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NEWS
Blackstone buys Chicago's Willis Tower for US$1.3bn – will invest US$150m in leisure elements
POSTED 23 Mar 2015 . BY Katie Buckley
Blackstone will upgrade the Willis Tower's leisure offering with US$150m investment Credit: Flickr.com/Monika Thorpe
Blackstone has announced it will buy Chicago’s Willis Tower, the second-tallest building in the US for US$1.3bn (€1.19bn, £800m).

Previously known as Sears Tower, the Willis Tower is an iconic structure – designed by Skidmore, Owings, & Merrill – it dominates the Chicago skyline. Vendors, 223 South Wacker, said Blackstone will be an "excellent steward of this world famous building".

Blackstone has plans to improve the leisure offerings in the iconic skyscraper. It's been widely reported that the company will spend at least US$150m (€137m, £100m) "sprucing up" the existing Skydeck observatory on the 103rd floor which currently attracts 1.6 million visitors a year.

Jason Werner, managing director in Blackstone’s real estate group, said: "There's great potential to further improve both the building’s tourist experience and retail operations in what is one of the most popular destinations for visitors to Chicago.”

Recently, CVC Capital Partners was reportedly preparing to bid for the Blackstone-owned Center Parcs, which is thought to be worth around US$3.8bn (£2.5bn, €3.5bn). Prior to that CVC and Blackstone launched the sale of their remaining shares in Merlin Entertainments, which is thought to be worth around US$1bn (£667.6m, €917.6bn).
RELATED STORIES
  CVC prepares bid for Blackstone's £2.5bn Center Parcs


CVC Capital Partners – one of Europe’s biggest private equity firms – is preparing to bid for the Blackstone-owned Center Parcs, thought to be worth around £2.5bn (US$3.8bn, €3.5bn).
  Virgin Hotels Chicago teams up with city's bloggers for alternative tourist guide


Virgin Hotels Chicago, which opened in January of this year, has collaborated with a number of the Windy City’s influential bloggers to create a new kind of hotel city guide for guests.
  CVC and Blackstone launch US$1bn sale of Merlin shares


Private equity firms CVC and Blackstone have launched the sale of their remaining shares in Merlin Entertainments.
  Center Parcs owner 'engages banks' on £2.5bn listing


US-based private equity group Blackstone has hired several investment banks to lay the foundations for a £2.5bn (US$3.8bn, €3.4bn) London listing of UK leisure resort chain Center Parcs, according to reports.
MORE NEWS
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
+ More news   

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By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
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Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
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NEWS
Blackstone buys Chicago's Willis Tower for US$1.3bn – will invest US$150m in leisure elements
POSTED 23 Mar 2015 . BY Katie Buckley
Blackstone will upgrade the Willis Tower's leisure offering with US$150m investment Credit: Flickr.com/Monika Thorpe
Blackstone has announced it will buy Chicago’s Willis Tower, the second-tallest building in the US for US$1.3bn (€1.19bn, £800m).

Previously known as Sears Tower, the Willis Tower is an iconic structure – designed by Skidmore, Owings, & Merrill – it dominates the Chicago skyline. Vendors, 223 South Wacker, said Blackstone will be an "excellent steward of this world famous building".

Blackstone has plans to improve the leisure offerings in the iconic skyscraper. It's been widely reported that the company will spend at least US$150m (€137m, £100m) "sprucing up" the existing Skydeck observatory on the 103rd floor which currently attracts 1.6 million visitors a year.

Jason Werner, managing director in Blackstone’s real estate group, said: "There's great potential to further improve both the building’s tourist experience and retail operations in what is one of the most popular destinations for visitors to Chicago.”

Recently, CVC Capital Partners was reportedly preparing to bid for the Blackstone-owned Center Parcs, which is thought to be worth around US$3.8bn (£2.5bn, €3.5bn). Prior to that CVC and Blackstone launched the sale of their remaining shares in Merlin Entertainments, which is thought to be worth around US$1bn (£667.6m, €917.6bn).
RELATED STORIES
CVC prepares bid for Blackstone's £2.5bn Center Parcs


CVC Capital Partners – one of Europe’s biggest private equity firms – is preparing to bid for the Blackstone-owned Center Parcs, thought to be worth around £2.5bn (US$3.8bn, €3.5bn).
Virgin Hotels Chicago teams up with city's bloggers for alternative tourist guide


Virgin Hotels Chicago, which opened in January of this year, has collaborated with a number of the Windy City’s influential bloggers to create a new kind of hotel city guide for guests.
CVC and Blackstone launch US$1bn sale of Merlin shares


Private equity firms CVC and Blackstone have launched the sale of their remaining shares in Merlin Entertainments.
Center Parcs owner 'engages banks' on £2.5bn listing


US-based private equity group Blackstone has hired several investment banks to lay the foundations for a £2.5bn (US$3.8bn, €3.4bn) London listing of UK leisure resort chain Center Parcs, according to reports.
MORE NEWS
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
+ More news   
 
COMPANY PROFILES
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
Painting With Light

By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
Holovis

Holovis is a privately owned company established in 2004 by CEO Stuart Hetherington. [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS