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NEWS
OMA complete latest expansion for Milan's Fondazione Prada
POSTED 23 Apr 2018 . BY Kim Megson
Torre is a nine-level, 60m (197ft) high tower with a facade that alternates between glass and white concrete surfaces Credit: Bas Princen, Courtesy Fondazione Prada

The interaction between the spaces and specific events or works of art offer an endless variety of conditions
– Rem Koolhaas
International architects OMA have completed their latest addition to fashion house Prada’s arts complex in southern Milan, on the site of a former gin distillery.

Torre is a nine-level, 60m (197ft) high tower with a facade that alternates between glass and white concrete surfaces.

Devoted to “the development of a new typology for the exhibition of art” at Fondazione Prada, the structure’s different levels each have different spatial parameters, due to variations in plan dimensions, height and orientation. As a result, the height of the ceiling cumulatively increases with each floor.

Six of the nine levels are exhibition spaces, while the remaining three floors host a restaurant and other visitor facilities. A 160sq m (1,700sq ft) panoramic terrace tops the building.

The project was led by Rem Koolhaas, Chris van Duijn and project architect Federico Pompignoli.

Koolhaas said: “To extend the typologies offered by the Fondazione, a series of systematic variations is applied: each next floor is taller than the previous one, rectangular plans alternate with wedge shapes, the orientation of the rooms alternates between panoramic city views to the North, or narrower views in opposite directions, East and West.”

Torre joins OMA’s previous buildings, completed in 2015, for the 19,000sq m (204,500sq ft) arts complex – Podium, an exhibition pavilion at the centre of the compound consisting of a translucent gallery space on the ground floor and a second gallery space clad in aluminium foam; and Cinema, a multimedia auditorium with large bi-fold doors. The studio also clad a preserved building from the early 1900s, known as the Haunted House, in gold leaf, to create the attractions most famous landmark.

Seven existing buildings, that once served as warehouses, laboratories and brewing silos in the distillery, were also redeveloped as visitor and exhibition spaces.

Among OMA’s many previous completed cultural projects are the Design Museum in London and the recently-opened arts space Concrete in Dubai. They are currently creating the Factory cultural venue in Manchester and a striking theatre in Taipei, while expanding New York's New Museum and renovating the largest museum building in Russia.


In the spotlight

Rem Koolhaas on ‘Torre’


“Torre is the final section of a collection of different exhibition conditions that together define Fondazione Prada.

“Its rectangular plan is constructed on a wedge-shaped site, on the North-West corner of the Fondazione; the tower consists of alternating blocks of wedge-shaped-plans and rectangular floors that are cantilevered over Milan’s public space.

“At the rear, a diagonal structure emerging from the vastness of the Deposito pulls the tower back. To extend the typologies offered by the Fondazione, a series of systematic variations is applied: each next floor is taller than the previous one, rectangular plans alternate with wedge shapes, the orientation of the rooms alternates between panoramic city views to the North, or narrower views in opposite directions, East and West.

“Together these variations produce a radical diversity within a simple volume – so that the interaction between the spaces and specific events or works of art offer an endless variety of conditions.

“At the base of the tower, a second entrance offers direct access to the tower, its restaurant and roof terrace, the experimental performance space of the Deposito, and to the other parts of the Fondazione.

“The staircase is the one element unifying all irregularities – its complexity lifts it beyond the typical pragmatic element, the staircase has become a highly charged architectural element.”


The building opened to the press during Milan Design Week Credit: Jacopo Milanesi, Courtesy of OMA
Torre is the third of OMA’s new buildings for the 19,000sq m (204,500sq ft) Fondazione Prada arts complex Credit: Jacopo Milanesi, Courtesy of OMA
The structure’s different levels each have different spatial parameters, due to variations in plan dimensions, height and orientation. Credit: Jacopo Milanesi, Courtesy of OMA
Credit: Jacopo Milanesi, Courtesy of OMA
Credit: Jacopo Milanesi, Courtesy of OMA
Credit: Bas Princen, Courtesy Fondazione Prada
RELATED STORIES
  FEATURE: CLAD people: Rem Koolhaas


Architectural practice OMA have converted a former industrial complex in Milan, Italy, into a new home for designer Miuccia Prada’s Fondazione Prada. We speak to OMA's founder, Rem Koolhaas
  Prada Fondazione's new arts campus by Rem Koolhaas occupies former gin distillery


Rem Koolhaas’ OMA have converted a former industrial complex into the new home for designer Miuccia Prada’s Fondazione Prada in Milan, Italy.
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NEWS
OMA complete latest expansion for Milan's Fondazione Prada
POSTED 23 Apr 2018 . BY Kim Megson
Torre is a nine-level, 60m (197ft) high tower with a facade that alternates between glass and white concrete surfaces Credit: Bas Princen, Courtesy Fondazione Prada
The interaction between the spaces and specific events or works of art offer an endless variety of conditions
– Rem Koolhaas
International architects OMA have completed their latest addition to fashion house Prada’s arts complex in southern Milan, on the site of a former gin distillery.

Torre is a nine-level, 60m (197ft) high tower with a facade that alternates between glass and white concrete surfaces.

