Latest
issue
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs   News   Features   Products   Company profilesProfiles   Magazine   Handbook   Advertise    Subscribe  
Research
Memory upgrade

A small trial suggests that personalised wellness plans may help reverse memory loss in Alzheimer’s sufferers


Since it was first discovered more than 100 years ago, Alzheimer’s disease has been without an effective treatment. Worldwide, nearly 44 million people are believed to be living with the brain disorder or other forms of dementia. By 2030 this could rise to nearly 76 million according to the US-based BrightFocus Foundation.

But the outlook may not be so bleak if the findings of a small US pilot study are anything to go by. Scientists at the Buck Institute for Research on Aging and the University of California, Los Angeles have discovered that lifestyle and wellness interventions have reversed memory loss in patients with Alzheimer’s disease for the first time. Although the results are anecdotal, the findings are “very encouraging” says study author and neurology professor Dr Dale Bredesen.

Individualised intervention
As part of the trial, a group of experts put together a 36-point plan for 10 patients with Alzheimer’s. The plans included taking up yoga and meditation twice a day to reduce stress, exercise and getting an optimal seven to eight hours of sleep. They also comprised strict diet changes, including fasting (see SB14/4 p50).

Each plan was personalised, based on extensive testing to determine what was affecting brain signals in each patient. Although the programmes were difficult to follow – none of the participants were able to fully adhere to them – Bredesen believes a multiple-component approach is key. “The existing Alzheimer’s drug affects a single target, but the disease is more complex,” he says. “Imagine having a roof with 36 holes, and your drug patched one very well... You’d still have 35 other leaks, and so the underlying process may not be affected much.”

Promising results
The results were promising, with nine out of the 10 patients seeing advancements in three to six months. The only patient not to benefit had late-stage Alzheimer’s.

Such were the improvements that six participants, who’d been struggling at work or had to stop because of cognitive issues, were able to return to their jobs. Meanwhile, those who stayed in employment showed increased performance. Bredesen adds: “It’s noteworthy that the major side effect of this therapeutic system are improved health and body mass index: a stark contrast to the side effects of many drugs.”

Further research
Overall, the results suggest that memory loss may be reversed, and improvements sustained, by following a tailored therapeutic plan. Yet Bredesen cautions that further research is needed.
“The current, anecdotal results require a larger trial, not only to confirm or refute the results reported here, but also to address key questions raised, such as the degree of improvement that can be achieved routinely, how late in the course of cognitive decline reversal can be effected... and how long improvement can be sustained,” he says.

Read more from this issue of Attractions Management magazine

View contents of Attractions Management 2015 issue 1


How could spas adapt their design and services to help people with cognitive impairments? We cover this in our feature focused on age-friendly facilities on page 64
COMPANY PROFILES
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
LATEST ISSUES
+ View Magazine Archive

Attractions Management

2026 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2025 issue 2


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2025 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2024 issue 4


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management News

06 Apr 2020 issue 153


View on turning pages
Download PDF
View archive
FREE digital subscription
Print subscription

Attractions Handbook

2019


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
ATTRACTIONS MANAGEMENT
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs    News   Products   Magazine   Subscribe
Research
Memory upgrade

A small trial suggests that personalised wellness plans may help reverse memory loss in Alzheimer’s sufferers


Since it was first discovered more than 100 years ago, Alzheimer’s disease has been without an effective treatment. Worldwide, nearly 44 million people are believed to be living with the brain disorder or other forms of dementia. By 2030 this could rise to nearly 76 million according to the US-based BrightFocus Foundation.

But the outlook may not be so bleak if the findings of a small US pilot study are anything to go by. Scientists at the Buck Institute for Research on Aging and the University of California, Los Angeles have discovered that lifestyle and wellness interventions have reversed memory loss in patients with Alzheimer’s disease for the first time. Although the results are anecdotal, the findings are “very encouraging” says study author and neurology professor Dr Dale Bredesen.

Individualised intervention
As part of the trial, a group of experts put together a 36-point plan for 10 patients with Alzheimer’s. The plans included taking up yoga and meditation twice a day to reduce stress, exercise and getting an optimal seven to eight hours of sleep. They also comprised strict diet changes, including fasting (see SB14/4 p50).

Each plan was personalised, based on extensive testing to determine what was affecting brain signals in each patient. Although the programmes were difficult to follow – none of the participants were able to fully adhere to them – Bredesen believes a multiple-component approach is key. “The existing Alzheimer’s drug affects a single target, but the disease is more complex,” he says. “Imagine having a roof with 36 holes, and your drug patched one very well... You’d still have 35 other leaks, and so the underlying process may not be affected much.”

Promising results
The results were promising, with nine out of the 10 patients seeing advancements in three to six months. The only patient not to benefit had late-stage Alzheimer’s.

Such were the improvements that six participants, who’d been struggling at work or had to stop because of cognitive issues, were able to return to their jobs. Meanwhile, those who stayed in employment showed increased performance. Bredesen adds: “It’s noteworthy that the major side effect of this therapeutic system are improved health and body mass index: a stark contrast to the side effects of many drugs.”

Further research
Overall, the results suggest that memory loss may be reversed, and improvements sustained, by following a tailored therapeutic plan. Yet Bredesen cautions that further research is needed.
“The current, anecdotal results require a larger trial, not only to confirm or refute the results reported here, but also to address key questions raised, such as the degree of improvement that can be achieved routinely, how late in the course of cognitive decline reversal can be effected... and how long improvement can be sustained,” he says.

Read more from this issue of Attractions Management magazine

View contents of Attractions Management 2015 issue 1


How could spas adapt their design and services to help people with cognitive impairments? We cover this in our feature focused on age-friendly facilities on page 64
LATEST NEWS
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
Universal and Puy du Fou projects point to rise of Oxford–Cambridge corridor
A proposed Puy du Fou development near Bicester and Universal Destinations and Experiences’ planned resort in Bedford are emerging as part of a wider transformation of the Oxford– Cambridge Growth Corridor into a major centre for UK leisure and tourism inv
Shedd Aquarium upgrades its visitor experience with new Immersion Theater
Shedd Aquarium has opened the Immersion Theater developed in partnership with SimEx- Iwerks, as part of a wider strategy to enhance the guest experience and create additional revenue opportunities.
UK government cuts VAT on attractions to boost summer visitor economy
The UK government has announced a temporary reduction in VAT on visitor attractions and children’s meals as part of a summer cost-of-living support package designed to stimulate the visitor economy and encourage family days out.
Joy as a radical act: Yinka Ilori launches solo exhibition celebrating the rebellious power of spreading happiness
As designer Yinka Ilori prepares for his first solo gallery show in London, he speaks exclusively to CLADmag about his mission to spread joy, the power of play, and his bold approach to using colour (including the colours you won’t see in his work).
Government of Thailand reveals it is courting major theme park operators
The government of Thailand is exploring plans for a THB300bn (£6.3bn, US$8.3bn) entertainment complex in the country’s Eastern Economic Corridor (EEC), with officials proposing a large-scale theme park and sports destination as part of a broader tourism and economic development strategy.
Hainan Science Museum by Ma Yansong, opens in China
A new science museum has opened to the public in Haikou after attracting more than 350,000 visitors during a four-month soft opening period.
+ More news   
 
COMPANY PROFILES
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS