Universal Orlando expanding Halloween Horror Nights for 2015
POSTED 11 Mar 2015 . BY Tom Anstey
The Walking Dead was the main attraction at last year's Halloween event Credit: Universal Orlando
Universal Orlando is expanding its extremely popular Halloween Horror Nights to 30 days for 2015, following on from an incredibly successful 2014.
Marking the most dates the event has ever had in its 25-year history, the 2015 lineup will be spearheaded by the incredibly popular Walking Dead horror maze. Returning for the third year in a row, the pop-up attraction is inspired by the TV show and will be tied in with the show’s sixth season, which will start to air in the US close to October.
This year’s Halloween Horror Night event will start earlier than usual – on 18 September – in an attempt to draw more visitors in during a traditionally quiet time of year. Last year brands such as Halloween, Alien vs Predator and The Purge were included among others.
During a recent conference call, the park’s parent company Comcast cited the month-long event as one of the prime reasons why the theme parks division for Universal saw a 30 per cent increase in sales in the final quarter of 2014, something echoed by Merlin Entertainments and its version of the event in its latest earnings report.
Merlin posts strong end of year results after successful 2014 POSTED 26 Feb 2015. BY Tom Anstey Merlin Entertainments has posted strong end of year results, delivering positive growth
from existing attractions along with the continued rollout of its various brands, recording
a compounded annual growth rate from 2010 to 2014 of 12.6 per cent.
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii
is preparing to open near the world-famous archaeological site in southern Italy.
Experience design company, BRC Imagination Arts, has completed a transition that sees founder
Bob Rogers pass ownership of the business to four long-serving senior executives, while
remaining actively involved with the company.
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th
anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s
longstanding “Hollywood in Germany” positioning.
An opportunity to reimagine one of the UK’s most recognisable towers has been formally
opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its
next phase. [more...]
Universal Orlando expanding Halloween Horror Nights for 2015
POSTED 11 Mar 2015 . BY Tom Anstey
The Walking Dead was the main attraction at last year's Halloween event Credit: Universal Orlando
Universal Orlando is expanding its extremely popular Halloween Horror Nights to 30 days for 2015, following on from an incredibly successful 2014.
Marking the most dates the event has ever had in its 25-year history, the 2015 lineup will be spearheaded by the incredibly popular Walking Dead horror maze. Returning for the third year in a row, the pop-up attraction is inspired by the TV show and will be tied in with the show’s sixth season, which will start to air in the US close to October.
This year’s Halloween Horror Night event will start earlier than usual – on 18 September – in an attempt to draw more visitors in during a traditionally quiet time of year. Last year brands such as Halloween, Alien vs Predator and The Purge were included among others.
During a recent conference call, the park’s parent company Comcast cited the month-long event as one of the prime reasons why the theme parks division for Universal saw a 30 per cent increase in sales in the final quarter of 2014, something echoed by Merlin Entertainments and its version of the event in its latest earnings report.
Merlin posts strong end of year results after successful 2014 POSTED 26 Feb 2015. BY Tom Anstey Merlin Entertainments has posted strong end of year results, delivering positive growth
from existing attractions along with the continued rollout of its various brands, recording
a compounded annual growth rate from 2010 to 2014 of 12.6 per cent.
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii
is preparing to open near the world-famous archaeological site in southern Italy.
Experience design company, BRC Imagination Arts, has completed a transition that sees founder
Bob Rogers pass ownership of the business to four long-serving senior executives, while
remaining actively involved with the company.
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th
anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s
longstanding “Hollywood in Germany” positioning.
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions
that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once
complete, according to prof David Russell, CEO of Therme UK.
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its
recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
An opportunity to reimagine one of the UK’s most recognisable towers has been formally
opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its
next phase. [more...]
