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NEWS
Merlin hits the market with surge of new openings
POSTED 14 Jul 2021 . BY Tom Walker
Merlin has opened its much-anticipated Legoland New York Resort Credit: Merlin Entertainments/Legoland
Merlin opens its much-anticipated Legoland New York Resort and Legoland water park at Gardaland, Italy
The new openings are accompanied by a number of new future projects
As well as a huge Peppa Pig resort in China, Merlin is currently on site building a Peppa Pig theme park in Orlando
There are also plans for a number of Madame Tussauds openings over the next 12 months
Merlin Entertainments has been busy with a raft of new openings and future project announcements, as the global visitor attractions industry begins to emerge from COVID-19 lockdowns and restrictions.

This month, Merlin has opened its much-anticipated Legoland New York Resort, with all seven of its lands available for visitors. The park's 250-bedroom hotel is set to open on 6 August.

The operator also opened the first ever European Legoland Water Park this month, located inside the Gardaland theme park in Italy.

The new addition features water-based activities – including slides, pools, rafts, and a water play complex featuring Lego brands – and Italy’s first Lego Miniland, with Lego versions of iconic Italian monuments made from over 4.9 million bricks.

The openings will continue throughout the year and will include the launch of a Madame Tussauds attraction in Dubai.

Located next to Ain Dubai, the world’s largest observation wheel, Madame Tussauds Dubai will feature 60 global stars, including 16 brand new wax figures from the Middle East region.

There are also a number of future projects in the Merlin pipeline.

These include the world's first standalone Peppa Pig resort in Sichuan, China, which will be established in partnership with toy giant Hasbro and a number of local partners – including the Meishan Administration Committee of Sichuan Tianfu New Area, Zhongjun Tianxin (Beijing) Investment Co and Chengdu Excellent City Property.

The resort will include a Peppa Pig Theme Park, a Peppa Pig Hotel, as well as a brand-new SEA LIFE aquarium positioned adjacent to the park.

Construction is due to begin in July 2021, and the Resort is expected to open in 2024, with Merlin and its Chinese partners dedicated to developing the attraction into a global flagship resort.

Mark Fisher, chief development officer for Merlin, said: “Peppa Pig is a global star among preschoolers, and we are working with Hasbro to bring the excitement and fun of Peppa and her friends to the world’s first standalone Peppa Pig Resort in Sichuan.

"We have already had great success with our immersive Peppa Pig World of Play attractions in both Asia and the US, and the new resort will be a destination for both domestic visitors and international tourists.

"The Merlin team look forward to working with our partners to develop the creative concept design for the Peppa Pig Resort and making it a reality, marking a significant milestone for Merlin’s presence in the Chinese market.”

Separately, Merlin is currently on site at the Legoland Florida Resort in the US, working on the first ever stand-alone Peppa Pig theme park.

Set to open in 2022, the park will be separately ticketed from the Legoland attraction and will feature multiple rides, interactive attractions, themed play-scapes and water play areas and daily live shows.

In addition, Merlin is working on a new Madame Tussauds attraction in the Hungarian capital Budapest (set to open in 2022).

It has also signed a deal to open a 3,000sq ft Legoland Discovery Centre in the Belgian capital city Brussels in 2022.
RELATED STORIES
  First full-scale franchised Madame Tussauds to open in Budapest during 2022


Merlin Entertainments has revealed plans to open a new Madame Tussauds in the heart of Hungarian capital city Budapest in early 2022.
  Merlin to take Legoland Discovery Centres to Belgium with deal for Brussels site


Merlin Entertainments has revealed plans to open a Legoland Discovery Centre in the Belgian capital city Brussels.
  Merlin reveals plans to open first ever stand-alone Peppa Pig theme park in Orlando


Merlin Entertainments will open the first ever stand-alone Peppa Pig theme park at its Legoland Florida Resort in the US.
MORE NEWS
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Live-streaming 'digital tour' enters the attractions sector
Live-streaming platform Heygo has ventured into the cultural visitor attractions sector by partnering with a number of museums in the UK and US.
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Hollywood superstar, Brad Pitt, has made his debut as a sculptor as part of British artist Thomas Houseago’s first ever exhibition in the Nordic countries.
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COMPANY PROFILES
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Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
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RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
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By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
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For the first time in more than a decade, industry leaders from across the global attractions industry will once again gather in London as part of the annual IAAPA Expo Europe, the sector’s premier international event. [more...]
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13 Oct 2022

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Jobs    News   Products   Magazine
NEWS
Merlin hits the market with surge of new openings
POSTED 14 Jul 2021 . BY Tom Walker
Merlin has opened its much-anticipated Legoland New York Resort Credit: Merlin Entertainments/Legoland
Merlin opens its much-anticipated Legoland New York Resort and Legoland water park at Gardaland, Italy
The new openings are accompanied by a number of new future projects
As well as a huge Peppa Pig resort in China, Merlin is currently on site building a Peppa Pig theme park in Orlando
There are also plans for a number of Madame Tussauds openings over the next 12 months
Merlin Entertainments has been busy with a raft of new openings and future project announcements, as the global visitor attractions industry begins to emerge from COVID-19 lockdowns and restrictions.

This month, Merlin has opened its much-anticipated Legoland New York Resort, with all seven of its lands available for visitors. The park's 250-bedroom hotel is set to open on 6 August.

The operator also opened the first ever European Legoland Water Park this month, located inside the Gardaland theme park in Italy.

The new addition features water-based activities – including slides, pools, rafts, and a water play complex featuring Lego brands – and Italy’s first Lego Miniland, with Lego versions of iconic Italian monuments made from over 4.9 million bricks.

The openings will continue throughout the year and will include the launch of a Madame Tussauds attraction in Dubai.

Located next to Ain Dubai, the world’s largest observation wheel, Madame Tussauds Dubai will feature 60 global stars, including 16 brand new wax figures from the Middle East region.

There are also a number of future projects in the Merlin pipeline.

These include the world's first standalone Peppa Pig resort in Sichuan, China, which will be established in partnership with toy giant Hasbro and a number of local partners – including the Meishan Administration Committee of Sichuan Tianfu New Area, Zhongjun Tianxin (Beijing) Investment Co and Chengdu Excellent City Property.

The resort will include a Peppa Pig Theme Park, a Peppa Pig Hotel, as well as a brand-new SEA LIFE aquarium positioned adjacent to the park.

Construction is due to begin in July 2021, and the Resort is expected to open in 2024, with Merlin and its Chinese partners dedicated to developing the attraction into a global flagship resort.

Mark Fisher, chief development officer for Merlin, said: “Peppa Pig is a global star among preschoolers, and we are working with Hasbro to bring the excitement and fun of Peppa and her friends to the world’s first standalone Peppa Pig Resort in Sichuan.

"We have already had great success with our immersive Peppa Pig World of Play attractions in both Asia and the US, and the new resort will be a destination for both domestic visitors and international tourists.

"The Merlin team look forward to working with our partners to develop the creative concept design for the Peppa Pig Resort and making it a reality, marking a significant milestone for Merlin’s presence in the Chinese market.”

Separately, Merlin is currently on site at the Legoland Florida Resort in the US, working on the first ever stand-alone Peppa Pig theme park.

Set to open in 2022, the park will be separately ticketed from the Legoland attraction and will feature multiple rides, interactive attractions, themed play-scapes and water play areas and daily live shows.

In addition, Merlin is working on a new Madame Tussauds attraction in the Hungarian capital Budapest (set to open in 2022).

It has also signed a deal to open a 3,000sq ft Legoland Discovery Centre in the Belgian capital city Brussels in 2022.
RELATED STORIES
First full-scale franchised Madame Tussauds to open in Budapest during 2022


Merlin Entertainments has revealed plans to open a new Madame Tussauds in the heart of Hungarian capital city Budapest in early 2022.
Merlin to take Legoland Discovery Centres to Belgium with deal for Brussels site


Merlin Entertainments has revealed plans to open a Legoland Discovery Centre in the Belgian capital city Brussels.
Merlin reveals plans to open first ever stand-alone Peppa Pig theme park in Orlando


Merlin Entertainments will open the first ever stand-alone Peppa Pig theme park at its Legoland Florida Resort in the US.
MORE NEWS
Foster and Partners reveal design for sustainable marine life centre on the Red Sea
Live-streaming 'digital tour' enters the attractions sector
Live-streaming platform Heygo has ventured into the cultural visitor attractions sector by partnering with a number of museums in the UK and US.
Brad Pitt makes debut as sculptor at Finnish art museum
Hollywood superstar, Brad Pitt, has made his debut as a sculptor as part of British artist Thomas Houseago’s first ever exhibition in the Nordic countries.
World's longest and 'technologically advanced' zipline planned for Iceland
A 1km-long zipline offering riders speeds of 120km/h is set to open in Iceland later this year.
Triotech secures deal to supply rides for Puy Du Fou Asia's first Chinese attraction
Triotech has secured a deal to supply its interactive ride technology for the SAGA Experience, an immersive attraction being developed in the heart of Shanghai, China, by Puy du Fou Asia.
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COMPANY PROFILES
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
Painting With Light

By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
+ More profiles  
FEATURED SUPPLIER

Attractions industry to reunite this September at IAAPA Expo Europe in London
For the first time in more than a decade, industry leaders from across the global attractions industry will once again gather in London as part of the annual IAAPA Expo Europe, the sector’s premier international event. [more...]
VIDEO GALLERY

Proslide Tech Inc - ProSlide's all-in-one waterplay entertainment center
RideHOUSE is an iconic waterplay complex purposefully designed for young kids and families to enjoy. Find out more...
More videos:
Red Raion TV - Testimonial: Leolandia – Red Raion
Red Raion Showreel 2021 – Red Raion
Keynote | Moby Dick - Friends to the rescue! – Red Raion
+ More videos  

CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

13 Oct 2022

VAC 2022

The ICC Birmingham, Birmingham, United Kingdom
25-28 Oct 2022

Synergy - The Retreat Show

Ibiza, Ibiza, Spain
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2022

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