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NEWS
Ravinia Festival's Music Box, designed by BRC Imagination Arts, prepares for full opening
POSTED 27 Apr 2021 . BY Tom Walker
The family-friendly experience centre was initially meant to open in June 2020 Credit: BRC Imagination Arts/Ravina Festival
Ravinia Festival organises the oldest outdoor music festival in the United States
Ravina will open its new Music Box to the public this year
The multi-purpose experience centre has been designed by BRC Imagination Arts
Facilities include two exhibit spaces and a 65-seat theater, as well as exhibition spaces and visitor facilities
Ravinia Festival, which organises the oldest outdoor music festival in the United States, is preparing for the full opening of its new Music Box experience centre.

Designed by BRC Imagination Arts, the attraction will provide the historic Ravinia Park in Chicago with a modern, immersive multimedia space.

The family-friendly indoor structure was initially meant to open in June 2020, but plans were scuppered by the pandemic.

Facilities include two exhibit spaces and a 65-seat theatre, as well as exhibition spaces and visitor facilities.

When it opens, the Music Box will host a show called Bernstein's Answer, an immersive theatrical experience exploring life and music of composer Leonard Berstein.

Bob Rogers, BRC founder, said: “It’s an indoor spectacular with a ton of heart that tells the life story of Bernstein."

The multi-purpose experience venue is part of an US$65m in infrastructure improvements at Ravinia, instigated by Welz Kauffman, the festival's former president and CEO.

A portion of the Music Box presented a Leonard Bernstein exhibit in 2019, which included a number of historic items, such as his childhood piano, notated scores, costumes, and interactive displays.

• To read an interview with Bob Rogers in Attractions Management, click here for Issue 1/2021.
RELATED STORIES
  BRC founder Bob Rogers: '2021 will see a surge in our industry'


Bob Rogers, the founder of BRC Imagination Arts, has predicted that the visitor attraction industry will see a "surge in interest" during 2021, as the global tourism industry begins its slow journey to recovery.
  Christian Lachel appointed chief creative officer at BRC Imagination Arts


Global design and production agency BRC Imagination Arts has appointed Christian Lachel as chief creative officer, taking over the role from BRC founder Bob Rogers.
  FEATURE: Interview: Bob Rogers


As BRC Imagination Arts celebrates 40 years in business, its founder celebrates his team’s achievements
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NEWS
Ravinia Festival's Music Box, designed by BRC Imagination Arts, prepares for full opening
POSTED 27 Apr 2021 . BY Tom Walker
The family-friendly experience centre was initially meant to open in June 2020 Credit: BRC Imagination Arts/Ravina Festival
Ravinia Festival organises the oldest outdoor music festival in the United States
Ravina will open its new Music Box to the public this year
The multi-purpose experience centre has been designed by BRC Imagination Arts
Facilities include two exhibit spaces and a 65-seat theater, as well as exhibition spaces and visitor facilities
Ravinia Festival, which organises the oldest outdoor music festival in the United States, is preparing for the full opening of its new Music Box experience centre.

Designed by BRC Imagination Arts, the attraction will provide the historic Ravinia Park in Chicago with a modern, immersive multimedia space.

The family-friendly indoor structure was initially meant to open in June 2020, but plans were scuppered by the pandemic.

Facilities include two exhibit spaces and a 65-seat theatre, as well as exhibition spaces and visitor facilities.

When it opens, the Music Box will host a show called Bernstein's Answer, an immersive theatrical experience exploring life and music of composer Leonard Berstein.

Bob Rogers, BRC founder, said: “It’s an indoor spectacular with a ton of heart that tells the life story of Bernstein."

The multi-purpose experience venue is part of an US$65m in infrastructure improvements at Ravinia, instigated by Welz Kauffman, the festival's former president and CEO.

A portion of the Music Box presented a Leonard Bernstein exhibit in 2019, which included a number of historic items, such as his childhood piano, notated scores, costumes, and interactive displays.

• To read an interview with Bob Rogers in Attractions Management, click here for Issue 1/2021.
RELATED STORIES
BRC founder Bob Rogers: '2021 will see a surge in our industry'


Bob Rogers, the founder of BRC Imagination Arts, has predicted that the visitor attraction industry will see a "surge in interest" during 2021, as the global tourism industry begins its slow journey to recovery.
Christian Lachel appointed chief creative officer at BRC Imagination Arts


Global design and production agency BRC Imagination Arts has appointed Christian Lachel as chief creative officer, taking over the role from BRC founder Bob Rogers.
FEATURE: Interview: Bob Rogers


As BRC Imagination Arts celebrates 40 years in business, its founder celebrates his team’s achievements
MORE NEWS
London Museum reveals 2026 opening date for new Smithfield home
The London Museum’s new site will open in Smithfield, East London, on 28 November 2026.
Toverland unveils €98m expansion plan as park prepares to launch resort development
The Toverland theme park in the Netherlands has announced a €98m expansion programme that will add a resort, new attractions and staff facilities as it pursues plans to become a multi- day destination.
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
+ More news   
 
COMPANY PROFILES
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
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FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

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