GET ATTRACTIONS MANAGEMENT
magazine
Yes! Send me the FREE digital edition of Attractions Management and the FREE weekly Attractions Management ezines and breaking news alerts!
Not right now, thanksclose this window
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs   News   Features   Products   Company profilesProfiles   Magazine   Handbook   Advertise    Subscribe  
AM People
Suhanya Raffel

I want M+ to be a major platform for fostering cultural exchange between Hong Kong and the rest of the world


M+, described as Asia’s first global museum of contemporary visual culture, has opened in Hong Kong. Located in the city state’s West Kowloon Cultural District, the museum features six thematic exhibitions housing more than 1,000 works. Designed by architects Herzog & de Meuron, M+ acts as a cultural centre for 20th and 21st-century art, design, architecture, and the moving image. As well as the 33 exhibition galleries, the complex houses retail areas, restaurants, cafés, a research centre and multi-purpose halls. M+ is set to become a centrepiece of The West Kowloon Cultural District. Director Suhanya Raffel spoke to Attractions Management about M+’s aims.

How would you sum up M+ offers?
M+ is special because it is Asia’s first global museum of contemporary visual culture and it is located here, in the global city of Hong Kong.

Over the past few years, the art market has exponentially grown in Hong Kong, however to transform the city into an international cultural hub, it required a leading institution for visual culture.

M+ offers a brand-new centre for visual culture and a world-class landmark for a great international city. Dedicated to collecting, exhibiting, and interpreting visual culture of the 20th and 21st centuries, the collections span visual art, design and architecture, and moving image. I want M+ to be a major platform for fostering cultural exchange between Hong Kong and the rest of the world.

M+ aims to offer an Asian perspective on contemporary visual culture. Why is this important?
Great museums change global perceptions of cities and nations. A museum such as M+ can have a transformative effect by expressing the identity, creativity, and energy of the city.

At M+, we represent the histories that emanate from this part of the world, so we can take purchase of these important discussions. We want to tell our stories through multidisciplinary, interdisciplinary and interregional narratives. When we look at Hong Kong – the skyline, the art and design, the architectural histories of this city, its regional authenticity and international influences reflect a rich and entirely unique history.

How is the museum and its content rooted in its place?
For us, Hong Kong, its history, position and place in the world, is an integral part of many stories that are configured across various disciplines within the exhibitions in M+. One of the opening exhibitions is dedicated to Hong Kong and Beyond, which considers the transformation and unique visual culture of Hong Kong from the 1960s to the present.

Through our programming, we want to ensure that Hong Kong artists and designers are shown as equal to their international colleagues. We also take Hong Kong to the world, for example, we’ve worked with the Hong Kong Arts Development Council to present local artists in the Venice Biennale, while simultaneously bringing the international to Hong Kong. This two-way street lies at the very heart of M+.

How would you sum up the architecture? How does it support the content of the museum?
Herzog & de Meuron have created a superb and extraordinary museum building that extends that public space into and on top of the museum through a design that’s porous and inviting.

It is truly a gift to Hong Kong that will become one of its most recognised architectural icons. Indeed, we regard the building itself as part of the M+ Collections.

Can you tell us about the opening exhibitions and what you have planned for the longer term?
Our six inaugural exhibitions will provide different avenues through which its possible to enter our collections. By offering various approaches, we want to educate our visitors on the many paths that they can take to perceive the variety of histories on display. Some visitors will prefer observing clear chronologies, such as the M+ Sigg Collection: From Revolution to Globalisation, which explores the development of contemporary Chinese art from the 1970s through the 2000s. Others may find a much richer experience when looking from a thematic approach, as seen in Individuals, Networks, Expressions – a narrative of post-war international visual art told from the perspective of Asia.

Moving forwards, our plans for collaborations are well underway. We’ve already loaned our collections to institutions, such as MOMA, Tate and the Mori Art Museum; sharing our artwork is a way of sharing our stories. And, exhibitions are always being discussed with many institutions internationally. So watch this space!

