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NEWS
Icon Training outlines vision for sport and leisure career pathways
POSTED 03 Jul 2015 . BY Jak Phillips
Icon Training says there is an urgent need 'to improve what we deliver in training and why we do it' Credit: Shutterstock.com
Sport and leisure training provider Icon Training is planning a complete overhaul of its training structure in a bid to provide structured career pathways spanning from entry level right up to the boardroom.

Starting from September 2015, the planned overhaul will enable learners to progress from Level 1 courses (aspiring professional) through to Masters Level 7 qualifications (director) across a range of sector disciplines. Icon believes the revised structure will enable it to offer a career in sport and leisure as a long-term option through a series of accredited courses.

The move echoes the calls of many employers for a simplified system of career pathways and skills accreditation, at a time when the industry faces tough decisions on how to develop its training infrastructure. A number of active leisure employers feel the current learning and development structure – whereby skills development sits under more than body – is diluting training standards and making it difficult for young people to follow clear career pathways in the sector.

“For too long our industry has evolved through incidental management where staff have been put in place without the correct training or support, resulting in high staff turnover, and an undervalued sector,” said Icon Training CEO Julian Leybourne.

“We need to dramatically change perceptions of the sport and leisure industry, not just as a career option but as an integral part of the future health and wellbeing of our people and the communities we are part of.”
RELATED STORIES
  Marketing managers should be more like Richard Branson, says Icon Training CEO


The growth in prominence of social media has opened up an array of marketing opportunities for the health and fitness industry, however marketing managers should be operating more like Richard Branson to improve their online strategies, says Icon Training CEO Julian Leybourne.
  easyGym accelerates apprentice scheme in partnership with Icon Training


Budget gym operator easyGym has partnered with UK training provider Icon Training.
  Icon Training secures government contract for foundation training


Icon Training has become the UK's first sport training provider to be given the go-ahead by the Education Funding Agency to provide its Ofsted Grade 1 training to 16- and 17-year-olds.
  Icon Training offering fully-funded training


Icon Training has been awarded additional funding to deliver its Ofsted Grade 1 tailored packages in the workplace.
MORE NEWS
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
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FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
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NEWS
Icon Training outlines vision for sport and leisure career pathways
POSTED 03 Jul 2015 . BY Jak Phillips
Icon Training says there is an urgent need 'to improve what we deliver in training and why we do it' Credit: Shutterstock.com
Sport and leisure training provider Icon Training is planning a complete overhaul of its training structure in a bid to provide structured career pathways spanning from entry level right up to the boardroom.

Starting from September 2015, the planned overhaul will enable learners to progress from Level 1 courses (aspiring professional) through to Masters Level 7 qualifications (director) across a range of sector disciplines. Icon believes the revised structure will enable it to offer a career in sport and leisure as a long-term option through a series of accredited courses.

The move echoes the calls of many employers for a simplified system of career pathways and skills accreditation, at a time when the industry faces tough decisions on how to develop its training infrastructure. A number of active leisure employers feel the current learning and development structure – whereby skills development sits under more than body – is diluting training standards and making it difficult for young people to follow clear career pathways in the sector.

“For too long our industry has evolved through incidental management where staff have been put in place without the correct training or support, resulting in high staff turnover, and an undervalued sector,” said Icon Training CEO Julian Leybourne.

“We need to dramatically change perceptions of the sport and leisure industry, not just as a career option but as an integral part of the future health and wellbeing of our people and the communities we are part of.”
RELATED STORIES
Marketing managers should be more like Richard Branson, says Icon Training CEO


The growth in prominence of social media has opened up an array of marketing opportunities for the health and fitness industry, however marketing managers should be operating more like Richard Branson to improve their online strategies, says Icon Training CEO Julian Leybourne.
easyGym accelerates apprentice scheme in partnership with Icon Training


Budget gym operator easyGym has partnered with UK training provider Icon Training.
Icon Training secures government contract for foundation training


Icon Training has become the UK's first sport training provider to be given the go-ahead by the Education Funding Agency to provide its Ofsted Grade 1 training to 16- and 17-year-olds.
Icon Training offering fully-funded training


Icon Training has been awarded additional funding to deliver its Ofsted Grade 1 tailored packages in the workplace.
MORE NEWS
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
+ More news   
 
COMPANY PROFILES
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
Holovis

Holovis is a privately owned company established in 2004 by CEO Stuart Hetherington. [more...]
iPlayCO

iPlayCo was established in 1999. [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

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