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NEWS
Real Madrid launches innovation brand – plans to enter the e-health sector
POSTED 30 Jan 2020 . BY Tom Walker
Called Real Madrid Next, the new venture will look to collaborate with start-ups across six industry sectors Credit: Real Madrid
Real Madrid has launched a new innovation brand, designed to position the football club as a "social and economic leader".

Through the new venture, called Real Madrid Next, the football club will look to collaborate with start-ups across six industry sectors – e-health, fan engagement, audio-visual content generation, cybersecurity, business performance and technological and social infrastructures.

The club will offer start-ups access to its resources and expertise, while working together with new companies to develop their products and services which could benefit the club – and the wider economy.

"We look for excellence and the best technological advances possible, which helps to create our own, exclusive tools adapted to our way of working," a spokesperson for the club said.

"We want better results in every area of the club and in particular, the sporting area, digital transformation and globalisation of the entire organisation."

Real Madrid Next will begin its activities in the area of e-health by hosting First Real Madrid Conference on Medicine and Applied Science in Sport which will be held in March 2020 – an event which will attract key global experts in sports medicine.

RELATED STORIES
  Barcelona tops football's 'money league' - but Premier League still rules the roost


Spanish champion Barcelona Football Club generated more money than any other club in Europe for the first time in history, overtaking its fierce rival Real Madrid.
  Real Madrid selects Carlos Slim-owned FCC for 'digital stadium of the future' project


Spanish construction company FCC has won a contest to help transform Real Madrid's 70- year-old Estadio Santiago Bernabéu into what the club's president, Florentino Perez, has called a "digital stadium of the future".
  Deloitte: Real Madrid beats Barcelona and Man Utd to 'world's wealthiest club' status


Spanish giant Real Madrid has replaced English Premier League club Manchester United as the world's richest club.
MORE NEWS
Nohlab's 'Everything' installation among Noor Riyadh festival highlights
An immersive audiovisual experience that "observes everything as it is" was a among the highlights of this year's Noor Riyadh festival in Saudi Arabia.
Interactive TV gameshow experience to open in London in 2023
A new interactive visitor attraction that promises guests the opportunity to experience the thrill of being a TV show contestant is set to open in London in early 2023.
Alton Towers' iconic Nemesis coaster closes for major revamp
The famous Nemesis ride at UK theme park, Alton Towers, has closed for a major revamp.
Bob Iger's return to Disney sparks major restructuring focused on creativity and storytelling
Disney is set to undergo a "major restructuring" following the shock return of CEO Bob Iger.
+ More news   
LATEST JOBS
The Wave Destination Venue Manager
CV Life
Salary: Competitive
Job location: Coventry , United Kingdom
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Edinburgh Leisure
Salary: £33,513 - £37,236pa
Job location: Edinburgh , United Kingdom
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COMPANY PROFILES
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
TOR Systems Ltd

TOR Systems have been in this business since 1981. [more...]
+ More profiles  
FEATURED SUPPLIER

Attractions industry to reunite this September at IAAPA Expo Europe in London
For the first time in more than a decade, industry leaders from across the global attractions industry will once again gather in London as part of the annual IAAPA Expo Europe, the sector’s premier international event. [more...]
VIDEO GALLERY

Red Raion TV - Opening Event: FICO Eataly World
Last July 7th, Red Raion took part in the opening event of FICO Eataly World, the Italian theme park dedicated to food - the only one worldwide! Find out more...
More videos:
Red Raion Showreel 2021 – Red Raion
Red Raion TV - Testimonial: Leolandia – Red Raion
Keynote | Moby Dick - Friends to the rescue! – Red Raion
+ More videos  

CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

01-07 Dec 2022

World Leisure Congress 2022

tbc, Dunedin, New Zealand
05-07 Dec 2022

East Cape Futures

Hotel Palmas de Cortez, Los Barriles, Mexico
+ More diary  
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©Cybertrek 2022
Jobs    News   Products   Magazine
NEWS
Real Madrid launches innovation brand – plans to enter the e-health sector
POSTED 30 Jan 2020 . BY Tom Walker
Called Real Madrid Next, the new venture will look to collaborate with start-ups across six industry sectors Credit: Real Madrid
Real Madrid has launched a new innovation brand, designed to position the football club as a "social and economic leader".

Through the new venture, called Real Madrid Next, the football club will look to collaborate with start-ups across six industry sectors – e-health, fan engagement, audio-visual content generation, cybersecurity, business performance and technological and social infrastructures.

The club will offer start-ups access to its resources and expertise, while working together with new companies to develop their products and services which could benefit the club – and the wider economy.

"We look for excellence and the best technological advances possible, which helps to create our own, exclusive tools adapted to our way of working," a spokesperson for the club said.

"We want better results in every area of the club and in particular, the sporting area, digital transformation and globalisation of the entire organisation."

Real Madrid Next will begin its activities in the area of e-health by hosting First Real Madrid Conference on Medicine and Applied Science in Sport which will be held in March 2020 – an event which will attract key global experts in sports medicine.

RELATED STORIES
Barcelona tops football's 'money league' - but Premier League still rules the roost


Spanish champion Barcelona Football Club generated more money than any other club in Europe for the first time in history, overtaking its fierce rival Real Madrid.
Real Madrid selects Carlos Slim-owned FCC for 'digital stadium of the future' project


Spanish construction company FCC has won a contest to help transform Real Madrid's 70- year-old Estadio Santiago Bernabéu into what the club's president, Florentino Perez, has called a "digital stadium of the future".
Deloitte: Real Madrid beats Barcelona and Man Utd to 'world's wealthiest club' status


Spanish giant Real Madrid has replaced English Premier League club Manchester United as the world's richest club.
MORE NEWS
Nohlab's 'Everything' installation among Noor Riyadh festival highlights
An immersive audiovisual experience that "observes everything as it is" was a among the highlights of this year's Noor Riyadh festival in Saudi Arabia.
Interactive TV gameshow experience to open in London in 2023
A new interactive visitor attraction that promises guests the opportunity to experience the thrill of being a TV show contestant is set to open in London in early 2023.
Alton Towers' iconic Nemesis coaster closes for major revamp
The famous Nemesis ride at UK theme park, Alton Towers, has closed for a major revamp.
Bob Iger's return to Disney sparks major restructuring focused on creativity and storytelling
Disney is set to undergo a "major restructuring" following the shock return of CEO Bob Iger.
Battersea Power Station's chimney experience whisks guests up 109m in a glass elevator
The highly anticipated chimney lift experience at the Battersea Power Station has opened to the public.
Eureka! tackles STEM with new Science + Discovery Centre
Eureka! Science + Discovery Centre in Seacombe, UK, has opened its doors to the public.
+ More news   
 
COMPANY PROFILES
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
TOR Systems Ltd

TOR Systems have been in this business since 1981. [more...]
+ More profiles  
FEATURED SUPPLIER

Attractions industry to reunite this September at IAAPA Expo Europe in London
For the first time in more than a decade, industry leaders from across the global attractions industry will once again gather in London as part of the annual IAAPA Expo Europe, the sector’s premier international event. [more...]
VIDEO GALLERY

Red Raion TV - Opening Event: FICO Eataly World
Last July 7th, Red Raion took part in the opening event of FICO Eataly World, the Italian theme park dedicated to food - the only one worldwide! Find out more...
More videos:
Red Raion Showreel 2021 – Red Raion
Red Raion TV - Testimonial: Leolandia – Red Raion
Keynote | Moby Dick - Friends to the rescue! – Red Raion
+ More videos  

CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

01-07 Dec 2022

World Leisure Congress 2022

tbc, Dunedin, New Zealand
05-07 Dec 2022

East Cape Futures

Hotel Palmas de Cortez, Los Barriles, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2022

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
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