The M+ museum was designed by Herzog & de Meuron Credit: Kevin Mak Courtesy Of HdM
The opening exhibitions act as an introduction to the M+ art collection Credit: Kevin Mak Courtesy Of HdM
Credit: Kevin Mak Courtesy Of HdM
Zhang Xiaogang’s artwork is on display Credit: Zhang Xiaogang
COMPANY PROFILES
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
+ More profiles  
CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

08-08 May 2024

Hospitality Design Conference

Hotel Melià , Milano , Italy
10-12 May 2024

Asia Pool & Spa Expo

China Import & Export Fair Complex, Guangzhou, China
+ More diary  
LATEST ISSUES
+ View Magazine Archive

Attractions Management

2024 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2023 issue 4


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2023 issue 3


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2023 issue 2


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management News

06 Apr 2020 issue 153


View on turning pages
Download PDF
View archive
FREE digital subscription
Print subscription

Attractions Handbook

2019


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
ATTRACTIONS MANAGEMENT
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2024
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs    News   Products   Magazine   Subscribe
AM People
Suhanya Raffel

I want M+ to be a major platform for fostering cultural exchange between Hong Kong and the rest of the world


M+, described as Asia’s first global museum of contemporary visual culture, has opened in Hong Kong. Located in the city state’s West Kowloon Cultural District, the museum features six thematic exhibitions housing more than 1,000 works. Designed by architects Herzog & de Meuron, M+ acts as a cultural centre for 20th and 21st-century art, design, architecture, and the moving image. As well as the 33 exhibition galleries, the complex houses retail areas, restaurants, cafés, a research centre and multi-purpose halls. M+ is set to become a centrepiece of The West Kowloon Cultural District. Director Suhanya Raffel spoke to Attractions Management about M+’s aims.

How would you sum up M+ offers?
M+ is special because it is Asia’s first global museum of contemporary visual culture and it is located here, in the global city of Hong Kong.

Over the past few years, the art market has exponentially grown in Hong Kong, however to transform the city into an international cultural hub, it required a leading institution for visual culture.

M+ offers a brand-new centre for visual culture and a world-class landmark for a great international city. Dedicated to collecting, exhibiting, and interpreting visual culture of the 20th and 21st centuries, the collections span visual art, design and architecture, and moving image. I want M+ to be a major platform for fostering cultural exchange between Hong Kong and the rest of the world.

M+ aims to offer an Asian perspective on contemporary visual culture. Why is this important?
Great museums change global perceptions of cities and nations. A museum such as M+ can have a transformative effect by expressing the identity, creativity, and energy of the city.

At M+, we represent the histories that emanate from this part of the world, so we can take purchase of these important discussions. We want to tell our stories through multidisciplinary, interdisciplinary and interregional narratives. When we look at Hong Kong – the skyline, the art and design, the architectural histories of this city, its regional authenticity and international influences reflect a rich and entirely unique history.

How is the museum and its content rooted in its place?
For us, Hong Kong, its history, position and place in the world, is an integral part of many stories that are configured across various disciplines within the exhibitions in M+. One of the opening exhibitions is dedicated to Hong Kong and Beyond, which considers the transformation and unique visual culture of Hong Kong from the 1960s to the present.

Through our programming, we want to ensure that Hong Kong artists and designers are shown as equal to their international colleagues. We also take Hong Kong to the world, for example, we’ve worked with the Hong Kong Arts Development Council to present local artists in the Venice Biennale, while simultaneously bringing the international to Hong Kong. This two-way street lies at the very heart of M+.

How would you sum up the architecture? How does it support the content of the museum?
Herzog & de Meuron have created a superb and extraordinary museum building that extends that public space into and on top of the museum through a design that’s porous and inviting.

It is truly a gift to Hong Kong that will become one of its most recognised architectural icons. Indeed, we regard the building itself as part of the M+ Collections.

Can you tell us about the opening exhibitions and what you have planned for the longer term?
Our six inaugural exhibitions will provide different avenues through which its possible to enter our collections. By offering various approaches, we want to educate our visitors on the many paths that they can take to perceive the variety of histories on display. Some visitors will prefer observing clear chronologies, such as the M+ Sigg Collection: From Revolution to Globalisation, which explores the development of contemporary Chinese art from the 1970s through the 2000s. Others may find a much richer experience when looking from a thematic approach, as seen in Individuals, Networks, Expressions – a narrative of post-war international visual art told from the perspective of Asia.

Moving forwards, our plans for collaborations are well underway. We’ve already loaned our collections to institutions, such as MOMA, Tate and the Mori Art Museum; sharing our artwork is a way of sharing our stories. And, exhibitions are always being discussed with many institutions internationally. So watch this space!

The M+ museum was designed by Herzog & de Meuron Credit: Kevin Mak Courtesy Of HdM
The opening exhibitions act as an introduction to the M+ art collection Credit: Kevin Mak Courtesy Of HdM
Credit: Kevin Mak Courtesy Of HdM
Zhang Xiaogang’s artwork is on display Credit: Zhang Xiaogang
LATEST NEWS
The Everyday Heritage initiative celebrates and preserves working class histories
Off the back of the success of the first round of Everyday Heritage Grants in 2022, Historic England is funding 56 creative projects that honour the heritage of working-class England.
Universal announces long-awaited details of its Epic Universe, set to open in 2025
Universal has revealed it will be adding new Harry Potter attractions, alongside Super Nintendo and How to Train Your Dragon worlds to its Florida resort.
Heartbreak for Swedish theme park, Liseberg, as fire breaks out
A fire has destroyed part of the new water world, Oceana, at Liseberg in Sweden, and a construction worker has been reported missing.
Museum director apologises after comparing the city of Florence to a sex worker
Museum director Cecilie Hollberg has come under fire for comparing the city to a sex worker due to uncontrolled mass tourism.
Populous reveals plans for major e-sports arena in Saudi Arabia
Populous have unveiled their plans for a state-of-the-art e-sports arena, designed to stand as a central landmark in Qiddaya City’s gaming and e-sports district, Saudi Arabia.
Raby Castle reveals ambitious plans to become a major visitor destination
Raby Castle, known as one of the finest medieval fortifications in England, is nearing the end of an ambitious two-year renovation project.
Wake The Tiger launches new 1,000sq m expansion
Wake the Tiger, the Bristol-based immersive art experience, is set to open its 1,000sq m expansion on Friday 2 February.
Merlin teams up with Hasbro and Lego to create Peppa Pig experiences
Merlin Entertainments, the LEGO Group and Hasbro have teamed up to create Peppa Pig experiences.
Tate Modern and Frame collaborate on a mind/body experience
London boutique operator, Frame, has teamed up with the Tate Modern to offer two yin and sound yoga classes, following by a tour of the art gallery.
Elvis Presley Live is rolling out globally
Immersive entertainment specialists, Layered Reality, is creating a tribute to Elvis Presley featuring a concert experience with a life-sized digital Elvis.
Carmel Lewis takes top spot at BRC
Carmel Lewis has been appointed president at global experiential planning and design firm, BRC Imagination Arts, heralding a new era for the company.
Perth Museum to launch at Easter with rare Jacobite objects
Opening over Easter weekend in March 2024 after a £26.5m redevelopment project, Perth Museum will tell the story of Perth – Scotland’s first capital.
+ More news   
 
COMPANY PROFILES
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

08-08 May 2024

Hospitality Design Conference

Hotel Melià , Milano , Italy
10-12 May 2024

Asia Pool & Spa Expo

China Import & Export Fair Complex, Guangzhou, China
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2024

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS