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NEWS
Immersive Star Wars attraction to open at Madame Tussauds
POSTED 03 Feb 2015 . BY Alice Davis
Visitors will be invited to join Yoda in his swamps on Dagobah as part of the attraction
A new Star Wars-themed experience is to open at Madame Tussauds London in May, the popular attraction announced today (Tuesday).

The multi-million pound immersive experience will feature 16 wax-figure characters, including Princess Leia, Jabba the Hutt and Obi-Wan Kenobi, plus a number of walk-in sets to authentically portray some of the franchise’s most famous moments.

At Star Wars at Madame Tussauds, guests will be able to "get close to their film heroes, star alongside them and grab a selfie in specially recreated scenes of some of their favourite movie moments," said Ben Sweet, Madame Tussauds London's general manager.

The Merlin-operated attraction has worked alongside Disney, the IP owner, and Lucasfilm in meticulously recreating the characters, costumes and scenery. The move comes shortly after Disney CEO Bob Iger announced the Star Wars franchise would play a much more prominent role in his company's parks, as the buzz continues to grow ahead of J.J. Abrams forthcoming Star Wars movie, due out in December 2015.

At Madame Tussauds, visitors will be invited to join Yoda in his swamps on Dagobah, Jabba on his throne and, of course, to witness the epic battle between Luke Skywalker and Darth Vader.

"This experience is about much more than the figures. Guests will be able to step right into an atmospheric recreation of Yoda's swamp like Luke Skywalker did in The Empire Strikes Back and see the fiery lava of Mustafar as Anakin turns to the dark side in Revenge of the Sith. Guests will become truly immersed in the films in a new and exciting way," Sweet said.
RELATED STORIES
  Disney reveals new details about upcoming Star Wars attractions


Amidst continued speculation, Disney CEO Bob Iger, has revealed some details on how the Star Wars brand it purchased in 2012 for US$4bn (€3.2bn, £2.6bn) will fit into the company’s theme parks.
  Legoland Malaysia unveils RM6m Star Wars attraction


Legoland Malaysia has invested RM6m (US$1.8m, €1.4m, £1.1m) on a new Lego Star Wars attraction, which opened 15 September.
  Disney hints at Star Wars theme park rumours as it confirms 'far greater' presence at attractions


The rumour mill is strong with this one as reports that a Star Wars theme park could become a reality have been sent into hyperdrive after Disney CEO Bob Iger promised a “far greater Star Wars presence” in its theme parks, possibly to coincide with the December 2015 installment of the legendary Sci Fi franchise.
  Merlin unveils two midway attractions in San Francisco


Famed for its vibrant street life, hippy culture, cable cars and the Golden Gate Bridge, San Francisco can put another pair of feathers in its tourism cap. The California city is now home to a Madame Tussauds and a Dungeon, two proven Merlin Entertainments attractions which opened today at Fisherman’s Wharf.
MORE NEWS
London Museum makes destination dining part of the attraction
London Museum will open four new food and drink destinations when it launches its new home at Smithfield on 28 November, making hospitality a central part of the visitor experience at one of the capital's biggest cultural openings of the year.
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
+ More news   
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Jobs    News   Products   Magazine   Subscribe
NEWS
Immersive Star Wars attraction to open at Madame Tussauds
POSTED 03 Feb 2015 . BY Alice Davis
Visitors will be invited to join Yoda in his swamps on Dagobah as part of the attraction
A new Star Wars-themed experience is to open at Madame Tussauds London in May, the popular attraction announced today (Tuesday).

The multi-million pound immersive experience will feature 16 wax-figure characters, including Princess Leia, Jabba the Hutt and Obi-Wan Kenobi, plus a number of walk-in sets to authentically portray some of the franchise’s most famous moments.

At Star Wars at Madame Tussauds, guests will be able to "get close to their film heroes, star alongside them and grab a selfie in specially recreated scenes of some of their favourite movie moments," said Ben Sweet, Madame Tussauds London's general manager.

The Merlin-operated attraction has worked alongside Disney, the IP owner, and Lucasfilm in meticulously recreating the characters, costumes and scenery. The move comes shortly after Disney CEO Bob Iger announced the Star Wars franchise would play a much more prominent role in his company's parks, as the buzz continues to grow ahead of J.J. Abrams forthcoming Star Wars movie, due out in December 2015.

At Madame Tussauds, visitors will be invited to join Yoda in his swamps on Dagobah, Jabba on his throne and, of course, to witness the epic battle between Luke Skywalker and Darth Vader.

"This experience is about much more than the figures. Guests will be able to step right into an atmospheric recreation of Yoda's swamp like Luke Skywalker did in The Empire Strikes Back and see the fiery lava of Mustafar as Anakin turns to the dark side in Revenge of the Sith. Guests will become truly immersed in the films in a new and exciting way," Sweet said.
RELATED STORIES
Disney reveals new details about upcoming Star Wars attractions


Amidst continued speculation, Disney CEO Bob Iger, has revealed some details on how the Star Wars brand it purchased in 2012 for US$4bn (€3.2bn, £2.6bn) will fit into the company’s theme parks.
Legoland Malaysia unveils RM6m Star Wars attraction


Legoland Malaysia has invested RM6m (US$1.8m, €1.4m, £1.1m) on a new Lego Star Wars attraction, which opened 15 September.
Disney hints at Star Wars theme park rumours as it confirms 'far greater' presence at attractions


The rumour mill is strong with this one as reports that a Star Wars theme park could become a reality have been sent into hyperdrive after Disney CEO Bob Iger promised a “far greater Star Wars presence” in its theme parks, possibly to coincide with the December 2015 installment of the legendary Sci Fi franchise.
Merlin unveils two midway attractions in San Francisco


Famed for its vibrant street life, hippy culture, cable cars and the Golden Gate Bridge, San Francisco can put another pair of feathers in its tourism cap. The California city is now home to a Madame Tussauds and a Dungeon, two proven Merlin Entertainments attractions which opened today at Fisherman’s Wharf.
MORE NEWS
London Museum makes destination dining part of the attraction
London Museum will open four new food and drink destinations when it launches its new home at Smithfield on 28 November, making hospitality a central part of the visitor experience at one of the capital's biggest cultural openings of the year.
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
San Antonio Zoo reports $283 million economic impact as expansion plans progress
San Antonio Zoo has reported a US$283 million economic impact for 2025, following a decade- long transformation programme that has seen almost US$200 million invested into the Texas attraction.
+ More news   
 
COMPANY PROFILES
Holovis

Holovis is a privately owned company established in 2004 by CEO Stuart Hetherington. [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
Painting With Light

By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
28-29 Sep 2026

Wellness Destination AI Tech Summit – Tourism, Hospitality & Real Estate, 28-29 Sept 2026

Grand Ballroom, METT Singapore, Singapore
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
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LEISURE MEDIA WEBSITES
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