Gareth Bale has invested in the new Rowbots boutique concept / PHOTO: PA/MAURICE VAN STEEN/VI Images/PA Images
Real Madrid and Wales star Gareth Bale has announced he’s investing in Rowbots, a new rowing-driven fitness boutique concept. Bale will be a joint partner and investor in the startup.
The Rowbots concept will employ rowing and dynamic floor exercises to create a complete body workout.
The business has secured its first location at 42 Eastcastle Street in Fitzrovia, London via Shelley Sandzer.
The 1,800sq ft unit will provide space for 11 rowing machines and floor work, with a capacity of 22 people per class.
The interiors have been designed by chief brand and design officer, Sarah Mannerings, and will have an industrial style, complete with mood-lighting and ‘urban’ finishes.
Bale – who has won four European Champions League titles with Real Madrid in the past five years – is known for including rowing as an integral part of his fitness routine, and this has spurred his involvement in the new concept.
Investors He joins CEO Sam Green and fellow investors Greg Zimmerman and Joshua Barnett on the Rowbots top team.
Green, co-founder and CEO, said: “Our objective is to empower our customers to be strong both physically and mentally, utilising the incredible power of rowing, which works 85 per cent of the body.
“Right now, London has nothing like this concept and we have strong aspirations for the future of the business and are excited about the start of our journey with our debut London location.”
An opportunity to reimagine one of the UK’s most recognisable towers has been formally
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Gareth Bale has invested in the new Rowbots boutique concept / PHOTO: PA/MAURICE VAN STEEN/VI Images/PA Images
Real Madrid and Wales star Gareth Bale has announced he’s investing in Rowbots, a new rowing-driven fitness boutique concept. Bale will be a joint partner and investor in the startup.
The Rowbots concept will employ rowing and dynamic floor exercises to create a complete body workout.
The business has secured its first location at 42 Eastcastle Street in Fitzrovia, London via Shelley Sandzer.
The 1,800sq ft unit will provide space for 11 rowing machines and floor work, with a capacity of 22 people per class.
The interiors have been designed by chief brand and design officer, Sarah Mannerings, and will have an industrial style, complete with mood-lighting and ‘urban’ finishes.
Bale – who has won four European Champions League titles with Real Madrid in the past five years – is known for including rowing as an integral part of his fitness routine, and this has spurred his involvement in the new concept.
Investors He joins CEO Sam Green and fellow investors Greg Zimmerman and Joshua Barnett on the Rowbots top team.
Green, co-founder and CEO, said: “Our objective is to empower our customers to be strong both physically and mentally, utilising the incredible power of rowing, which works 85 per cent of the body.
“Right now, London has nothing like this concept and we have strong aspirations for the future of the business and are excited about the start of our journey with our debut London location.”
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Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package
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Experience design company, BRC Imagination Arts, has completed a transition that sees founder
Bob Rogers pass ownership of the business to four long-serving senior executives, while
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Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th
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Therme Manchester’s 28-acre development, which will include interconnected glass pavilions
that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once
complete, according to prof David Russell, CEO of Therme UK.
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its
recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
A proposed Puy du Fou development near Bicester and Universal Destinations and Experiences’
planned resort in Bedford are emerging as part of a wider transformation of the Oxford–
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Shedd Aquarium has opened the Immersion Theater developed in partnership with SimEx-
Iwerks, as part of a wider strategy to enhance the guest experience and create additional
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The UK government has announced a temporary reduction in VAT on visitor attractions and
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