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Industry Opinion
Waterparks news


Reinvestment leads to stability
Aleatha Ezra, WWA
Aleatha Ezra, WWA
At the end of every season, most operators feel the need to measure the success and health of their business against other leisure entertainment businesses in their market and against the larger amusement and water leisure industry as a whole. This allows management to quantify whether certain increases or declines in attendance or revenue are linked to a larger trend that might not be within the control of the business. According to PGAV Destinations latest Voice of the Visitor: Outlook on the Attractions Industry report, people are "travelling less frequently and returning to the same attractions less," driven by their desire to spend their dollars on a new experience where they can create new memories. The most recent TEA/AECOM Theme Index (see p46), one of the strengths of the European leisure market is the longevity of so many of the most popular attractions. Of course, market maturity can run counter to the report, with waterparks and theme parks that have been around for a number of years losing their feeling of newness for the consumer. This is where regular reinvestment comes into focus. Keeping abreast of these reports helps an operator plan for improvements or additions before the start of the next season to keep the business stable and growing.
COMPANY PROFILES
WhiteWater

WhiteWater was born in 1980 to create places where families unite and make joyful lasting memories [more...]
FORREC Ltd

We create guest experiences others don’t, masterplan like no one else can, and give the world’s bi [more...]
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
+ More profiles  
FEATURED SUPPLIER

Triotech and Benoit Cornet’s Bold Move to collaborate on breakthrough innovative media-based attractions
Triotech has announced a breakthrough alliance with Benoit Cornet and Bold Move to bring a new collaborative approach to the design of media-based attractions – with an emphasis on adding value for operators. [more...]
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Jobs   News   Products   Magazine
Industry Opinion
Waterparks news


Reinvestment leads to stability
Aleatha Ezra, WWA
Aleatha Ezra, WWA
At the end of every season, most operators feel the need to measure the success and health of their business against other leisure entertainment businesses in their market and against the larger amusement and water leisure industry as a whole. This allows management to quantify whether certain increases or declines in attendance or revenue are linked to a larger trend that might not be within the control of the business. According to PGAV Destinations latest Voice of the Visitor: Outlook on the Attractions Industry report, people are "travelling less frequently and returning to the same attractions less," driven by their desire to spend their dollars on a new experience where they can create new memories. The most recent TEA/AECOM Theme Index (see p46), one of the strengths of the European leisure market is the longevity of so many of the most popular attractions. Of course, market maturity can run counter to the report, with waterparks and theme parks that have been around for a number of years losing their feeling of newness for the consumer. This is where regular reinvestment comes into focus. Keeping abreast of these reports helps an operator plan for improvements or additions before the start of the next season to keep the business stable and growing.
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+ More news   
 
COMPANY PROFILES
WhiteWater

WhiteWater was born in 1980 to create places where families unite and make joyful lasting memories [more...]
FORREC Ltd

We create guest experiences others don’t, masterplan like no one else can, and give the world’s bi [more...]
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
+ More profiles  
FEATURED SUPPLIER

Triotech and Benoit Cornet’s Bold Move to collaborate on breakthrough innovative media-based attractions
Triotech has announced a breakthrough alliance with Benoit Cornet and Bold Move to bring a new collaborative approach to the design of media-based attractions – with an emphasis on adding value for operators. [more...]
VIDEO GALLERY

Proslide Tech Inc - ProSlide | Atlantis Dubai
More videos:
+ More videos  

CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

24-24 Jun 2021

Post Covid Recovery Conference

Vrtual,
01-07 Dec 2022

World Leisure Congress 2022

tbc, Dunedin, New Zealand
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2021

ABOUT LEISURE MEDIA
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