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NEWS
World's top 100 museums and galleries suffer 77 per cent fall in visits during pandemic
POSTED 09 Apr 2021 . BY Tom Walker
Despite a 72 per cent fall in visit numbers in 2020, The Louvre in Paris remained the world's most visited museum Credit: Shutterstock/Alexandra Lande
Pandemic has devastated museums and visitor attractions sector globally
The Louvre was the world’s most visited museum during 2020 with just 2.7m visits during the year – down 72 per cent from 2019
Tate Modern in London estimates that it has lost £56m worth of revenue during 2020
Disruption in international tourism and travel blamed for huge falls
The coronavirus pandemic has resulted in visits to the world's top 100 museums and galleries falling by three quarters.

According to an annual survey, conducted by The Art Newspaper, visits to leading museums fell by 77 per cent last year – down from 230 million in 2019 to just 54 million.

According to figures from the survey, The Louvre in Paris, France, was the world’s most visited museum during 2020, attracting 2.7m visits during the year – down 72 per cent from 2019.

Beijing’s National Museum of China was the second most popular museum with 1.6 million visitors, followed by Tate Modern in London, UK, where visitor numbers were down by 77 per cent to 1.4m.

In a statement earlier this year, Tate said it had been forced to close its doors for 173 days during 2020, resulting in an estimated £56m worth of lost revenue.

The report's findings almost mirror figures published by the Association of Leading Visitor Attractions (ALVA) in the UK, which show that The UK's major visitor attractions experienced a 70 per cent fall in visits during 2020 (45.4 million visits during 2020, down from 151.3 million in 2019).

The falls in European museums and galleries is largely down to the disruption to international travel.

According to the United Nations World Tourism Organisation (UNWTO), Paris received just 5 per cent of its normal level of inbound tourists during the peak summer months.

The drought of international tourists doesn't look like easing any time soon, with the latest figures from UWTO showing that tourist arrivals were down 87 per cent during January 2021.

To read the full The Art Newspaper survey, click here.
RELATED STORIES
  Visits to leading UK attractions fell by 70 per cent in 2020


The UK's major visitor attractions recorded just 45.4 million visits during 2020 – a 70 per cent fall from the 151.3 million visits they received in 2019.
  ONS data reveals UK travel and tourism sectors 'decimated' by pandemic


The UK's travel, tourism and visitor attractions markets have been "decimated" by COVID-19 – and remain under immense pressure.
  Pandemic having 'massive impact' on US attractions – losses estimated at US$23bn


The pandemic cost the US visitor attractions an estimated US$23bn in economic losses during 2020, while the sector also suffered job losses five times larger than the average loss across all other US industries.
MORE NEWS
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
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NEWS
World's top 100 museums and galleries suffer 77 per cent fall in visits during pandemic
POSTED 09 Apr 2021 . BY Tom Walker
Despite a 72 per cent fall in visit numbers in 2020, The Louvre in Paris remained the world's most visited museum Credit: Shutterstock/Alexandra Lande
Pandemic has devastated museums and visitor attractions sector globally
The Louvre was the world’s most visited museum during 2020 with just 2.7m visits during the year – down 72 per cent from 2019
Tate Modern in London estimates that it has lost £56m worth of revenue during 2020
Disruption in international tourism and travel blamed for huge falls
The coronavirus pandemic has resulted in visits to the world's top 100 museums and galleries falling by three quarters.

According to an annual survey, conducted by The Art Newspaper, visits to leading museums fell by 77 per cent last year – down from 230 million in 2019 to just 54 million.

According to figures from the survey, The Louvre in Paris, France, was the world’s most visited museum during 2020, attracting 2.7m visits during the year – down 72 per cent from 2019.

Beijing’s National Museum of China was the second most popular museum with 1.6 million visitors, followed by Tate Modern in London, UK, where visitor numbers were down by 77 per cent to 1.4m.

In a statement earlier this year, Tate said it had been forced to close its doors for 173 days during 2020, resulting in an estimated £56m worth of lost revenue.

The report's findings almost mirror figures published by the Association of Leading Visitor Attractions (ALVA) in the UK, which show that The UK's major visitor attractions experienced a 70 per cent fall in visits during 2020 (45.4 million visits during 2020, down from 151.3 million in 2019).

The falls in European museums and galleries is largely down to the disruption to international travel.

According to the United Nations World Tourism Organisation (UNWTO), Paris received just 5 per cent of its normal level of inbound tourists during the peak summer months.

The drought of international tourists doesn't look like easing any time soon, with the latest figures from UWTO showing that tourist arrivals were down 87 per cent during January 2021.

To read the full The Art Newspaper survey, click here.
RELATED STORIES
Visits to leading UK attractions fell by 70 per cent in 2020


The UK's major visitor attractions recorded just 45.4 million visits during 2020 – a 70 per cent fall from the 151.3 million visits they received in 2019.
ONS data reveals UK travel and tourism sectors 'decimated' by pandemic


The UK's travel, tourism and visitor attractions markets have been "decimated" by COVID-19 – and remain under immense pressure.
Pandemic having 'massive impact' on US attractions – losses estimated at US$23bn


The pandemic cost the US visitor attractions an estimated US$23bn in economic losses during 2020, while the sector also suffered job losses five times larger than the average loss across all other US industries.
MORE NEWS
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
Universal and Puy du Fou projects point to rise of Oxford–Cambridge corridor
A proposed Puy du Fou development near Bicester and Universal Destinations and Experiences’ planned resort in Bedford are emerging as part of a wider transformation of the Oxford– Cambridge Growth Corridor into a major centre for UK leisure and tourism inv
Shedd Aquarium upgrades its visitor experience with new Immersion Theater
Shedd Aquarium has opened the Immersion Theater developed in partnership with SimEx- Iwerks, as part of a wider strategy to enhance the guest experience and create additional revenue opportunities.
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COMPANY PROFILES
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS