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NEWS
New attractions help Universal theme parks to surge in revenues
POSTED 27 Jul 2017 . BY Tom Anstey
NBCUniversal's parks continue to thrive under a constant investment scheme Credit: Shutterstock
NBCUniversal's theme park division experienced a surge in revenue during Q2 thanks to its investment in new attractions.

During the second three months of the year, revenue for the Comcast-owned organisation grew 15.6 per cent, up from US$1.13bn (€965m, £860m) in 2016 to US$1.3bn (€1.11bn, £989m) in 2017.

Reflecting higher attendance and per capita spending, the growth was buoyed by the continued popularity of the recently-opened Harry Potter world at Universal Studios Hollywood, Minion Park at Universal Japan and Volcano Bay waterpark in Orlando.

Using adjusted figures based on the shift of the Easter break that affected the first quarter, earnings before interest, taxes, depreciation, and amortisation (EBITDA) were US$551m (€470.5m, £419.1m), up 17.3 per cent from US$469m (€400.5m, £356.8m) for the same period in 2016.

Profits for the first six months of the year are also up with revenues increasing 12.5 per cent – US$2.43bn (€2bn, £1.84bn) from US$2.16bn (€1.84bn, £1.64bn) for the same period last year. EBITDA for six months increased by 12.3 per cent, up from US$844m (€720.7m, £642m) to US$948m (€809.5m, £721.5m) for the period.

These results reflected higher revenue, which was partially offset by an increase in operating expenses, including costs to support new attractions under development.

As part of its investment programme, Universal is currently planning to create Nintendo attractions starting at Universal Japan, and later in the US.

The operator also revealed a new Harry Potter addition to Orlando’s Islands of Adventure, replacing its Dragon Challenge coasters with a yet-to-be revealed highly-themed coaster experience.

Last year the company broke ground on its US$7.4bn (€6.9bn £5.9bn) Chinese venture – Universal’s largest ever theme park project.
PROJECT PROFILE:

Universal Orlando Waterpark
Plans have been submitted by Universal Orlando for a waterpark development to include a volcano feature close to its Cabana Bay Beach Resort. A “tall ‘volcano’ with slides will be constructed on the southern part of the site” and there will also be a wave pool, lazy river and rapids ride.

Location: Orlando , United States
Size: 214,500sq m
Budget: -

RELATED STORIES
  LA Galaxy and Universal announce exclusive theme park partnership


Major League Soccer (MLS) team Los Angeles Galaxy has announced an exclusive theme park partnership with Universal Studios Hollywood, with the two brands working together to cross-promote various ventures.
  Universal breaks ground on Super Nintendo World, confirms Mario Kart plans


Universal has shed more light on its upcoming Super Nintendo World in Japan, hosting a groundbreaking ceremony and confirming that Mario Kart will be brought to life as part of the highly-anticipated immersive attraction.
  Kung Fu Panda and Hello Kitty for Universal Studios Hollywood


Universal Studios Hollywood has announced the addition of two popular IPs to its park in 2018 – Kung Fu Panda and Hello Kitty
  Universal's Volcano Bay officially opens


Universal is celebrating the launch of its long-awaited Volcano Bay waterpark, which the operator has said would be a pioneer for the next generation of attractions.
MORE NEWS
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
+ More news   

COMPANY PROFILES
iPlayCO

iPlayCo was established in 1999. [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
 

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Jobs    News   Products   Magazine   Subscribe
NEWS
New attractions help Universal theme parks to surge in revenues
POSTED 27 Jul 2017 . BY Tom Anstey
NBCUniversal's parks continue to thrive under a constant investment scheme Credit: Shutterstock
NBCUniversal's theme park division experienced a surge in revenue during Q2 thanks to its investment in new attractions.

During the second three months of the year, revenue for the Comcast-owned organisation grew 15.6 per cent, up from US$1.13bn (€965m, £860m) in 2016 to US$1.3bn (€1.11bn, £989m) in 2017.

Reflecting higher attendance and per capita spending, the growth was buoyed by the continued popularity of the recently-opened Harry Potter world at Universal Studios Hollywood, Minion Park at Universal Japan and Volcano Bay waterpark in Orlando.

Using adjusted figures based on the shift of the Easter break that affected the first quarter, earnings before interest, taxes, depreciation, and amortisation (EBITDA) were US$551m (€470.5m, £419.1m), up 17.3 per cent from US$469m (€400.5m, £356.8m) for the same period in 2016.

Profits for the first six months of the year are also up with revenues increasing 12.5 per cent – US$2.43bn (€2bn, £1.84bn) from US$2.16bn (€1.84bn, £1.64bn) for the same period last year. EBITDA for six months increased by 12.3 per cent, up from US$844m (€720.7m, £642m) to US$948m (€809.5m, £721.5m) for the period.

These results reflected higher revenue, which was partially offset by an increase in operating expenses, including costs to support new attractions under development.

As part of its investment programme, Universal is currently planning to create Nintendo attractions starting at Universal Japan, and later in the US.

The operator also revealed a new Harry Potter addition to Orlando’s Islands of Adventure, replacing its Dragon Challenge coasters with a yet-to-be revealed highly-themed coaster experience.

Last year the company broke ground on its US$7.4bn (€6.9bn £5.9bn) Chinese venture – Universal’s largest ever theme park project.
RELATED STORIES
LA Galaxy and Universal announce exclusive theme park partnership


Major League Soccer (MLS) team Los Angeles Galaxy has announced an exclusive theme park partnership with Universal Studios Hollywood, with the two brands working together to cross-promote various ventures.
Universal breaks ground on Super Nintendo World, confirms Mario Kart plans


Universal has shed more light on its upcoming Super Nintendo World in Japan, hosting a groundbreaking ceremony and confirming that Mario Kart will be brought to life as part of the highly-anticipated immersive attraction.
Kung Fu Panda and Hello Kitty for Universal Studios Hollywood


Universal Studios Hollywood has announced the addition of two popular IPs to its park in 2018 – Kung Fu Panda and Hello Kitty
Universal's Volcano Bay officially opens


Universal is celebrating the launch of its long-awaited Volcano Bay waterpark, which the operator has said would be a pioneer for the next generation of attractions.
MORE NEWS
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
+ More news   
 
COMPANY PROFILES
iPlayCO

iPlayCo was established in 1999. [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS