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Sustainability
Eco future

Children are taught how to be green by four interactive, cartoon characters at a new exhibition in Abu Dhabi

By Kathleen Whyman | Published in Attractions Management 2013 issue 1


reated to increase awareness of depleting global resources, climate change, over-consumption, sedentary lifestyles and sustainability options, Eco Future is a year-long, educational, family-orientated exhibition which gives visitors a glimpse into sustainable lifestyles.

Held at The Manarat Al Saadiyat on Saadiyat Island in Abu Dhabi, four interactive, futuristic characters – Ali, Moza, Yas and Sara – take visitors through six zones: Drinking; Eating, Enjoying; Moving; Building; and Future City.

Partially modelled on the Emirate’s own long-term sustainability plans, the 900sq m (10,000sq ft) exhibit features a series of games that promote virtual decision-making about real-world issues. These issues include green building, healthy living, and moderate water and energy consumption.

Design solutions are collated on personalised eco tags, which reveal to visitors at the end of the exhibition their own Future City. Children aged between eight- and 12-years-old are given a card with an embedded microchip at the start of the exhibit. They then visit each of the games, which encourage them to make decisions, such as what kind of materials to use for building and what meals to choose based on their sustainability.

At the end of the exhibit, which takes approximately 45 minutes to complete, the children receive a green score card, which helps them to realise that what may appear to be healthy or sustainable, might not actually be.

Opened in October 2012, Science & Media LLP delivered the exhibition to Tourism Development & Investment Company (TDIC) in Abu Dhabi and Hypsos in Dubai executed the design.

“The design is created in a cartoon-style to appeal to the younger audience, but educational elements are a significant part of the exhibition,” says Jan Muller, general manager at Hypsos in Dubai. “Interactivity is widely spread throughout the exhibition so that visitors can really take part. “As well as the funny characters, there’s a lot of in-depth information and visitors can raise questions, so older guests enjoy the experience too.”

Children are guided through the exhibition by interactive characters
The Enjoying zone explains what impact things people enjoy have on the environment, such as buying new clothes
COMPANY PROFILES
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David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
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VIDEO GALLERY

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Last July 7th, Red Raion took part in the opening event of FICO Eataly World, the Italian theme park dedicated to food - the only one worldwide! Find out more...
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05-05 Oct 2023

VAC 2023

QEII Conference Centre, London, United Kingdom
24-26 Oct 2023

ASEAN Pool & Spa Expo

IMPACT Exhibition Centre, Thailand
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Sustainability
Eco future

Children are taught how to be green by four interactive, cartoon characters at a new exhibition in Abu Dhabi

By Kathleen Whyman | Published in Attractions Management 2013 issue 1


reated to increase awareness of depleting global resources, climate change, over-consumption, sedentary lifestyles and sustainability options, Eco Future is a year-long, educational, family-orientated exhibition which gives visitors a glimpse into sustainable lifestyles.

Held at The Manarat Al Saadiyat on Saadiyat Island in Abu Dhabi, four interactive, futuristic characters – Ali, Moza, Yas and Sara – take visitors through six zones: Drinking; Eating, Enjoying; Moving; Building; and Future City.

Partially modelled on the Emirate’s own long-term sustainability plans, the 900sq m (10,000sq ft) exhibit features a series of games that promote virtual decision-making about real-world issues. These issues include green building, healthy living, and moderate water and energy consumption.

Design solutions are collated on personalised eco tags, which reveal to visitors at the end of the exhibition their own Future City. Children aged between eight- and 12-years-old are given a card with an embedded microchip at the start of the exhibit. They then visit each of the games, which encourage them to make decisions, such as what kind of materials to use for building and what meals to choose based on their sustainability.

At the end of the exhibit, which takes approximately 45 minutes to complete, the children receive a green score card, which helps them to realise that what may appear to be healthy or sustainable, might not actually be.

Opened in October 2012, Science & Media LLP delivered the exhibition to Tourism Development & Investment Company (TDIC) in Abu Dhabi and Hypsos in Dubai executed the design.

“The design is created in a cartoon-style to appeal to the younger audience, but educational elements are a significant part of the exhibition,” says Jan Muller, general manager at Hypsos in Dubai. “Interactivity is widely spread throughout the exhibition so that visitors can really take part. “As well as the funny characters, there’s a lot of in-depth information and visitors can raise questions, so older guests enjoy the experience too.”

Children are guided through the exhibition by interactive characters
The Enjoying zone explains what impact things people enjoy have on the environment, such as buying new clothes
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COMPANY PROFILES
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
Holovis

Holovis is a privately owned company established in 2004 by CEO Stuart Hetherington. [more...]
+ More profiles  
VIDEO GALLERY

Red Raion - Testimonial Richard Needham - SimEx-Iwerks Entertainment
Last July 7th, Red Raion took part in the opening event of FICO Eataly World, the Italian theme park dedicated to food - the only one worldwide! Find out more...
More videos:
+ More videos  

CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

05-05 Oct 2023

VAC 2023

QEII Conference Centre, London, United Kingdom
24-26 Oct 2023

ASEAN Pool & Spa Expo

IMPACT Exhibition Centre, Thailand
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2023

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
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