Latest
issue
GET ATTRACTIONS MANAGEMENT
magazine
Yes! Send me the FREE digital edition of Attractions Management and the FREE weekly Attractions Management ezines and breaking news alerts!
Not right now, thanksclose this window I've already subscribed. I've already subscribed.
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs   News   Features   Products   Company profilesProfiles   Magazine   Handbook   Advertise    Subscribe  
NEWS
Every £1 spent on physical activity generates around £4 for the economy
POSTED 09 Sep 2020 . BY Tom Walker
The study estimates that exercise provides savings of £5.2bn in healthcare and another £1.7bn in social care costs Credit: Shutterstock.com/VGstockstudio
Every £1 spent on community sport and physical activity in England generates £3.91 in return for the economy and society.

A wide-ranging study by the Sport Industry Research Centre at Sheffield Hallam University shows how investment in exercise creates a return across health and social care – and also helps build stronger communities and develop skills.

According to the report – titled Social and economic value
of community sport and physical activity in England
and commissioned by Sport England – the social and economic benefits created by physical activity and community sport each year are worth £85.5bn.

An additional £13bn of economic value is also being created through sports-related goods and services annually.

Physical activity also plays an important role in easing the burden on the NHS by preventing a number of serious physical and mental health conditions.

The study estimates that exercise provides savings of £5.2bn in healthcare and another £1.7bn in social care costs – including £450m being saved by preventing 30 million additional GP visits.

"This new research provides evidence that can help local authorities, businesses and the voluntary sector to understand the value of promoting activity, especially as it will play an important part in helping the national to recover from the challenges 2020 has brought,” said Tim Hollingsworth, CEO of Sport England.

"In keeping with a key government priority, this report also highlights how sport has a pivotal role to play in levelling up communities by bridging the gap between the ‘haves and have nots.’

"We would encourage organisations to use this research to better understand the impact that being active can have on the lives of individuals and communities, the delivery of public services and our economy."

The report comes ahead of the Great British Week of Sport – taking place from 19 to 27 September – which is designed to celebrate the value of sport and physical activity to UK communities and includes the World United campaign and National Fitness Day.

The campaign is organised in partnership by ukactive, Sport England, the UK Government and the European Commission and will showcase the variety of sports and activities.

“Physical activity has the power to transform health and social care, improve wellbeing, build stronger communities and change lives – and we will bring these stories to life during the Great British Week of Sport," Huw Edwards, CEO of ukactive.

“As we continue to battle COVID-19, public health must be the Government’s top priority for both society and the economy. By investing in the physical activity sector at this time, we can increase the population’s physical and mental resilience to COVID-19, reduce the burden of underlying health conditions on the NHS, and maximise our contribution to economic recovery.”

• To download and read the full Social and economic value
of community sport and physical activity in England
report, click here
.
RELATED STORIES
  FEATURE: Interview: Rob Copeland


The Advanced Wellbeing Research Centre is working to improve population health
  New Sport Value Bank promises to calculate social impact of sport


A new service aims to offer sports organisations the opportunity to accurately assess, record and value the impact of their community activities.
  Report: Swimming saving NHS £357m a year


Swim England has called on the government and healthcare professionals to "maximise the benefits" of swimming, after a report suggests that the activity saves the NHS more than £357m a year.
MORE NEWS
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
+ More news   

COMPANY PROFILES
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
LATEST ISSUES
+ View Magazine Archive

Attractions Management

2026 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2025 issue 2


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2025 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2024 issue 4


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management News

06 Apr 2020 issue 153


View on turning pages
Download PDF
View archive
FREE digital subscription
Print subscription

Attractions Handbook

2019


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
ATTRACTIONS MANAGEMENT
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs    News   Products   Magazine   Subscribe
NEWS
Every £1 spent on physical activity generates around £4 for the economy
POSTED 09 Sep 2020 . BY Tom Walker
The study estimates that exercise provides savings of £5.2bn in healthcare and another £1.7bn in social care costs Credit: Shutterstock.com/VGstockstudio
Every £1 spent on community sport and physical activity in England generates £3.91 in return for the economy and society.

A wide-ranging study by the Sport Industry Research Centre at Sheffield Hallam University shows how investment in exercise creates a return across health and social care – and also helps build stronger communities and develop skills.

According to the report – titled Social and economic value
of community sport and physical activity in England
and commissioned by Sport England – the social and economic benefits created by physical activity and community sport each year are worth £85.5bn.

An additional £13bn of economic value is also being created through sports-related goods and services annually.

Physical activity also plays an important role in easing the burden on the NHS by preventing a number of serious physical and mental health conditions.

The study estimates that exercise provides savings of £5.2bn in healthcare and another £1.7bn in social care costs – including £450m being saved by preventing 30 million additional GP visits.

"This new research provides evidence that can help local authorities, businesses and the voluntary sector to understand the value of promoting activity, especially as it will play an important part in helping the national to recover from the challenges 2020 has brought,” said Tim Hollingsworth, CEO of Sport England.

"In keeping with a key government priority, this report also highlights how sport has a pivotal role to play in levelling up communities by bridging the gap between the ‘haves and have nots.’

"We would encourage organisations to use this research to better understand the impact that being active can have on the lives of individuals and communities, the delivery of public services and our economy."

The report comes ahead of the Great British Week of Sport – taking place from 19 to 27 September – which is designed to celebrate the value of sport and physical activity to UK communities and includes the World United campaign and National Fitness Day.

The campaign is organised in partnership by ukactive, Sport England, the UK Government and the European Commission and will showcase the variety of sports and activities.

“Physical activity has the power to transform health and social care, improve wellbeing, build stronger communities and change lives – and we will bring these stories to life during the Great British Week of Sport," Huw Edwards, CEO of ukactive.

“As we continue to battle COVID-19, public health must be the Government’s top priority for both society and the economy. By investing in the physical activity sector at this time, we can increase the population’s physical and mental resilience to COVID-19, reduce the burden of underlying health conditions on the NHS, and maximise our contribution to economic recovery.”

• To download and read the full Social and economic value
of community sport and physical activity in England
report, click here
.
RELATED STORIES
FEATURE: Interview: Rob Copeland


The Advanced Wellbeing Research Centre is working to improve population health
New Sport Value Bank promises to calculate social impact of sport


A new service aims to offer sports organisations the opportunity to accurately assess, record and value the impact of their community activities.
Report: Swimming saving NHS £357m a year


Swim England has called on the government and healthcare professionals to "maximise the benefits" of swimming, after a report suggests that the activity saves the NHS more than £357m a year.
MORE NEWS
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
+ More news   
 
COMPANY PROFILES
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS