Latest
issue
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs   News   Features   Products   Company profilesProfiles   Magazine   Handbook   Advertise    Subscribe  
NEWS
Gympass signs deal to provide fitness to workspace giant IWG
POSTED 15 Mar 2019 . BY Tom Walker
The deal will result in more than 100,000 people gaining access to Gympass' platform of 1,700 fitness venues across the UK
Corporate fitness sales specialist Gympass has secured a partnership deal with IWG, one of the world’s largest workspace providers.

The partnership will allow the 100,000 members and 1,000 staff of IWG’s brands – which include Regus and Spaces – to benefit from access to Gympass' platform of 1,700 fitness venues across the UK and a further 40,000 venues globally.

IWG offers flexible workspaces and, according to Michael Holmes, group commercial director, it needed a fitness partner who "complemented the lifestyle of their workers".

"This deal will enable our staff and members to have flexibility," he said.

"At IWG, a core focus is how we can help members to be as productive and successful as possible. Health and wellbeing is a key driver of productivity, and through this partnership with Gympass, we are able to increase the number of active people among our members and staff, removing the barrier of price and providing them with the ability to exercise both at home and near the workplace.”

A recent survey by IWG found that 70 per cent of global employees work remotely every week and more than half do so for at least half of the week.

The growth of flexible workspaces has required businesses to adjust their benefits package, particularly within fitness, to ensure that it’s tailored to today’s modern workforce.

As part of the deal, Gympass and IWG’s senior management team will be hosting a series of initiatives to ensure engagement within the organisation and encourage higher activity levels.
RELATED STORIES
  Gympass secures Softbank investment – company now 'valued at US$1bn'


Corporate fitness sales specialist Gympass has secured additional financial backing believed to be around US$300m (€265m, £237m).
  Gympass fast-tracks new digital wellness platform


Gympass has launched a new digital platform as a response to the increase in demand for online wellness programming.
  Tesco signs Gympass deal to offer discounted fitness to 300,000 staff members


Tesco has signed a corporate fitness deal with Gympass, which will see the retail giant's 300,000 staff members being offered subsidised gym memberships.
MORE NEWS
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
+ More news   

COMPANY PROFILES
Holovis

Holovis is a privately owned company established in 2004 by CEO Stuart Hetherington. [more...]
Painting With Light

By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
LATEST ISSUES
+ View Magazine Archive

Attractions Management

2026 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2025 issue 2


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2025 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2024 issue 4


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management News

06 Apr 2020 issue 153


View on turning pages
Download PDF
View archive
FREE digital subscription
Print subscription

Attractions Handbook

2019


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
ATTRACTIONS MANAGEMENT
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs    News   Products   Magazine   Subscribe
NEWS
Gympass signs deal to provide fitness to workspace giant IWG
POSTED 15 Mar 2019 . BY Tom Walker
The deal will result in more than 100,000 people gaining access to Gympass' platform of 1,700 fitness venues across the UK
Corporate fitness sales specialist Gympass has secured a partnership deal with IWG, one of the world’s largest workspace providers.

The partnership will allow the 100,000 members and 1,000 staff of IWG’s brands – which include Regus and Spaces – to benefit from access to Gympass' platform of 1,700 fitness venues across the UK and a further 40,000 venues globally.

IWG offers flexible workspaces and, according to Michael Holmes, group commercial director, it needed a fitness partner who "complemented the lifestyle of their workers".

"This deal will enable our staff and members to have flexibility," he said.

"At IWG, a core focus is how we can help members to be as productive and successful as possible. Health and wellbeing is a key driver of productivity, and through this partnership with Gympass, we are able to increase the number of active people among our members and staff, removing the barrier of price and providing them with the ability to exercise both at home and near the workplace.”

A recent survey by IWG found that 70 per cent of global employees work remotely every week and more than half do so for at least half of the week.

The growth of flexible workspaces has required businesses to adjust their benefits package, particularly within fitness, to ensure that it’s tailored to today’s modern workforce.

As part of the deal, Gympass and IWG’s senior management team will be hosting a series of initiatives to ensure engagement within the organisation and encourage higher activity levels.
RELATED STORIES
Gympass secures Softbank investment – company now 'valued at US$1bn'


Corporate fitness sales specialist Gympass has secured additional financial backing believed to be around US$300m (€265m, £237m).
Gympass fast-tracks new digital wellness platform


Gympass has launched a new digital platform as a response to the increase in demand for online wellness programming.
Tesco signs Gympass deal to offer discounted fitness to 300,000 staff members


Tesco has signed a corporate fitness deal with Gympass, which will see the retail giant's 300,000 staff members being offered subsidised gym memberships.
MORE NEWS
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
+ More news   
 
COMPANY PROFILES
Holovis

Holovis is a privately owned company established in 2004 by CEO Stuart Hetherington. [more...]
Painting With Light

By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS