Latest
issue
GET ATTRACTIONS MANAGEMENT
magazine
Yes! Send me the FREE digital edition of Attractions Management and the FREE weekly Attractions Management ezines and breaking news alerts!
Not right now, thanksclose this window I've already subscribed. I've already subscribed.
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs   News   Features   Products   Company profilesProfiles   Magazine   Handbook   Advertise    Subscribe  
NEWS
Selldorf Architects completes redesign of London’s National Gallery Sainsbury Wing
POSTED 21 May 2025 . BY Magali Robathan
The ground floor has been opened up by Selldorf Architects Credit: © The National Gallery, London. Photo Edmund Sumner

Credit: © The National Gallery, London
We have opened up the sightlines, streamlined the queuing and security experience and brought more light into the space
– Annabelle Selldorf, founder, Selldorf Architects
The redesigned National Gallery Sainsbury Wing has opened in London

Designed by Selldorf Architects in close collaboration with Purcell heritage architects, the £85m transformation of Robert Venturi and Denise Scott Brown's Sainsbury Wing at London's National Gallery aims to make the building more welcoming and accessible, and to improve visitor flow.

"We all miss out when anyone thinks that the National Gallery is not for them. Selldorf Architects’ thoughtful interventions make the Gallery entrance lighter, more welcoming, and more visible as a public space. We hope many visitors may step inside for the first time, and those who have come before, can experience a different start to their visit and view of our collection," said National Gallery director Sir Gabriele Finaldi.

The project has seen the ground level opened up with the removal of non-structural columns and the first floor reduced to a curved mezzanine to create a double height foyer. The original dark glass has been replaced with clear glazing, letting more daylight in and improving visibility from and towards Trafalgar Square.

The ground floor now features a café, a store, and an information counter. The basement auditorium, meanwhile, has been modernised, with new upholstered seating, new lights and carpet and a more spacious entrance hall.

“Aiming to do just what was essential to fulfil the needs of the brief – namely to function as the main entrance of the National Gallery, welcoming millions more people than in 1991 – we have opened up the sightlines, streamlined the queuing and security experience, and have brought more light across and into the space,” said Annabelle Selldorf.

“We have approached the project from a position of consideration and respect for the principles of Venturi, Scott Brown’s original design. People will feel more welcomed to come and stay and be able to orient themselves more easily in the building with its new connections to Trafalgar Square.”
PROJECT PROFILE:

Hauser Wirth & Schimmel Los Angeles
German-born architect Annabelle Selldorf is transforming an abandoned flour mill in downtown Los Angeles into a multi-disciplinary arts centre for gallery heavyweights Hauser & Wirth and art curator Paul Schimmel.


RELATED STORIES
  Sir David Adjaye wins Kiran Nadar Museum job with 'sacred geometries' concept


Sir David Adjaye has been selected to design the new Kiran Nadar Museum of Art and Cultural Center (KNMACC) following a global competition that brought together 47 of the world's most prestigious architecture firms.
  New interpretation centre for Forbidden City garden designed by Selldorf


The ongoing restoration of the Qianlong Garden – a part of Beijing’s iconic Forbidden City that has never been opened to the public – has reached a significant milestone, with the appointment of Selldorf Architects in New York, US, to design an Interpretation Center that will provide unique perspectives on the complex.
  Expansion will 'double the size' of Museum of Contemporary Art in San Diego


A new ocean-facing wing and new gallery spaces will be added to the Museum of Contemporary Art San Diego (MCASD), which has broken ground on its ambitious expansion that will see it double in size.
MORE NEWS
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
+ More news   

COMPANY PROFILES
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
LATEST ISSUES
+ View Magazine Archive

Attractions Management

2026 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2025 issue 2


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2025 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2024 issue 4


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management News

06 Apr 2020 issue 153


View on turning pages
Download PDF
View archive
FREE digital subscription
Print subscription

Attractions Handbook

2019


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
ATTRACTIONS MANAGEMENT
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs    News   Products   Magazine   Subscribe
NEWS
Selldorf Architects completes redesign of London’s National Gallery Sainsbury Wing
POSTED 21 May 2025 . BY Magali Robathan
The ground floor has been opened up by Selldorf Architects Credit: © The National Gallery, London. Photo Edmund Sumner
Credit: © The National Gallery, London
We have opened up the sightlines, streamlined the queuing and security experience and brought more light into the space
– Annabelle Selldorf, founder, Selldorf Architects
The redesigned National Gallery Sainsbury Wing has opened in London

Designed by Selldorf Architects in close collaboration with Purcell heritage architects, the £85m transformation of Robert Venturi and Denise Scott Brown's Sainsbury Wing at London's National Gallery aims to make the building more welcoming and accessible, and to improve visitor flow.

"We all miss out when anyone thinks that the National Gallery is not for them. Selldorf Architects’ thoughtful interventions make the Gallery entrance lighter, more welcoming, and more visible as a public space. We hope many visitors may step inside for the first time, and those who have come before, can experience a different start to their visit and view of our collection," said National Gallery director Sir Gabriele Finaldi.

The project has seen the ground level opened up with the removal of non-structural columns and the first floor reduced to a curved mezzanine to create a double height foyer. The original dark glass has been replaced with clear glazing, letting more daylight in and improving visibility from and towards Trafalgar Square.

The ground floor now features a café, a store, and an information counter. The basement auditorium, meanwhile, has been modernised, with new upholstered seating, new lights and carpet and a more spacious entrance hall.

“Aiming to do just what was essential to fulfil the needs of the brief – namely to function as the main entrance of the National Gallery, welcoming millions more people than in 1991 – we have opened up the sightlines, streamlined the queuing and security experience, and have brought more light across and into the space,” said Annabelle Selldorf.

“We have approached the project from a position of consideration and respect for the principles of Venturi, Scott Brown’s original design. People will feel more welcomed to come and stay and be able to orient themselves more easily in the building with its new connections to Trafalgar Square.”
RELATED STORIES
Sir David Adjaye wins Kiran Nadar Museum job with 'sacred geometries' concept


Sir David Adjaye has been selected to design the new Kiran Nadar Museum of Art and Cultural Center (KNMACC) following a global competition that brought together 47 of the world's most prestigious architecture firms.
New interpretation centre for Forbidden City garden designed by Selldorf


The ongoing restoration of the Qianlong Garden – a part of Beijing’s iconic Forbidden City that has never been opened to the public – has reached a significant milestone, with the appointment of Selldorf Architects in New York, US, to design an Interpretation Center that will provide unique perspectives on the complex.
Expansion will 'double the size' of Museum of Contemporary Art in San Diego


A new ocean-facing wing and new gallery spaces will be added to the Museum of Contemporary Art San Diego (MCASD), which has broken ground on its ambitious expansion that will see it double in size.
MORE NEWS
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
Universal and Puy du Fou projects point to rise of Oxford–Cambridge corridor
A proposed Puy du Fou development near Bicester and Universal Destinations and Experiences’ planned resort in Bedford are emerging as part of a wider transformation of the Oxford– Cambridge Growth Corridor into a major centre for UK leisure and tourism inv
Shedd Aquarium upgrades its visitor experience with new Immersion Theater
Shedd Aquarium has opened the Immersion Theater developed in partnership with SimEx- Iwerks, as part of a wider strategy to enhance the guest experience and create additional revenue opportunities.
+ More news   
 
COMPANY PROFILES
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS