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NEWS
Golf to spearhead Scotland’s inbound tourism growth
POSTED 17 Nov 2016 . BY Tom Walker
Carnoustie Country, host venue of The Open Championship in 2018, is part of the 15-strong delegation
Scotland is looking to utilise its reputation as “the home of golf” in its efforts to increase inbound visitor numbers.

National tourism agency VisitScotland is leading a trade mission to the Spanish island of Mallorca this week, where 15 Scottish golf businesses will attend the International Golf Travel Market (IGTM).

The delegates – representing a wide range of golf tourism businesses – include The Gleneagles Hotel, host venue of 2014’s Ryder Cup and Carnoustie Country, host venue of The Open Championship in 2018.

VisitScotland’s Tourism 2020 Strategy outlines an ambition to grow tourism revenues by £1bn by 2020.

Malcolm Roughead, VisitScotland CEO said: “We will use the event as an opportunity to drive the message to buyers around the world that Scotland truly is the Home of Golf and the world’s best golf tourism destination.

“We have much to look forward to on the Scottish golfing calendar with The Open returning to Carnoustie in 2018 and The Solheim Cup at Gleneagles in 2019 among a number of world-class golf events taking place in the next few years.

“It is also the Year of History, Heritage & Archaeology in 2017, which lends itself perfectly to promoting golf in Scotland, the historic home of the game.”

As well as the two championship courses, the 15 Scottish delegates include The British Golf Museum and Fife Golf Partnership.

For more information on the golf tourism delegation, click here for the VisitScotland website
MORE NEWS
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
+ More news   

COMPANY PROFILES
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
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DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
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Jobs    News   Products   Magazine   Subscribe
NEWS
Golf to spearhead Scotland’s inbound tourism growth
POSTED 17 Nov 2016 . BY Tom Walker
Carnoustie Country, host venue of The Open Championship in 2018, is part of the 15-strong delegation
Scotland is looking to utilise its reputation as “the home of golf” in its efforts to increase inbound visitor numbers.

National tourism agency VisitScotland is leading a trade mission to the Spanish island of Mallorca this week, where 15 Scottish golf businesses will attend the International Golf Travel Market (IGTM).

The delegates – representing a wide range of golf tourism businesses – include The Gleneagles Hotel, host venue of 2014’s Ryder Cup and Carnoustie Country, host venue of The Open Championship in 2018.

VisitScotland’s Tourism 2020 Strategy outlines an ambition to grow tourism revenues by £1bn by 2020.

Malcolm Roughead, VisitScotland CEO said: “We will use the event as an opportunity to drive the message to buyers around the world that Scotland truly is the Home of Golf and the world’s best golf tourism destination.

“We have much to look forward to on the Scottish golfing calendar with The Open returning to Carnoustie in 2018 and The Solheim Cup at Gleneagles in 2019 among a number of world-class golf events taking place in the next few years.

“It is also the Year of History, Heritage & Archaeology in 2017, which lends itself perfectly to promoting golf in Scotland, the historic home of the game.”

As well as the two championship courses, the 15 Scottish delegates include The British Golf Museum and Fife Golf Partnership.

For more information on the golf tourism delegation, click here for the VisitScotland website
MORE NEWS
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
Universal and Puy du Fou projects point to rise of Oxford–Cambridge corridor
A proposed Puy du Fou development near Bicester and Universal Destinations and Experiences’ planned resort in Bedford are emerging as part of a wider transformation of the Oxford– Cambridge Growth Corridor into a major centre for UK leisure and tourism inv
Shedd Aquarium upgrades its visitor experience with new Immersion Theater
Shedd Aquarium has opened the Immersion Theater developed in partnership with SimEx- Iwerks, as part of a wider strategy to enhance the guest experience and create additional revenue opportunities.
+ More news   
 
COMPANY PROFILES
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
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