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Editor's letter
Our planet’s future – be bold

Although there’s plenty of cause for alarm, it’s not too late to change our course. How can you steer your attraction in the right direction?

By Helen Patenall | Published in Attractions Handbook 2018 issue 1


Understanding the impact that human actions are having on the sustainability of our planet is influencing how we’re choosing to spend our spare time. Operators canny enough to adopt ecologically sound practices and hatch thought-provoking exhibitions – which are informative, interactive and fun – offer our increasingly savvy visitors of all generations both an entertaining and erudite day out with their friends and family.

This edition’s Developing Pipeline features many such stand-out projects. In New Zealand, the forthcoming Napier National Aquarium is set to become “an eco-tourism destination of major significance”, and “guests will learn more about apex predators and their importance to our ocean” at the new shark gallery at Georgia Aquarium in the US. In response to mounting pressure on cetacean captivity, a programme at Vancouver Aquarium in Canada will educate visitors on healthier oceans. In the Middle East, at National Geographic’s Ocean Odyssey, deep-sea explorers will share their stories while gaming challenges will put visitors at the centre of cleaning up the oceans, encouraging them to take an individual pledge.

Science centre operators are embracing this deeply aware and receptive visitor mindset too, with Abdul Kalam Science City in India “encouraging the participation of locals and Bihari diaspora in engaging activities to develop scientific temperament”. Closer to home, in the UK, the second Eureka! site “will open the eyes of parents and young people, showing them how anyone from any background can go on to change and transform the world”.

Although these forthcoming attractions are on the case, we must applaud those that are one step ahead. Museon in the Netherlands invites visitors to contribute their ideas and proceed to action – making themselves “heroes on our planet”. WAZA members are on the road to eliminating single-use plastic and using only certified sustainable palm oil. For the future of our planet, let’s hope that even more attractions get on board.
COMPANY PROFILES
Holovis

Holovis is a privately owned company established in 2004 by CEO Stuart Hetherington. [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
Painting With Light

By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
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Editor's letter
Our planet’s future – be bold

Although there’s plenty of cause for alarm, it’s not too late to change our course. How can you steer your attraction in the right direction?

By Helen Patenall | Published in Attractions Handbook 2018 issue 1


Understanding the impact that human actions are having on the sustainability of our planet is influencing how we’re choosing to spend our spare time. Operators canny enough to adopt ecologically sound practices and hatch thought-provoking exhibitions – which are informative, interactive and fun – offer our increasingly savvy visitors of all generations both an entertaining and erudite day out with their friends and family.

This edition’s Developing Pipeline features many such stand-out projects. In New Zealand, the forthcoming Napier National Aquarium is set to become “an eco-tourism destination of major significance”, and “guests will learn more about apex predators and their importance to our ocean” at the new shark gallery at Georgia Aquarium in the US. In response to mounting pressure on cetacean captivity, a programme at Vancouver Aquarium in Canada will educate visitors on healthier oceans. In the Middle East, at National Geographic’s Ocean Odyssey, deep-sea explorers will share their stories while gaming challenges will put visitors at the centre of cleaning up the oceans, encouraging them to take an individual pledge.

Science centre operators are embracing this deeply aware and receptive visitor mindset too, with Abdul Kalam Science City in India “encouraging the participation of locals and Bihari diaspora in engaging activities to develop scientific temperament”. Closer to home, in the UK, the second Eureka! site “will open the eyes of parents and young people, showing them how anyone from any background can go on to change and transform the world”.

Although these forthcoming attractions are on the case, we must applaud those that are one step ahead. Museon in the Netherlands invites visitors to contribute their ideas and proceed to action – making themselves “heroes on our planet”. WAZA members are on the road to eliminating single-use plastic and using only certified sustainable palm oil. For the future of our planet, let’s hope that even more attractions get on board.
LATEST NEWS
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
Universal and Puy du Fou projects point to rise of Oxford–Cambridge corridor
A proposed Puy du Fou development near Bicester and Universal Destinations and Experiences’ planned resort in Bedford are emerging as part of a wider transformation of the Oxford– Cambridge Growth Corridor into a major centre for UK leisure and tourism inv
Shedd Aquarium upgrades its visitor experience with new Immersion Theater
Shedd Aquarium has opened the Immersion Theater developed in partnership with SimEx- Iwerks, as part of a wider strategy to enhance the guest experience and create additional revenue opportunities.
UK government cuts VAT on attractions to boost summer visitor economy
The UK government has announced a temporary reduction in VAT on visitor attractions and children’s meals as part of a summer cost-of-living support package designed to stimulate the visitor economy and encourage family days out.
Joy as a radical act: Yinka Ilori launches solo exhibition celebrating the rebellious power of spreading happiness
As designer Yinka Ilori prepares for his first solo gallery show in London, he speaks exclusively to CLADmag about his mission to spread joy, the power of play, and his bold approach to using colour (including the colours you won’t see in his work).
Government of Thailand reveals it is courting major theme park operators
The government of Thailand is exploring plans for a THB300bn (£6.3bn, US$8.3bn) entertainment complex in the country’s Eastern Economic Corridor (EEC), with officials proposing a large-scale theme park and sports destination as part of a broader tourism and economic development strategy.
Hainan Science Museum by Ma Yansong, opens in China
A new science museum has opened to the public in Haikou after attracting more than 350,000 visitors during a four-month soft opening period.
+ More news   
 
COMPANY PROFILES
Holovis

Holovis is a privately owned company established in 2004 by CEO Stuart Hetherington. [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
Painting With Light

By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
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