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NEWS
Sport England launches This Girl Can campaign
POSTED 03 Nov 2014 . BY Tom Walker
The campaign aims to inspire women to get more active
Sport England has launched a multi-million pound marketing campaign aimed at getting more girls and women into sport.

Delivered with a range of partner organisations, This Girl Can aims to be a celebration of active women across the country and actively seeks to include girls and women of any size, ability or experience.

It follows from a survey commissioned by Sport England which revealed that 75 per cent of women would like to exercise more – but are put off by issues ranging from body confidence to motherhood.

Set to launch in January, the campaign will aim to tackle those issues and encourage women to join local sports clubs as well as health clubs and gyms.

The campaign has a dedicated websiteand will feature heavily across social media platforms such as Twitter, Instagram, Facebook and Youtube.

Each of the social media channels will offer tips on exercise, advice on how to get more active and stories aimed at inspiring women into sport.

RELATED STORIES
  This Girl Can campaign kicks off across UK


This Girl Can, a multi-million pound marketing campaign aimed at getting more girls and women into sport, has launched today.
  Introducing: the pilot scheme behind the £2m This Girl Can campaign


Last week’s high profile launch of the This Girl Can campaign will owe any success it achieves to an innovative pilot scheme that has been running in Bury since September 2013.
MORE NEWS
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
San Antonio Zoo reports $283 million economic impact as expansion plans progress
San Antonio Zoo has reported a US$283 million economic impact for 2025, following a decade- long transformation programme that has seen almost US$200 million invested into the Texas attraction.
+ More news   
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Heritage Great Britain
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Job location: Isle of Wight , United Kingdom
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IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
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Holovis is a privately owned company established in 2004 by CEO Stuart Hetherington. [more...]
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Pical Resort, Valamar Collection, Porec, Croatia
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NEWS
Sport England launches This Girl Can campaign
POSTED 03 Nov 2014 . BY Tom Walker
The campaign aims to inspire women to get more active
Sport England has launched a multi-million pound marketing campaign aimed at getting more girls and women into sport.

Delivered with a range of partner organisations, This Girl Can aims to be a celebration of active women across the country and actively seeks to include girls and women of any size, ability or experience.

It follows from a survey commissioned by Sport England which revealed that 75 per cent of women would like to exercise more – but are put off by issues ranging from body confidence to motherhood.

Set to launch in January, the campaign will aim to tackle those issues and encourage women to join local sports clubs as well as health clubs and gyms.

The campaign has a dedicated websiteand will feature heavily across social media platforms such as Twitter, Instagram, Facebook and Youtube.

Each of the social media channels will offer tips on exercise, advice on how to get more active and stories aimed at inspiring women into sport.

RELATED STORIES
This Girl Can campaign kicks off across UK


This Girl Can, a multi-million pound marketing campaign aimed at getting more girls and women into sport, has launched today.
Introducing: the pilot scheme behind the £2m This Girl Can campaign


Last week’s high profile launch of the This Girl Can campaign will owe any success it achieves to an innovative pilot scheme that has been running in Bury since September 2013.
MORE NEWS
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
San Antonio Zoo reports $283 million economic impact as expansion plans progress
San Antonio Zoo has reported a US$283 million economic impact for 2025, following a decade- long transformation programme that has seen almost US$200 million invested into the Texas attraction.
Great Barrier Reef attraction set for AU$180 million reinvention
Plans for the AU$180 million redevelopment of Reef HQ Aquarium in Townsville, Australia, are progressing, with the project set to transform the attraction into a global centre for reef education and conservation.
Mubadala makes €1 billion bid for Pierre and Vacances
Abu Dhabi-based investment firm Mubadala Capital has made a binding, fully financed €1 billion offer to acquire Pierre and Vacances SA, the European holiday resort operator behind the continental European Center Parcs business.
+ More news   
 
COMPANY PROFILES
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
Holovis

Holovis is a privately owned company established in 2004 by CEO Stuart Hetherington. [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


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©Cybertrek 2026

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