is Disney planning pop-up attractions with its 'new experience development' department?
Disney Imagineers could be planning on launching pop-up experiences in the US – and potentially around the world.
Alton Towers to launch three 80s-themed Retro Squad rides when park opens
Alton Towers theme park in the UK will offer visitors the opportunity to indulge in some 80s nostalgia when it launches three "retro" rides this month.
Disney to open Avengers Campus at Disneyland California on 4 June
Disney has confirmed that it will open its long-awaited Avengers Campus at the Disneyland California resort in Anaheim on 4 June 2021.
World's top 100 museums and galleries suffer 77 per cent fall in visits during pandemic
The coronavirus pandemic has resulted in visits to the world's top 100 museums and galleries falling by three quarters.
Chinese attractions industry entering 'growth phase'
The Chinese visitor attractions market is set to bounce back from the pandemic with significant growth over the coming years.
BRC founder Bob Rogers: '2021 will see a surge in our industry'
Bob Rogers, the founder of BRC Imagination Arts, has predicted that the visitor attraction industry will see a "surge in interest" during 2021, as the global tourism industry begins its slow journey to recovery.
REVEALED: IMG to operate 'glass elevator' chimney lift experience at Battersea in 2022
Global entertainments and events firm IMG has signed a contract to operate the Chimney Lift Experience at the Battersea Power Station.
+ More news   
 
COMPANY PROFILES
FORREC Ltd

We create guest experiences others don’t, masterplan like no one else can, and give the world’s bi [more...]
WhiteWater

WhiteWater was born in 1980 to create places where families unite and make joyful lasting memories [more...]
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
+ More profiles  
FEATURED SUPPLIER

Triotech and Benoit Cornet’s Bold Move to collaborate on breakthrough innovative media-based attractions
Triotech has announced a breakthrough alliance with Benoit Cornet and Bold Move to bring a new collaborative approach to the design of media-based attractions – with an emphasis on adding value for operators. [more...]
VIDEO GALLERY

Animalive - Introducing AnimaChat!
Introducing AnimaChat, one operator can live-stream into multiple venues. Find out more...
More videos:
+ More videos  

CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

05-07 May 2021

TEA SATE Europe 2020

PortAventura World, Tarragona, Spain
09 Jun 2021

IAAPA Expo Asia 2021

The Venetian Macao, Macao, China
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2021

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS