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NEWS
Nottingham Council chooses RSPB/Continuum consortium to develop Sherwood Forest visitor centre
POSTED 12 Aug 2015 . BY Tom Anstey
Sherwood Forest is home to the legendary Robin Hood
Continuum Leading Attractions is teaming up with the Royal Society for the Protection of Birds (RSPB) to build and operate a new visitor centre in the heart of Sherwood Forest Country Park, the home of the legendary Robin Hood.

The RSPB – one of the UK’s leading nature conservation charities – and Continuum have been selected by Nottinghamshire County Council for the £5.3m (US$8.3m, €7.4m) investment, which forms part of the Sherwood Forest National Nature Reserve (NNR).

Realisation of the visitor centre is still a few years away, with the new facility and visitor experience celebrating the woodland, wildlife and heritage of the site, notably the legend of Robin Hood. As part of the agreement with the council, the management contract requires the preferred bidder to deliver on effective conservation of the country park within the wider NNR.

The council will now enter exclusive discussions with the the consortium of Continuum and the RSPB to move towards signing final contracts which will hopefully be completed by the end of September. In the meantime, the council will retain responsibility for the existing visitor facilities until the new visitor centre opens its doors.

“This RSPB-led consortium will breathe new life into Sherwood Forest Country Park and Continuum is delighted to be part of the development for the new visitor centre,” said Kevin Smith, attractions director at Continuum. “The shared expertise across the consortium will deliver a sustainable future for the Sherwood Forest visitor experience.”

The council has been wanting to further capitalise on the popularity of Robin Hood, with long-touted £13m (US$20.2m, €18.2m) plans for a Robin Hood attraction collapsing last year. At the time the council said it was fully committed to building a visitor centre by 2017 “in order to do justice to the legend of Robin Hood and the forest of Nottingham”.

RELATED STORIES
  Council committed to Robin Hood visitor attraction despite collapse of £13m deal


Plans for a Robin Hood-themed attraction in Sherwood Forest are still very much alive despite the collapse of a £13m (US$21.4m, €16.2m) deal earlier this year.
  Robin Hood theme park plans in disarray after council pulls out of deal


Plans for a Robin Hood theme park in Sherwood Forest, Nottinghamshire, UK, have been dealt a serious blow after the project delivery partner was dumped by the local authority.
  Funding deadline set for new Robin Hood attraction


It is reported that the developers of a new 'Discover Robin Hood' attraction in Sherwood Forest have been given until 31 March to show they have the necessary funds in place.
  £13m Robin Hood Experience planned for Sherwood Forest


Plans have been revealed for a £13m Discover Robin Hood visitor attraction in Sherwood Forest, Nottinghamshire.
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NEWS
Nottingham Council chooses RSPB/Continuum consortium to develop Sherwood Forest visitor centre
POSTED 12 Aug 2015 . BY Tom Anstey
Sherwood Forest is home to the legendary Robin Hood
Continuum Leading Attractions is teaming up with the Royal Society for the Protection of Birds (RSPB) to build and operate a new visitor centre in the heart of Sherwood Forest Country Park, the home of the legendary Robin Hood.

The RSPB – one of the UK’s leading nature conservation charities – and Continuum have been selected by Nottinghamshire County Council for the £5.3m (US$8.3m, €7.4m) investment, which forms part of the Sherwood Forest National Nature Reserve (NNR).

Realisation of the visitor centre is still a few years away, with the new facility and visitor experience celebrating the woodland, wildlife and heritage of the site, notably the legend of Robin Hood. As part of the agreement with the council, the management contract requires the preferred bidder to deliver on effective conservation of the country park within the wider NNR.

The council will now enter exclusive discussions with the the consortium of Continuum and the RSPB to move towards signing final contracts which will hopefully be completed by the end of September. In the meantime, the council will retain responsibility for the existing visitor facilities until the new visitor centre opens its doors.

“This RSPB-led consortium will breathe new life into Sherwood Forest Country Park and Continuum is delighted to be part of the development for the new visitor centre,” said Kevin Smith, attractions director at Continuum. “The shared expertise across the consortium will deliver a sustainable future for the Sherwood Forest visitor experience.”

The council has been wanting to further capitalise on the popularity of Robin Hood, with long-touted £13m (US$20.2m, €18.2m) plans for a Robin Hood attraction collapsing last year. At the time the council said it was fully committed to building a visitor centre by 2017 “in order to do justice to the legend of Robin Hood and the forest of Nottingham”.

RELATED STORIES
Council committed to Robin Hood visitor attraction despite collapse of £13m deal


Plans for a Robin Hood-themed attraction in Sherwood Forest are still very much alive despite the collapse of a £13m (US$21.4m, €16.2m) deal earlier this year.
Robin Hood theme park plans in disarray after council pulls out of deal


Plans for a Robin Hood theme park in Sherwood Forest, Nottinghamshire, UK, have been dealt a serious blow after the project delivery partner was dumped by the local authority.
Funding deadline set for new Robin Hood attraction


It is reported that the developers of a new 'Discover Robin Hood' attraction in Sherwood Forest have been given until 31 March to show they have the necessary funds in place.
£13m Robin Hood Experience planned for Sherwood Forest


Plans have been revealed for a £13m Discover Robin Hood visitor attraction in Sherwood Forest, Nottinghamshire.
MORE NEWS
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
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COMPANY PROFILES
IDEATTACK

IDEATTACK is a full-service planning and design company with headquarters in Los Angeles. [more...]
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

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