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NEWS
Bob Rogers reveals Legends Panel line up for IAAPA 2024
POSTED 12 Oct 2023 . BY Tom Walker
The Legends Panel has been moderated and curated by Rodgers for the past 26 years Credit: BRC Imagination Arts
Tom Mehrmann, Sylvia Hase and Mike Hightower will join Bob Rodgers for this year's Legends Panel at IAAPA Expo
The 2023 edition will explore how Universal Beijing Resort successfully overcame the pandemic
All three panelists were crucial to the park's response to COVID-19 challenges
The Legends Panel by Bob Rogers has been a highlight of the IAAPA Expo event for the past 26 years
Three Universal Beijing Resort veterans – Tom Mehrmann, Sylvia Hase and Mike Hightower – will join Bob Rodgers for this year's Legends Panel at IAAPA Expo in Orlando, Florida next month.

The panel, moderated and curated by Rodgers, the founder and chair of BRC Imagination Arts, has been a highlight of the event for the past 26 years.

It was set up with the view of sharing the "otherwise-lost wisdom" and methods of the industry’s great achievers, in a way that helps future creative leaders shape the future of the visitor attractions industry.

The 2023 edition – taking place on 15 November – will explore the lessons, tools and strategies that enabled Universal Beijing Resort to open in spite of Covid quarantines, lockdowns and more.

The three "legends" on the panel will share with delegates their insights, strategies and lessons.

Tom Mehrmann is the president and COO of Universal Destinations and Experiences, Pacific Rim. He was the president and general manager for Universal Beijing Resort during its development and worked with Universal Creative, the Chinese government and the Chinese partners to develop the strategies and teams that would operate the park.

Slyvia Hase is the current president of Hasbas Entertainment and has created an impressive body of award-winning, world-class events and live shows across the United States, Asia, Europe and South America.

At Universal Beijing Resort, she was the creative force that adapted How to Train Your Dragon from a film into the Thea-Award Winning stage spectacular, Untrainable – The How to Train Your Dragon Stage Spectacular, including the script, music, choreography and special effects.

She also led the creative development and production of the park's daily Universal on Parade, featuring themed floats, characters, and performers based on Universal's Despicable Me/Minions, Shrek, Madagascar, and Kung Fu Panda franchises.

Mike Hightower is the retired president of Universal Creative, a role which he was given after spending 26 years with Universal Parks & Resorts (UPR.)

During his career, he oversaw all aspects of planning, design, and creation of Universal theme parks, resorts, CityWalk venues, and new ventures worldwide – including the delivery of Universal Beijing Resort.

To find out more about the IAAPA Expo, click here.
RELATED STORIES
  Creative legends behind iconic Spider-Man ride team to give talk at IAAPA Expo


The creative geniuses behind the Amazing Adventures of Spider-Man darkride at Universal’s Islands of Adventure park in Orlando, Florida will offer their insights into the creative process behind the iconic attraction.
  FEATURE: Show review: IAAPA Attractions Expo


All the news coming out of the biggest attractions show of 2019
  IAAPA 2019: Disney legends reveal the secrets behind Star Wars: Galaxy's Edge


Star Wars: Galaxy's Edge was in the spotlight this year, as BRC's Bob Rogers hosted the ever-popular Legends Panel at the IAAPA Expo in Orlando, Florida.
  IAAPA 2019: 40,0000 gather in Orlando for record-breaking attractions expo


More than 40,000 people from over 100 countries are descending on Orlando, Florida, ahead of the largest visitor attractions show of the year – the IAAPA Expo.
MORE NEWS
Merlin unveils record-breaking Hyperia coaster at Thorpe Park
Merlin Entertainments has launched its new Hyperia rollercoaster at Thorpe Park to celebrate its 45th year.
Second Chaos Karts launches in Dubai
Live action video game experience Chaos Karts has launched in a 15,000sq ft arena in Al Quoz, Dubai.
Vietnam Van Gogh exhibition uses VIOSO-powered immersive installations
Twenty-five cameras, nine servers, 70 projectors and a range of AV technologies are being used to bring the art of Van Gogh to life in Ho Chi Minh City, Vietnam.
Use of cinematography techniques significantly increases engagement with VR
A study has found that the use of cinematic and video editing techniques can drastically increase the aesthetic appeal and user engagement of virtual reality environments.
+ More news   

COMPANY PROFILES
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
IDEATTACK

IDEATTACK is a full-service planning and design company with headquarters in Los Angeles. [more...]
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
+ More profiles  
FEATURED SUPPLIER

CSI Design Expo Americas 2024 announces new Attractions & Entertainment Technology Zone
Cruise Ship Interiors (CSI) invites cruise lines, shipyards, design studios, outfitters, and suppliers to take part in CSI Design Expo Americas in Miami, Florida, the region’s only event dedicated to cruise ship interior design. [more...]
CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

06-06 Jun 2024

National Attractions Marketing Conference

Drayton Manor Theme Park & Resort, Tamworth, United Kingdom
06-07 Jun 2024

World Sauna Forum 2024

Sataman Viilu , Jyväskylä, Finland
+ More diary  
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Tel: +44 (0)1462 431385

©Cybertrek 2024
Get Attractions Management digital magazine FREE
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Jobs    News   Products   Magazine   Subscribe
NEWS
Bob Rogers reveals Legends Panel line up for IAAPA 2024
POSTED 12 Oct 2023 . BY Tom Walker
The Legends Panel has been moderated and curated by Rodgers for the past 26 years Credit: BRC Imagination Arts
Tom Mehrmann, Sylvia Hase and Mike Hightower will join Bob Rodgers for this year's Legends Panel at IAAPA Expo
The 2023 edition will explore how Universal Beijing Resort successfully overcame the pandemic
All three panelists were crucial to the park's response to COVID-19 challenges
The Legends Panel by Bob Rogers has been a highlight of the IAAPA Expo event for the past 26 years
Three Universal Beijing Resort veterans – Tom Mehrmann, Sylvia Hase and Mike Hightower – will join Bob Rodgers for this year's Legends Panel at IAAPA Expo in Orlando, Florida next month.

The panel, moderated and curated by Rodgers, the founder and chair of BRC Imagination Arts, has been a highlight of the event for the past 26 years.

It was set up with the view of sharing the "otherwise-lost wisdom" and methods of the industry’s great achievers, in a way that helps future creative leaders shape the future of the visitor attractions industry.

The 2023 edition – taking place on 15 November – will explore the lessons, tools and strategies that enabled Universal Beijing Resort to open in spite of Covid quarantines, lockdowns and more.

The three "legends" on the panel will share with delegates their insights, strategies and lessons.

Tom Mehrmann is the president and COO of Universal Destinations and Experiences, Pacific Rim. He was the president and general manager for Universal Beijing Resort during its development and worked with Universal Creative, the Chinese government and the Chinese partners to develop the strategies and teams that would operate the park.

Slyvia Hase is the current president of Hasbas Entertainment and has created an impressive body of award-winning, world-class events and live shows across the United States, Asia, Europe and South America.

At Universal Beijing Resort, she was the creative force that adapted How to Train Your Dragon from a film into the Thea-Award Winning stage spectacular, Untrainable – The How to Train Your Dragon Stage Spectacular, including the script, music, choreography and special effects.

She also led the creative development and production of the park's daily Universal on Parade, featuring themed floats, characters, and performers based on Universal's Despicable Me/Minions, Shrek, Madagascar, and Kung Fu Panda franchises.

Mike Hightower is the retired president of Universal Creative, a role which he was given after spending 26 years with Universal Parks & Resorts (UPR.)

During his career, he oversaw all aspects of planning, design, and creation of Universal theme parks, resorts, CityWalk venues, and new ventures worldwide – including the delivery of Universal Beijing Resort.

To find out more about the IAAPA Expo, click here.
RELATED STORIES
Creative legends behind iconic Spider-Man ride team to give talk at IAAPA Expo


The creative geniuses behind the Amazing Adventures of Spider-Man darkride at Universal’s Islands of Adventure park in Orlando, Florida will offer their insights into the creative process behind the iconic attraction.
FEATURE: Show review: IAAPA Attractions Expo


All the news coming out of the biggest attractions show of 2019
IAAPA 2019: Disney legends reveal the secrets behind Star Wars: Galaxy's Edge


Star Wars: Galaxy's Edge was in the spotlight this year, as BRC's Bob Rogers hosted the ever-popular Legends Panel at the IAAPA Expo in Orlando, Florida.
IAAPA 2019: 40,0000 gather in Orlando for record-breaking attractions expo


More than 40,000 people from over 100 countries are descending on Orlando, Florida, ahead of the largest visitor attractions show of the year – the IAAPA Expo.
MORE NEWS
Merlin unveils record-breaking Hyperia coaster at Thorpe Park
Merlin Entertainments has launched its new Hyperia rollercoaster at Thorpe Park to celebrate its 45th year.
Second Chaos Karts launches in Dubai
Live action video game experience Chaos Karts has launched in a 15,000sq ft arena in Al Quoz, Dubai.
Vietnam Van Gogh exhibition uses VIOSO-powered immersive installations
Twenty-five cameras, nine servers, 70 projectors and a range of AV technologies are being used to bring the art of Van Gogh to life in Ho Chi Minh City, Vietnam.
Use of cinematography techniques significantly increases engagement with VR
A study has found that the use of cinematic and video editing techniques can drastically increase the aesthetic appeal and user engagement of virtual reality environments.
Disneyland Paris renames theme park as part of $2 billion transformation
Disneyland Paris has unveiled a new name for Walt Disney Studios Park as part of the park’s US$2 billion transformation.
UK's Royal attractions had a bumper year in 2023
Numbers from the Association of Leading Visitor Attractions, (ALVA) show that Royal attractions saw a huge increase in visitor numbers during 2023 – the coronation year of King Charles III.
+ More news   
 
COMPANY PROFILES
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
IDEATTACK

IDEATTACK is a full-service planning and design company with headquarters in Los Angeles. [more...]
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
+ More profiles  
FEATURED SUPPLIER

CSI Design Expo Americas 2024 announces new Attractions & Entertainment Technology Zone
Cruise Ship Interiors (CSI) invites cruise lines, shipyards, design studios, outfitters, and suppliers to take part in CSI Design Expo Americas in Miami, Florida, the region’s only event dedicated to cruise ship interior design. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

06-06 Jun 2024

National Attractions Marketing Conference

Drayton Manor Theme Park & Resort, Tamworth, United Kingdom
06-07 Jun 2024

World Sauna Forum 2024

Sataman Viilu , Jyväskylä, Finland
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2024

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS