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NEWS
Winter Glow lights up historic Bruges via PWL's luminous walk-through experience
POSTED 01 Jan 2020 . BY Andy Knaggs
PWL's Wintergloed experience fills Bruges with eye-catching lighting effects Credit: Kris Van De Sande
Historic Belgian city Bruges has been illuminated with a 2km walk-through lighting and visual experience for the festive "Wintergloed" (Winter Glow) season, using atmospheric light installations from Painting with Light (PWL).

The company was commissioned by Bruges Plus, the organisation responsible for the city's cultural events, and has designed a series of ephemeral lighting and projection-mapped installations in six different areas, each inspired, according to PWL, by "an aspect of the warmth and hospitality of the people of Bruges and its many visitors over the different generations".

PWL added that some of the artworks are playful, some use synesthetic philosophies and ideas related to colour changing and mood empathy, while others "riff with nearby textures, materials and natural elements like water reflections".

Locations within the city include the Station Square and the 19m-high Poertoren Tower, which was built in 1401 to store the city's gunpowder. In Station Square a special construction is "The Cathedral", a combined wooden and tented structure with arched ends that are 10m square and 11m high. Inside is the video projection system, with five machines rigged to project onto opposite walls or up into the vaulted roof.

Further installations are "The Bridge" – a light art installation in the city's King Albert I Park – and "The Gate" and "The Source". The Gate was inspired by Bruges' many gates and comprises ten partial gates made from custom-made LED pixel profiles, arranged to play with perspective and create a tunnel effect. The Source is a geometric work comprising 30 LED strings that span an 18 by 23 metre gap across the Minnewater Lake, between an ice skating rink and a winter terrace.

Another major aspect of the Wintergloed concept was to invite local artists to use The Cathedral as a canvas, using light and VR as their medium, rather than paint.

PWL worked with a number of different companies in bringing the Wintergloed project to fruition, including Panasonic, John&Jane, EVM, 71 Rentals, Epix InventDesign and Screenit.

Wintergloed continues until 5 January 2020.
The Cathedral has been constructed in Station Square Credit: Kris Van De Sande
The Gate creates a tunnel effect with LED lighting Credit: Kris Van De Sande
Bargebrug in Bruges Credit: Kris Van De Sande
The Source, which spans Minnewater Lake Credit: Kris Van De Sande
The Poertoren Tower, built in 1401 Credit: Kris Van De Sande
MORE NEWS
Bob Rogers hands BRC to long-serving leadership team
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Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
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COMPANY PROFILES
Holovis

Holovis is a privately owned company established in 2004 by CEO Stuart Hetherington. [more...]
Painting With Light

By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
IDEATTACK

IDEATTACK is a full-service planning and design company with headquarters in Los Angeles. [more...]
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Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
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NEWS
Winter Glow lights up historic Bruges via PWL's luminous walk-through experience
POSTED 01 Jan 2020 . BY Andy Knaggs
PWL's Wintergloed experience fills Bruges with eye-catching lighting effects Credit: Kris Van De Sande
Historic Belgian city Bruges has been illuminated with a 2km walk-through lighting and visual experience for the festive "Wintergloed" (Winter Glow) season, using atmospheric light installations from Painting with Light (PWL).

The company was commissioned by Bruges Plus, the organisation responsible for the city's cultural events, and has designed a series of ephemeral lighting and projection-mapped installations in six different areas, each inspired, according to PWL, by "an aspect of the warmth and hospitality of the people of Bruges and its many visitors over the different generations".

PWL added that some of the artworks are playful, some use synesthetic philosophies and ideas related to colour changing and mood empathy, while others "riff with nearby textures, materials and natural elements like water reflections".

Locations within the city include the Station Square and the 19m-high Poertoren Tower, which was built in 1401 to store the city's gunpowder. In Station Square a special construction is "The Cathedral", a combined wooden and tented structure with arched ends that are 10m square and 11m high. Inside is the video projection system, with five machines rigged to project onto opposite walls or up into the vaulted roof.

Further installations are "The Bridge" – a light art installation in the city's King Albert I Park – and "The Gate" and "The Source". The Gate was inspired by Bruges' many gates and comprises ten partial gates made from custom-made LED pixel profiles, arranged to play with perspective and create a tunnel effect. The Source is a geometric work comprising 30 LED strings that span an 18 by 23 metre gap across the Minnewater Lake, between an ice skating rink and a winter terrace.

Another major aspect of the Wintergloed concept was to invite local artists to use The Cathedral as a canvas, using light and VR as their medium, rather than paint.

PWL worked with a number of different companies in bringing the Wintergloed project to fruition, including Panasonic, John&Jane, EVM, 71 Rentals, Epix InventDesign and Screenit.

Wintergloed continues until 5 January 2020.
The Cathedral has been constructed in Station Square Credit: Kris Van De Sande
The Gate creates a tunnel effect with LED lighting Credit: Kris Van De Sande
Bargebrug in Bruges Credit: Kris Van De Sande
The Source, which spans Minnewater Lake Credit: Kris Van De Sande
The Poertoren Tower, built in 1401 Credit: Kris Van De Sande
MORE NEWS
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
Universal and Puy du Fou projects point to rise of Oxford–Cambridge corridor
A proposed Puy du Fou development near Bicester and Universal Destinations and Experiences’ planned resort in Bedford are emerging as part of a wider transformation of the Oxford– Cambridge Growth Corridor into a major centre for UK leisure and tourism inv
+ More news   
 
COMPANY PROFILES
Holovis

Holovis is a privately owned company established in 2004 by CEO Stuart Hetherington. [more...]
Painting With Light

By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
IDEATTACK

IDEATTACK is a full-service planning and design company with headquarters in Los Angeles. [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS