This year’s EAS takes place in Amsterdam, the Netherlands
This September, the Euro Attractions Show (EAS) returns to Amsterdam, the Netherlands, offering attendees the chance to get up to speed with the latest business trends and best practices, thanks to its extensive educational programme, which runs for five days.
Open to professionals from across the industry, attendees in Amsterdam will represent theme parks, waterparks, FECs, resorts and hotels, museums, cultural attractions, zoos and aquariums, and more.
They’ll be welcome to not only browse the 14,000sq m trade show floor and visit more than 525 exhibiting booths but also to participate in a variety of seminar tracks, including digital future, guest experience, revenue, design, global challenges, local challenges and marketing.
Across these seven trends-focused tracks will be more than 100 hours of seminar time, with presentations and panels hosted by some of the most experienced professionals in the sector.
Right on track For attendees interested in the guest experience track, seminars on offer during the event, cover a wide range of topics.
Fort Fun’s Andreas Sievering is moderating a panel on how to be inclusive and design and operate with a diverse range of groups in mind, while Electrosonic’s Paul Kent will weigh up the value of apps.
In the digital future track, the EU’s General Data Protection Regulation (GDPR) raises its head again, as Lars Nielsen from MK Illuminations and his panel offer advice on what to do with the data we collect, store and use. There will also be seminars on virtual and augmented reality.
In the revenue track, check out a seminar entitled #Foodie to find out how you can take inspiration from global food trends to boost profits. Representatives from Leolandia, Tayto Park and Eataly World are participating. A further revenue-led track will look at more than 50 innovative and creative ways to boost secondary spend.
The design track will offer tips on how to use a space to serve more than one purpose, while another seminar will delve into the world of retailtainment and the blurred lines between retail and leisure. Further topics will look at sustainability, overtourism, engaging with schools, marketing strategies and much more.
There are many more seminars available on a whole host of other topics, so attendees are sure to find educational sessions that fit their area of expertise and can look forward to expanding their knowledge at EAS in Amsterdam.
Read more from this issue of Attractions Management magazine
View contents of Attractions Management 2018 issue 3
People profile: Anton Vidal
Anton Vidal is director general of Poble Espanyol which has completed a 10-year, €10m improvement plan
Interview: Coen Bertens
Fairytale theme park Efteling has
gone from strength to strength
during its 65-year history, enchanting
more visitors last year than
ever before. We talk to COO Coen
Bertens about its success
Promotional feature: EAS - Learning curves
This year’s Euro Attractions Show promises to
be the biggest in the history of the event, with
a brand new schedule of seminars to match
Aquariums: High Waters
We visited the brand new Aquatis
Aquarium-Vivarium in Switzerland
for a journey through our planet’s
freshwater environments
Promotional feature: nWave - The big picture
With more than two decades
of experience creating high quality
original content, nWave looks
ahead as it continues to produce
its own industry-leading creations
Analysis: TEA/AECOM Theme Index 2017
The TEA/AECOM Report 2017 shows major theme park
operators had an outstanding year, while stabilised global
economies and strong investment planning bodes well
for the global attractions industry going forward
Analysis: EMEA Focus
Margreet Papamichael, founder of CLEAR Associates about what The TEA/AECOM Report 2017 means for the EMEA region
Review: MuseumNext
Intellectuals from across the
museums sector gathered recently for
the European edition of MuseumNext
Theme parks: Playing the Looney Tune
As new and exciting leisure opportunities
increase in the Middle East, Yas
Island welcomes the US$1bn Warner
Bros World Abu Dhabi. We speak to
the two key members of the team
behind the landmark project
Museums: License to Thrill
A brand new James Bond visitor attraction,
nestled snugly inside a mountain peak
in Sölden, Austria, opened this July. We
talked to the operator and architect
• Digital future • Guest experience • Revenue • Design • Global challenges • Local challenges • Marketing
What's more....
As well as the seven new seminar tracks, there are more opportunities to learn for IAAPA members, with the IAAPA Institute for Attractions Managers, IAAPA Safety Institute, Leadership Breakfast, CEO Talk, the Young Professionals Forum, the Waterpark Forum and two Lunch and Learn sessions.
Of course, the popular CEO Talk returns, which will be moderated by Continuum’s Juliana Delaney and will feature Andreas Andersen from Liseberg, Ahmad Hussain from DXB Entertainments and Michael Mack from Europa-Park. Additional registration is required for some of these events.
100 years of IAAPA Celebrating its 100th anniversary in 2018, the International Association of Amusement Parks and Attractions (IAAPA) began in 1918. IAAPA has become the largest international trade association for permanently located attractions and is dedicated to the preservation and prosperity of the global attractions industry.
This year’s EAS takes place in Amsterdam, the Netherlands
This September, the Euro Attractions Show (EAS) returns to Amsterdam, the Netherlands, offering attendees the chance to get up to speed with the latest business trends and best practices, thanks to its extensive educational programme, which runs for five days.
Open to professionals from across the industry, attendees in Amsterdam will represent theme parks, waterparks, FECs, resorts and hotels, museums, cultural attractions, zoos and aquariums, and more.
They’ll be welcome to not only browse the 14,000sq m trade show floor and visit more than 525 exhibiting booths but also to participate in a variety of seminar tracks, including digital future, guest experience, revenue, design, global challenges, local challenges and marketing.
Across these seven trends-focused tracks will be more than 100 hours of seminar time, with presentations and panels hosted by some of the most experienced professionals in the sector.
Right on track For attendees interested in the guest experience track, seminars on offer during the event, cover a wide range of topics.
Fort Fun’s Andreas Sievering is moderating a panel on how to be inclusive and design and operate with a diverse range of groups in mind, while Electrosonic’s Paul Kent will weigh up the value of apps.
In the digital future track, the EU’s General Data Protection Regulation (GDPR) raises its head again, as Lars Nielsen from MK Illuminations and his panel offer advice on what to do with the data we collect, store and use. There will also be seminars on virtual and augmented reality.
In the revenue track, check out a seminar entitled #Foodie to find out how you can take inspiration from global food trends to boost profits. Representatives from Leolandia, Tayto Park and Eataly World are participating. A further revenue-led track will look at more than 50 innovative and creative ways to boost secondary spend.
The design track will offer tips on how to use a space to serve more than one purpose, while another seminar will delve into the world of retailtainment and the blurred lines between retail and leisure. Further topics will look at sustainability, overtourism, engaging with schools, marketing strategies and much more.
There are many more seminars available on a whole host of other topics, so attendees are sure to find educational sessions that fit their area of expertise and can look forward to expanding their knowledge at EAS in Amsterdam.
Read more from this issue of Attractions Management magazine
View contents of Attractions Management 2018 issue 3
People profile: Anton Vidal
Anton Vidal is director general of Poble Espanyol which has completed a 10-year, €10m improvement plan
Interview: Coen Bertens
Fairytale theme park Efteling has
gone from strength to strength
during its 65-year history, enchanting
more visitors last year than
ever before. We talk to COO Coen
Bertens about its success
Promotional feature: EAS - Learning curves
This year’s Euro Attractions Show promises to
be the biggest in the history of the event, with
a brand new schedule of seminars to match
Aquariums: High Waters
We visited the brand new Aquatis
Aquarium-Vivarium in Switzerland
for a journey through our planet’s
freshwater environments
Promotional feature: nWave - The big picture
With more than two decades
of experience creating high quality
original content, nWave looks
ahead as it continues to produce
its own industry-leading creations
Analysis: TEA/AECOM Theme Index 2017
The TEA/AECOM Report 2017 shows major theme park
operators had an outstanding year, while stabilised global
economies and strong investment planning bodes well
for the global attractions industry going forward
Analysis: EMEA Focus
Margreet Papamichael, founder of CLEAR Associates about what The TEA/AECOM Report 2017 means for the EMEA region
Review: MuseumNext
Intellectuals from across the
museums sector gathered recently for
the European edition of MuseumNext
Theme parks: Playing the Looney Tune
As new and exciting leisure opportunities
increase in the Middle East, Yas
Island welcomes the US$1bn Warner
Bros World Abu Dhabi. We speak to
the two key members of the team
behind the landmark project
Museums: License to Thrill
A brand new James Bond visitor attraction,
nestled snugly inside a mountain peak
in Sölden, Austria, opened this July. We
talked to the operator and architect
• Digital future • Guest experience • Revenue • Design • Global challenges • Local challenges • Marketing
What's more....
As well as the seven new seminar tracks, there are more opportunities to learn for IAAPA members, with the IAAPA Institute for Attractions Managers, IAAPA Safety Institute, Leadership Breakfast, CEO Talk, the Young Professionals Forum, the Waterpark Forum and two Lunch and Learn sessions.
Of course, the popular CEO Talk returns, which will be moderated by Continuum’s Juliana Delaney and will feature Andreas Andersen from Liseberg, Ahmad Hussain from DXB Entertainments and Michael Mack from Europa-Park. Additional registration is required for some of these events.
100 years of IAAPA Celebrating its 100th anniversary in 2018, the International Association of Amusement Parks and Attractions (IAAPA) began in 1918. IAAPA has become the largest international trade association for permanently located attractions and is dedicated to the preservation and prosperity of the global attractions industry.
Expo 2030 Riyadh is being planned as a permanent visitor destination, with organisers
confirming the six-million-square-metre site will become a Global Village after the event closes.
The owner of one of Australia's best-known waterparks has acquired a major competitor,
creating a new attractions business spanning two of the country's largest visitor destinations.
The Toverland theme park in the Netherlands has announced a €98m expansion programme
that will add a resort, new attractions and staff facilities as it pursues plans to become a multi-
day destination.
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package
that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii
is preparing to open near the world-famous archaeological site in southern Italy.
Experience design company, BRC Imagination Arts, has completed a transition that sees founder
Bob Rogers pass ownership of the business to four long-serving senior executives, while
remaining actively involved with the company.
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th
anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s
longstanding “Hollywood in Germany” positioning.
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions
that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once
complete, according to prof David Russell, CEO of Therme UK.
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its
recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
A proposed Puy du Fou development near Bicester and Universal Destinations and Experiences’
planned resort in Bedford are emerging as part of a wider transformation of the Oxford–
Cambridge Growth Corridor into a major centre for UK leisure and tourism inv