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NEWS
Council committed to Robin Hood visitor attraction despite collapse of £13m deal
POSTED 04 Sep 2014 . BY Tom Anstey
The council wants to 'do justice to the legend of Robin Hood' (played here by Russell Crowe) with the new attraction
Plans for a Robin Hood-themed attraction in Sherwood Forest are still very much alive despite the collapse of a £13m (US$21.4m, €16.2m) deal earlier this year.

Nottinghamshire County Council (NCC) has said it is still fully committed to building a visitor centre by 2017 “in order to do justice to the legend of Robin Hood”, with investors in the project still reportedly very interested in making the idea a reality.

The multi-million pound visitor attraction was due to open in Q1 of 2015, but in June, NCC pulled a deal it had with Discovery Attractions, citing failure to secure enough funding for the project, despite the fact Discovery attested it had secured £60m (US$101.8m, €75.2m) of funding pledged from overseas and UK investors.

With multiple interested parties, NCC has said a formal process of finding a new external partner to work on the visitor centre development will start in the coming weeks, though Discovery Attractions has previously stated it would build the attraction “with or without the council’s backing.”

“Regrettably, Discovery Attractions was unable to provide evidence of the funding needed to take their bid to contract stage,” said NCC’s Steve Bradley. “But we still strongly believe that Sherwood Forest and the legend of Robin Hood provides a great opportunity to develop the tourism potential of the area, whilst protecting the heritage and conservation of the historic country park.

“Following the launch of the formal tendering process in late October we are aiming to secure a partner organisation by the summer of 2015, with a view to the new attraction being open in the summer of 2017.”

RELATED STORIES
  Robin Hood theme park plans in disarray after council pulls out of deal


Plans for a Robin Hood theme park in Sherwood Forest, Nottinghamshire, UK, have been dealt a serious blow after the project delivery partner was dumped by the local authority.
  Funding deadline set for new Robin Hood attraction


It is reported that the developers of a new 'Discover Robin Hood' attraction in Sherwood Forest have been given until 31 March to show they have the necessary funds in place.
  £13m Robin Hood Experience planned for Sherwood Forest


Plans have been revealed for a £13m Discover Robin Hood visitor attraction in Sherwood Forest, Nottinghamshire.
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NEWS
Council committed to Robin Hood visitor attraction despite collapse of £13m deal
POSTED 04 Sep 2014 . BY Tom Anstey
The council wants to 'do justice to the legend of Robin Hood' (played here by Russell Crowe) with the new attraction
Plans for a Robin Hood-themed attraction in Sherwood Forest are still very much alive despite the collapse of a £13m (US$21.4m, €16.2m) deal earlier this year.

Nottinghamshire County Council (NCC) has said it is still fully committed to building a visitor centre by 2017 “in order to do justice to the legend of Robin Hood”, with investors in the project still reportedly very interested in making the idea a reality.

The multi-million pound visitor attraction was due to open in Q1 of 2015, but in June, NCC pulled a deal it had with Discovery Attractions, citing failure to secure enough funding for the project, despite the fact Discovery attested it had secured £60m (US$101.8m, €75.2m) of funding pledged from overseas and UK investors.

With multiple interested parties, NCC has said a formal process of finding a new external partner to work on the visitor centre development will start in the coming weeks, though Discovery Attractions has previously stated it would build the attraction “with or without the council’s backing.”

“Regrettably, Discovery Attractions was unable to provide evidence of the funding needed to take their bid to contract stage,” said NCC’s Steve Bradley. “But we still strongly believe that Sherwood Forest and the legend of Robin Hood provides a great opportunity to develop the tourism potential of the area, whilst protecting the heritage and conservation of the historic country park.

“Following the launch of the formal tendering process in late October we are aiming to secure a partner organisation by the summer of 2015, with a view to the new attraction being open in the summer of 2017.”

RELATED STORIES
Robin Hood theme park plans in disarray after council pulls out of deal


Plans for a Robin Hood theme park in Sherwood Forest, Nottinghamshire, UK, have been dealt a serious blow after the project delivery partner was dumped by the local authority.
Funding deadline set for new Robin Hood attraction


It is reported that the developers of a new 'Discover Robin Hood' attraction in Sherwood Forest have been given until 31 March to show they have the necessary funds in place.
£13m Robin Hood Experience planned for Sherwood Forest


Plans have been revealed for a £13m Discover Robin Hood visitor attraction in Sherwood Forest, Nottinghamshire.
MORE NEWS
London Museum reveals 2026 opening date for new Smithfield home
The London Museum’s new site will open in Smithfield, East London, on 28 November 2026.
Toverland unveils €98m expansion plan as park prepares to launch resort development
The Toverland theme park in the Netherlands has announced a €98m expansion programme that will add a resort, new attractions and staff facilities as it pursues plans to become a multi- day destination.
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
+ More news   
 
COMPANY PROFILES
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
IDEATTACK

IDEATTACK is a full-service planning and design company with headquarters in Los Angeles. [more...]
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


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Tel: +44 (0)1462 431385

©Cybertrek 2026

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