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NEWS
Letter to Boris: give us a central role in COVID-19 recovery, says activity sector
POSTED 21 Sep 2020 . BY Tom Walker
The letter calls for the sector to receive funding so it can provide programmes and facilities that help the nation tackle the COVID-19 pandemic Credit: Shutterstock.com/El Nariz
More than 100 sport and physical activity bodies have sent a letter to UK Prime Minister Boris Johnson, urging him to give the sector a central role in the nation’s COVID-19 recovery plans.

The coalition requests an urgent support package from the government – similar to the one provided to the arts and hospitality sectors.

In the letter – signed by a mixture of industry bodies, NGBs and public and private companies – the organisations say that the funding is needed to enable the sector to provide programmes and facilities that address health inequalities highlighted by the pandemic while supporting the NHS by improving health outcomes.

They call for a Sports Recovery Fund to be delivered at the Comprehensive Spending Review, which is due to be published later this year, as part of the government's Better Health campaign, announced by in July.

The letter was published during the Great British Week of Sport and highlights a report published by Sport England and Sheffield Hallam University this month, which showed that every £1 spent on community sport and physical activity generates nearly £4 for the English economy, providing an annual contribution of more than £85bn a year.

It also coincides with the publication (today, 21 September) of research by Savanta ComRes, which shows that people believe the best way they can support the health service is by getting and remaining fit.

"Our sector is united in its call to the Prime Minister to back grassroots sport and physical activity so that our clubs, gyms and leisure facilities can throw their full weight behind fighting this pandemic," said Huw Edwards, CEO of ukactive.

“This is a health crisis and our sector can play a vital role in supporting our NHS by restoring the nation’s physical and mental resilience in the face of this terrible virus.

“We call on the government to deliver the urgent fiscal, taxation and regulatory support required to save sports and activity providers across the UK from disappearing from our communities at the time they are needed most.”

Lisa Wainwight, CEO of the Sport and Recreation Alliance – another signatory to the letter – added: “The strength of this coalition from the sports, recreation and activity sector cannot be ignored in its public call to the Prime Minister.

“The COVID-19 pandemic has put an incredible strain on our sector, which was forced to close for a prolonged period.

“It is imperative that our sector gets the support it requires from the Government to get back to business, in order to ease the pressures on the NHS and play a central role in our nation’s recovery from COVID-19.”

Those to have signed the letter include:

Private sector
John Treharne, founder, The Gym Group
Colin Waggett, CEO, The Third Space
Paul Richardson, chair, Gymshark
Matthew Pengelly, CEO, Matrix Fitness
Rebecca Passmore, COO, Pure Gym
Neil King, CEO, énergie Fitness

Public sector
Mark Tweedie, CEO, Community Leisure UK
Mark Sesnan, CEO, GLL (Better)
John Oxley, COO, Places Leisure
David Bibby, MD, Everyone Active

Industry bodies
Tanni Grey-Thompson, chair, ukactive
Ali Oliver, CEO, Youth Sport Trust
Andrew Moss, chair, Sport and Recreation Alliance
Tara Dillon, CEO, CIMSPA

National Governing Bodies
Bill Sweeney, CEO, Rugby Football Union
Andy Reed, chair, Sport for Development Coalition
Jane Nickerson, CEO, Swim England
Scott Lloyd, CEO, Lawn Tennis Association

• To read the letter in its entirety and to see the full list of signatories, click here.
RELATED STORIES
  People believe exercising is the best way to support the NHS


Exercise has been voted the number one way the public can help the NHS – ahead of paying taxes and cutting down on smoking and drinking.
  FEATURE: Interview: Huw Edwards


The future of our industry is as a ‘national health service’, says the CEO of ukactive
  Every £1 spent on physical activity generates around £4 for the economy


Every £1 spent on community sport and physical activity in England generates £3.91 in return for the economy and society.
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Jobs    News   Products   Magazine   Subscribe
NEWS
Letter to Boris: give us a central role in COVID-19 recovery, says activity sector
POSTED 21 Sep 2020 . BY Tom Walker
The letter calls for the sector to receive funding so it can provide programmes and facilities that help the nation tackle the COVID-19 pandemic Credit: Shutterstock.com/El Nariz
More than 100 sport and physical activity bodies have sent a letter to UK Prime Minister Boris Johnson, urging him to give the sector a central role in the nation’s COVID-19 recovery plans.