Devoted to “the development of a new typology for the exhibition of art” at Fondazione Prada, the structure’s different levels each have different spatial parameters, due to variations in plan dimensions, height and orientation. As a result, the height of the ceiling cumulatively increases with each floor.

Six of the nine levels are exhibition spaces, while the remaining three floors host a restaurant and other visitor facilities. A 160sq m (1,700sq ft) panoramic terrace tops the building.

The project was led by Rem Koolhaas, Chris van Duijn and project architect Federico Pompignoli.

Koolhaas said: “To extend the typologies offered by the Fondazione, a series of systematic variations is applied: each next floor is taller than the previous one, rectangular plans alternate with wedge shapes, the orientation of the rooms alternates between panoramic city views to the North, or narrower views in opposite directions, East and West.”

Torre joins OMA’s previous buildings, completed in 2015, for the 19,000sq m (204,500sq ft) arts complex – Podium, an exhibition pavilion at the centre of the compound consisting of a translucent gallery space on the ground floor and a second gallery space clad in aluminium foam; and Cinema, a multimedia auditorium with large bi-fold doors. The studio also clad a preserved building from the early 1900s, known as the Haunted House, in gold leaf, to create the attractions most famous landmark.

Seven existing buildings, that once served as warehouses, laboratories and brewing silos in the distillery, were also redeveloped as visitor and exhibition spaces.

Among OMA’s many previous completed cultural projects are the Design Museum in London and the recently-opened arts space Concrete in Dubai. They are currently creating the Factory cultural venue in Manchester and a striking theatre in Taipei, while expanding New York's New Museum and renovating the largest museum building in Russia.


In the spotlight

Rem Koolhaas on ‘Torre’


“Torre is the final section of a collection of different exhibition conditions that together define Fondazione Prada.

“Its rectangular plan is constructed on a wedge-shaped site, on the North-West corner of the Fondazione; the tower consists of alternating blocks of wedge-shaped-plans and rectangular floors that are cantilevered over Milan’s public space.

“At the rear, a diagonal structure emerging from the vastness of the Deposito pulls the tower back. To extend the typologies offered by the Fondazione, a series of systematic variations is applied: each next floor is taller than the previous one, rectangular plans alternate with wedge shapes, the orientation of the rooms alternates between panoramic city views to the North, or narrower views in opposite directions, East and West.

“Together these variations produce a radical diversity within a simple volume – so that the interaction between the spaces and specific events or works of art offer an endless variety of conditions.

“At the base of the tower, a second entrance offers direct access to the tower, its restaurant and roof terrace, the experimental performance space of the Deposito, and to the other parts of the Fondazione.

“The staircase is the one element unifying all irregularities – its complexity lifts it beyond the typical pragmatic element, the staircase has become a highly charged architectural element.”


The building opened to the press during Milan Design Week Credit: Jacopo Milanesi, Courtesy of OMA
Torre is the third of OMA’s new buildings for the 19,000sq m (204,500sq ft) Fondazione Prada arts complex Credit: Jacopo Milanesi, Courtesy of OMA
The structure’s different levels each have different spatial parameters, due to variations in plan dimensions, height and orientation. Credit: Jacopo Milanesi, Courtesy of OMA
Credit: Jacopo Milanesi, Courtesy of OMA
Credit: Jacopo Milanesi, Courtesy of OMA
Credit: Bas Princen, Courtesy Fondazione Prada
RELATED STORIES
FEATURE: CLAD people: Rem Koolhaas


Architectural practice OMA have converted a former industrial complex in Milan, Italy, into a new home for designer Miuccia Prada’s Fondazione Prada. We speak to OMA's founder, Rem Koolhaas
Prada Fondazione's new arts campus by Rem Koolhaas occupies former gin distillery


Rem Koolhaas’ OMA have converted a former industrial complex into the new home for designer Miuccia Prada’s Fondazione Prada in Milan, Italy.
MORE NEWS
UK's Royal attractions had a bumper year in 2023
Numbers from the Association of Leading Visitor Attractions, (ALVA) show that Royal attractions saw a huge increase in visitor numbers during 2023 – the coronation year of King Charles III.
Efteling to convert steam trains to electric as part of green drive
The Everyday Heritage initiative celebrates and preserves working class histories
Off the back of the success of the first round of Everyday Heritage Grants in 2022, Historic England is funding 56 creative projects that honour the heritage of working-class England.
Universal announces long-awaited details of its Epic Universe, set to open in 2025
Universal has revealed it will be adding new Harry Potter attractions, alongside Super Nintendo and How to Train Your Dragon worlds to its Florida resort.
Heartbreak for Swedish theme park, Liseberg, as fire breaks out
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Museum director apologises after comparing the city of Florence to a sex worker
Museum director Cecilie Hollberg has come under fire for comparing the city to a sex worker due to uncontrolled mass tourism.
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COMPANY PROFILES
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
IDEATTACK

IDEATTACK is a full-service planning and design company with headquarters in Los Angeles. [more...]
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

08-08 May 2024

Hospitality Design Conference

Hotel Melià , Milano , Italy
10-12 May 2024

Asia Pool & Spa Expo

China Import & Export Fair Complex, Guangzhou, China
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2024

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