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NEWS
DLL enters Italian market with Milan club purchase
POSTED 14 Jun 2017 . BY Deven Pamben
Glenn Earlam, DLL chief executive, says “northern Italy offers great potential" for the company
David Lloyd Leisure (DLL) is entering the Italian health club market after it exchanged contracts to buy the Malaspina Club in Milan. 

The deal is due to complete in September and will become the company’s 111th club. DLL now has 13 sites in mainland Europe, with locations in Holland (7), Belgium (2), Spain (2), Ireland (1) and Italy (1), and 98 clubs in the UK.   

DLL plans to invest €6million (US$6.7m, £5.3m) to refurbish and develop the Malaspina Club, which was built in 1972.

The club offers a range of health and fitness facilities, including three swimming pools (25m, 50m and kids pool), tennis and padel courts, football pitches, gym, spa and café bar facilities across a six-hectare site. On the east side of Milan, the family-focused club has 1,100 members.

DLL is looking for further acquisition opportunities and new-build sites in Italy as part of its expansion plans.

The announcement comes less than two weeks after the group’s completion of the purchase of 14 clubs from Virgin Active and the exchange of contracts to buy The Park Club in west London and The Academy Club in Harrogate, North Yorkshire.

The acquisitions mean that the company has passed the 500,000 member milestone, with membership at around 570,000.

Glenn Earlam, DLL chief executive, said: “The Malaspina deal is strategically important for us, as it is our very first club in Italy, and we hope that it is the first of many. We believe northern Italy offers great potential for us, with the right profile, an affluent area and densely populated. In a country where the family-focused health and fitness market is relatively untapped, we feel David Lloyd Clubs can satisfy a need and grow both our business and the market here.

“Growing our European portfolio both across those areas where we are already established and into new markets is now is now a primary focus for us, supported by strategic UK acquisitions and new builds. While we have ambitious plans for growth, we are well on track to achieve our target of 150 clubs by 2026.”
RELATED STORIES
  David Lloyd Leisure to buy Harrogate club


David Lloyd Leisure has exchanged contracts to buy premium health club The Academy in Harrogate, North Yorkshire, and will invest more than £3million (US$3.9m, €3.5m) to refurbish facilities.
  DLL acquires The Park Club and boosts its premium Harbour Club brand with Kensington makeover


David Lloyd Leisure (DLL) has acquired The Park Club – one of the most exclusive health clubs in London – and spent £5.5m (US$7.1m, €6.3m) transforming its Kensington site into a 'Harbour Club'.
  Virgin Active to keep two clubs following competition enquiry into DLL deal


Two of the 16 health clubs which David Lloyd Leisure (DLL) intended to acquire from Virgin Active will now not be included in the deal, after concerns were raised by a competition watchdog.
  DLL considering rolling out ‘group napping classes’


Health club operator David Lloyd Leisure (DLL) is considering rolling out a new fitness class – which consists of nothing but sleeping.
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NEWS
DLL enters Italian market with Milan club purchase
POSTED 14 Jun 2017 . BY Deven Pamben
Glenn Earlam, DLL chief executive, says “northern Italy offers great potential" for the company
David Lloyd Leisure (DLL) is entering the Italian health club market after it exchanged contracts to buy the Malaspina Club in Milan. 

The deal is due to complete in September and will become the company’s 111th club. DLL now has 13 sites in mainland Europe, with locations in Holland (7), Belgium (2), Spain (2), Ireland (1) and Italy (1), and 98 clubs in the UK.   

DLL plans to invest €6million (US$6.7m, £5.3m) to refurbish and develop the Malaspina Club, which was built in 1972.

The club offers a range of health and fitness facilities, including three swimming pools (25m, 50m and kids pool), tennis and padel courts, football pitches, gym, spa and café bar facilities across a six-hectare site. On the east side of Milan, the family-focused club has 1,100 members.

DLL is looking for further acquisition opportunities and new-build sites in Italy as part of its expansion plans.

The announcement comes less than two weeks after the group’s completion of the purchase of 14 clubs from Virgin Active and the exchange of contracts to buy The Park Club in west London and The Academy Club in Harrogate, North Yorkshire.

The acquisitions mean that the company has passed the 500,000 member milestone, with membership at around 570,000.

Glenn Earlam, DLL chief executive, said: “The Malaspina deal is strategically important for us, as it is our very first club in Italy, and we hope that it is the first of many. We believe northern Italy offers great potential for us, with the right profile, an affluent area and densely populated. In a country where the family-focused health and fitness market is relatively untapped, we feel David Lloyd Clubs can satisfy a need and grow both our business and the market here.

“Growing our European portfolio both across those areas where we are already established and into new markets is now is now a primary focus for us, supported by strategic UK acquisitions and new builds. While we have ambitious plans for growth, we are well on track to achieve our target of 150 clubs by 2026.”
RELATED STORIES
David Lloyd Leisure to buy Harrogate club


David Lloyd Leisure has exchanged contracts to buy premium health club The Academy in Harrogate, North Yorkshire, and will invest more than £3million (US$3.9m, €3.5m) to refurbish facilities.
DLL acquires The Park Club and boosts its premium Harbour Club brand with Kensington makeover


David Lloyd Leisure (DLL) has acquired The Park Club – one of the most exclusive health clubs in London – and spent £5.5m (US$7.1m, €6.3m) transforming its Kensington site into a 'Harbour Club'.
Virgin Active to keep two clubs following competition enquiry into DLL deal


Two of the 16 health clubs which David Lloyd Leisure (DLL) intended to acquire from Virgin Active will now not be included in the deal, after concerns were raised by a competition watchdog.
DLL considering rolling out ‘group napping classes’


Health club operator David Lloyd Leisure (DLL) is considering rolling out a new fitness class – which consists of nothing but sleeping.
MORE NEWS
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
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Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
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Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
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Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
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ATTRACTIONS MANAGEMENT NEWS
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