The coalition requests an urgent support package from the government – similar to the one provided to the arts and hospitality sectors.

In the letter – signed by a mixture of industry bodies, NGBs and public and private companies – the organisations say that the funding is needed to enable the sector to provide programmes and facilities that address health inequalities highlighted by the pandemic while supporting the NHS by improving health outcomes.

They call for a Sports Recovery Fund to be delivered at the Comprehensive Spending Review, which is due to be published later this year, as part of the government's Better Health campaign, announced by in July.

The letter was published during the Great British Week of Sport and highlights a report published by Sport England and Sheffield Hallam University this month, which showed that every £1 spent on community sport and physical activity generates nearly £4 for the English economy, providing an annual contribution of more than £85bn a year.

It also coincides with the publication (today, 21 September) of research by Savanta ComRes, which shows that people believe the best way they can support the health service is by getting and remaining fit.

"Our sector is united in its call to the Prime Minister to back grassroots sport and physical activity so that our clubs, gyms and leisure facilities can throw their full weight behind fighting this pandemic," said Huw Edwards, CEO of ukactive.

“This is a health crisis and our sector can play a vital role in supporting our NHS by restoring the nation’s physical and mental resilience in the face of this terrible virus.

“We call on the government to deliver the urgent fiscal, taxation and regulatory support required to save sports and activity providers across the UK from disappearing from our communities at the time they are needed most.”

Lisa Wainwight, CEO of the Sport and Recreation Alliance – another signatory to the letter – added: “The strength of this coalition from the sports, recreation and activity sector cannot be ignored in its public call to the Prime Minister.

“The COVID-19 pandemic has put an incredible strain on our sector, which was forced to close for a prolonged period.

“It is imperative that our sector gets the support it requires from the Government to get back to business, in order to ease the pressures on the NHS and play a central role in our nation’s recovery from COVID-19.”

Those to have signed the letter include:

Private sector
John Treharne, founder, The Gym Group
Colin Waggett, CEO, The Third Space
Paul Richardson, chair, Gymshark
Matthew Pengelly, CEO, Matrix Fitness
Rebecca Passmore, COO, Pure Gym
Neil King, CEO, énergie Fitness

Public sector
Mark Tweedie, CEO, Community Leisure UK
Mark Sesnan, CEO, GLL (Better)
John Oxley, COO, Places Leisure
David Bibby, MD, Everyone Active

Industry bodies
Tanni Grey-Thompson, chair, ukactive
Ali Oliver, CEO, Youth Sport Trust
Andrew Moss, chair, Sport and Recreation Alliance
Tara Dillon, CEO, CIMSPA

National Governing Bodies
Bill Sweeney, CEO, Rugby Football Union
Andy Reed, chair, Sport for Development Coalition
Jane Nickerson, CEO, Swim England
Scott Lloyd, CEO, Lawn Tennis Association

• To read the letter in its entirety and to see the full list of signatories, click here.
RELATED STORIES
People believe exercising is the best way to support the NHS


Exercise has been voted the number one way the public can help the NHS – ahead of paying taxes and cutting down on smoking and drinking.
FEATURE: Interview: Huw Edwards


The future of our industry is as a ‘national health service’, says the CEO of ukactive
Every £1 spent on physical activity generates around £4 for the economy


Every £1 spent on community sport and physical activity in England generates £3.91 in return for the economy and society.
MORE NEWS
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
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Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
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We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
IDEATTACK

IDEATTACK is a full-service planning and design company with headquarters in Los Angeles. [more...]
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
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