Whole-body cryotherapy is on the rise in dedicated cryotherapy centres and beauty, fitness, health and wellness outlets. As the market matures, customers are starting to realise the difference between showcased and real temperatures and are turning to high-performance solutions by Art of Cryo.
Samina, known for its outstanding orthopedic and bioenergetic-promoting beds made from natural materials, is one such customer and has recently collaborated with Art of Cryo to launch a specialist cryo centre for sleep called Samina Cool.
Eighty per cent of people have unrestful sleep and professor Gunther Amann-Jennson, a leading sleep psychologist, founded Samina 30 years ago to optimise people’s sleep quality. He’s now convinced that “whole-body cryotherapy is a megatrend that correlates strongly with better sleep” and has launched Samina Cool at the company’s HQ in Vorarlberg, Austria.
The centre comprises Art of Cryo’s single Vaultz V1 lux chamber and members of the public can sign up for just a single session or a range of packages. Along the way, they get access to Samina’s in-store sleep health experts, a sleep-enducing drink and can relax on Samina beds afterwards.
“It’s been a great success and Samina Cool is fully booked,” says Philipp Amann, Gunther’s son and the company CEO. He adds that the centre expects to fit in even more sessions as they get up to speed as Art of Cryo’s high-performance chamber is designed to deliver ‘cold medicine’ in a very simple and time-saving manner.
The company is already looking to introduce the Samina Cool concept to its retail stores in Frankfurt and Berlin. If successful, a wider rollout might be on the cards – Samina owns 20 stores globally and has 250 distribution partners.
“Our mission is to transform bad sleepers into good sleepers and good sleepers into super sleepers,” says Philipp. “To sleep in a Samina bed after a whole-body Art of Cryo session makes absolute sense and improves the effects.”
He also sees cold medicine spreading in the areas of wellness, integrative medicine, rehabilitation, pain management and psychotherapy.
The natural remedy has more than 50 areas of application. It can be used to treat anything from sleep disorders, rheumatism, arthritis, pain syndromes and inflammation to anxiety, depression, psychosomatic disorders and numerous chronic health disorders.
Read more from this issue of Attractions Management magazine
View contents of Attractions Management 2021 issue 2
Spa people: Adrian Zecha
Adrian Zecha talks about his latest brands and why he's not planning retirement anytime soon
Spa people: Michala Chatel
Ultima Collection's managing partner explains why and how it's adding wellness options to exclusively rented villas and properties
Spa people: Stephanie Stahl
The Ace of Air co-founder tackles sustainability head on with a 'buy the product rent the packaging' scheme
Menu engineering: At your service
Art and sauna bathing collide in a Japanese exhibition; Banyan Tree rolls out its Wellbeing Sanctuary concept globally
Top team: Capella
Neena Dhillon talks to the owning company and senior executives from this burgeoning Asian hospitality brand with a passion for wellness
Ask an Expert: Treating Long COVID
One in 20 people who've had coronavirus are still battling its side effects for three months or more. How can spas help?
Promotion: Art of Cryo: Cool night's sleep
High-performance cryo chamber specialist Art of Cryo joins forces with leading bed manufacturer Samina to launch cryo centres for sleep health
Interview: Stelian Iacob
Therme Group's COO tells Katie Barnes how it's making the traditional thermal facility model more relevant to today's consumers
First person: Yasuragi
Spas in Sweden stayed open in the pandemic, but does the nation still have an appetite for wellness? Andrew Gibson investigates at this Japanese concept spa hotel near Stockholm
Interview: Tammy Pahel
The VP of spa at Carillon Miami candidly shares some of the challenges of the past year with Lisa Starr and explains why she's investing in touchless innovations
Spa survey: Wellness time
A new consumer survey shows how people's attitudes towards wellness and spas have changed. Mindbody's Katherine Wernet
Focus on: IV nutrition therapy
Is IV nutrition therapy as credible as some spas claim? Lisa Starr investigates this increasingly popular treatment
Whole-body cryotherapy is on the rise in dedicated cryotherapy centres and beauty, fitness, health and wellness outlets. As the market matures, customers are starting to realise the difference between showcased and real temperatures and are turning to high-performance solutions by Art of Cryo.
Samina, known for its outstanding orthopedic and bioenergetic-promoting beds made from natural materials, is one such customer and has recently collaborated with Art of Cryo to launch a specialist cryo centre for sleep called Samina Cool.
Eighty per cent of people have unrestful sleep and professor Gunther Amann-Jennson, a leading sleep psychologist, founded Samina 30 years ago to optimise people’s sleep quality. He’s now convinced that “whole-body cryotherapy is a megatrend that correlates strongly with better sleep” and has launched Samina Cool at the company’s HQ in Vorarlberg, Austria.
The centre comprises Art of Cryo’s single Vaultz V1 lux chamber and members of the public can sign up for just a single session or a range of packages. Along the way, they get access to Samina’s in-store sleep health experts, a sleep-enducing drink and can relax on Samina beds afterwards.
“It’s been a great success and Samina Cool is fully booked,” says Philipp Amann, Gunther’s son and the company CEO. He adds that the centre expects to fit in even more sessions as they get up to speed as Art of Cryo’s high-performance chamber is designed to deliver ‘cold medicine’ in a very simple and time-saving manner.
The company is already looking to introduce the Samina Cool concept to its retail stores in Frankfurt and Berlin. If successful, a wider rollout might be on the cards – Samina owns 20 stores globally and has 250 distribution partners.
“Our mission is to transform bad sleepers into good sleepers and good sleepers into super sleepers,” says Philipp. “To sleep in a Samina bed after a whole-body Art of Cryo session makes absolute sense and improves the effects.”
He also sees cold medicine spreading in the areas of wellness, integrative medicine, rehabilitation, pain management and psychotherapy.
The natural remedy has more than 50 areas of application. It can be used to treat anything from sleep disorders, rheumatism, arthritis, pain syndromes and inflammation to anxiety, depression, psychosomatic disorders and numerous chronic health disorders.
Read more from this issue of Attractions Management magazine
View contents of Attractions Management 2021 issue 2
Spa people: Adrian Zecha
Adrian Zecha talks about his latest brands and why he's not planning retirement anytime soon
Spa people: Michala Chatel
Ultima Collection's managing partner explains why and how it's adding wellness options to exclusively rented villas and properties
Spa people: Stephanie Stahl
The Ace of Air co-founder tackles sustainability head on with a 'buy the product rent the packaging' scheme
Menu engineering: At your service
Art and sauna bathing collide in a Japanese exhibition; Banyan Tree rolls out its Wellbeing Sanctuary concept globally
Top team: Capella
Neena Dhillon talks to the owning company and senior executives from this burgeoning Asian hospitality brand with a passion for wellness
Ask an Expert: Treating Long COVID
One in 20 people who've had coronavirus are still battling its side effects for three months or more. How can spas help?
Promotion: Art of Cryo: Cool night's sleep
High-performance cryo chamber specialist Art of Cryo joins forces with leading bed manufacturer Samina to launch cryo centres for sleep health
Interview: Stelian Iacob
Therme Group's COO tells Katie Barnes how it's making the traditional thermal facility model more relevant to today's consumers
First person: Yasuragi
Spas in Sweden stayed open in the pandemic, but does the nation still have an appetite for wellness? Andrew Gibson investigates at this Japanese concept spa hotel near Stockholm
Interview: Tammy Pahel
The VP of spa at Carillon Miami candidly shares some of the challenges of the past year with Lisa Starr and explains why she's investing in touchless innovations
Spa survey: Wellness time
A new consumer survey shows how people's attitudes towards wellness and spas have changed. Mindbody's Katherine Wernet
Focus on: IV nutrition therapy
Is IV nutrition therapy as credible as some spas claim? Lisa Starr investigates this increasingly popular treatment
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick
Mansion has created a new destination that combines live magic, immersive theatre, dining and
private membership under one roof.
The Montana Historical Society has officially celebrated the opening of its new Montana
Heritage
Center, a US$107 million (£79 million, €92 million) destination that combines immersive
storytelling with cutting-edge audiovisual technology to bring the sta
San Antonio Zoo has reported a US$283 million economic impact for 2025, following a decade-
long transformation programme that has seen almost US$200 million invested into the Texas
attraction.
Plans for the AU$180 million redevelopment of Reef HQ Aquarium in Townsville, Australia, are
progressing, with the project set to transform the attraction into a global centre for reef
education and conservation.
Abu Dhabi-based investment firm Mubadala Capital has made a binding, fully financed
€1 billion
offer to acquire Pierre and Vacances SA, the European holiday resort operator behind the
continental European Center Parcs business.
Disney has reaffirmed its commitment to investing US$30 billion in its US parks and cruise
business by 2033, using new America250 celebrations to underline the role its attractions play
in supporting jobs, tourism and economic growth.
Expo 2030 Riyadh is being planned as a permanent visitor destination, with organisers
confirming the six-million-square-metre site will become a Global Village after the event closes.
The owner of one of Australia's best-known waterparks has acquired a major competitor,
creating a new attractions business spanning two of the country's largest visitor destinations.
The Toverland theme park in the Netherlands has announced a €98m expansion programme
that will add a resort, new attractions and staff facilities as it pursues plans to become a multi-
day destination.
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package
that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
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