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NEWS
Attractions.io creates night-time map for Alton Towers
POSTED 27 Oct 2023 . BY Tom Walker
Alton Tower will use the map for its Scarefest and Ultimate Fireworks Spectacular events Credit: Alton Towers/Merlin
Attractions.io has created a bespoke night-time app for UK theme park Alton Towers
The operator will use the ma for its Scarefest and Ultimate Fireworks Spectacular events
The interactive map adjusts – in real time – to mirror the ambient light in the mobile device's environment
For this year's Scarefest, Alton Towers has also partnered with online gaming "influencer" Daz Games
Attractions.io has created a bespoke night-time app for UK theme park Alton Towers, which the operator will use for its Scarefest and Ultimate Fireworks Spectacular events.

Designed to reflect the environment for after-dark events at Alton Towers, the interactive map adjusts – in real time – to mirror the ambient light in the mobile device's environment.

The dynamic lighting map is part of Attractions.io's ongoing collaboration with Alton Towers Resort.

The new map will be made available to visitors as an update to the mobile app created by the tech company for Alton Towers and which is already being used by the operator.

Bianca Sammut, divisional director for Alton Towers Resort, comments: “As a Theme Park Resort we strive to be innovative and love to provide our guests with something unique.

"Thanks to this new feature, Attractions.io has made this possible within our app and I'm excited for our guests to see this update in all its glory.”

For this year's Scarefest, Alton Towers has partnered with online gaming influencer Daz Games.

The immersive Daz Games: Panic! experience combines an escape room with a live action scare maze.

Marketed as a first-of-its-kind scare attraction, guests – or "players" – will be given a wristband and released into the attraction to compete to find two unique symbols and exit within seven minutes.

However, they will not be alone. Daz Games: Panic! will put players through an intense series of tests to challenge the mind and body, as they race against the clock to find the symbols and escape before being trapped in the game forever.

Other attractions at this year's Scarefest include Burial Grounds, a free-flowing outdoor scare zone; Altonville Mine Tours – Tiny’s Revenge, a haunted house experience; and three additional horror-themed mazes.

For smaller guests, there is also the Trick 'O' Treat Town with Haribo.
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NEWS
Attractions.io creates night-time map for Alton Towers
POSTED 27 Oct 2023 . BY Tom Walker
Alton Tower will use the map for its Scarefest and Ultimate Fireworks Spectacular events Credit: Alton Towers/Merlin
Attractions.io has created a bespoke night-time app for UK theme park Alton Towers
The operator will use the ma for its Scarefest and Ultimate Fireworks Spectacular events
The interactive map adjusts – in real time – to mirror the ambient light in the mobile device's environment
For this year's Scarefest, Alton Towers has also partnered with online gaming "influencer" Daz Games
Attractions.io has created a bespoke night-time app for UK theme park Alton Towers, which the operator will use for its Scarefest and Ultimate Fireworks Spectacular events.

Designed to reflect the environment for after-dark events at Alton Towers, the interactive map adjusts – in real time – to mirror the ambient light in the mobile device's environment.

The dynamic lighting map is part of Attractions.io's ongoing collaboration with Alton Towers Resort.

The new map will be made available to visitors as an update to the mobile app created by the tech company for Alton Towers and which is already being used by the operator.

Bianca Sammut, divisional director for Alton Towers Resort, comments: “As a Theme Park Resort we strive to be innovative and love to provide our guests with something unique.

"Thanks to this new feature, Attractions.io has made this possible within our app and I'm excited for our guests to see this update in all its glory.”

For this year's Scarefest, Alton Towers has partnered with online gaming influencer Daz Games.

The immersive Daz Games: Panic! experience combines an escape room with a live action scare maze.

Marketed as a first-of-its-kind scare attraction, guests – or "players" – will be given a wristband and released into the attraction to compete to find two unique symbols and exit within seven minutes.

However, they will not be alone. Daz Games: Panic! will put players through an intense series of tests to challenge the mind and body, as they race against the clock to find the symbols and escape before being trapped in the game forever.

Other attractions at this year's Scarefest include Burial Grounds, a free-flowing outdoor scare zone; Altonville Mine Tours – Tiny’s Revenge, a haunted house experience; and three additional horror-themed mazes.

For smaller guests, there is also the Trick 'O' Treat Town with Haribo.
RELATED STORIES
FEATURE: Talking Point: Capacity challenges


How are operators optimising capacity and yield in the era of social distancing? We ask our panel
MORE NEWS
Excurio and The Muséum National d'Histoire Naturelle create evolutionary VR experience
Virtual reality creators Excurio has teamed up with experts from The Muséum National d'Histoire Naturelle to create Life Chronicles London, a free-roaming VR experience.
The Park Playground opens first immersive VR franchise in Porto
The Park Playground, has opened its first Immersive VR franchise in Porto, Portugal.
Bridgerton Season three – most Instagrammed locations
Following the release of season three Of Bridgerton, a study reveals its ten most Instagrammable filming locations.
Getty Museum refuses to surrender prized Greek bronze to Italy
The European Court of Human Rights has recognised Italy’s claim to a prized Greek antiquity.
Merlin unveils record-breaking Hyperia coaster at Thorpe Park
Merlin Entertainments has launched its new Hyperia rollercoaster at Thorpe Park to celebrate its 45th year.
Second Chaos Karts launches in Dubai
Live action video game experience Chaos Karts has launched in a 15,000sq ft arena in Al Quoz, Dubai.
+ More news   
 
COMPANY PROFILES
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
Holovis

Holovis is a privately owned company established in 2004 by CEO Stuart Hetherington. [more...]
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

03-05 Sep 2024

ASEAN Patio Pool Spa Expo

IMPACT Exhibition Center, Bangkok, Thailand
03-08 Sep 2024

Spa Peeps International Corporate Cruise

Cruise London, Amsterdam, Zeebrugge, United States
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2024

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