Latest
issue
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs   News   Features   Products   Company profilesProfiles   Magazine   Handbook   Advertise    Subscribe  
NEWS
UK government says it will not fund scheme to get people back to fitness
POSTED 17 Mar 2021 . BY Tom Walker
The Work Out to Help Out scheme would offer discounted access to health clubs and leisure centres Credit: Shutterstock/Perfect Wave
Work Out to Help Out scheme would offer subsidised access to health clubs and leisure centres
In 2020, the government pumped £950m into an "Eat Out to Help Out" to help the hospitality sector get back on its feet
In an official response to a Work Out to Help Out petition, the government said it would not be funding the scheme
People intend to eat out three times as often after lockdown
The government has said it has no plans to fund a Work Out to Help Out scheme to encourage people back to exercise after lockdown, as part of a 'Bounce Back Fitter' initiative.

Last year (2020), the government pumped £950m into an "Eat Out to Help Out" initiative, designed to help the hospitality sector get back on its feet.

A petition calling for a similar scheme for the physical activity sector – offering discounted access to health clubs, gyms and leisure centres – has so far attracted nearly 230,000 signatures.

The initiative has also secured wide support from the industry itself.

Today (17 March), however, in an official response to the petition, the government poured cold water on the scheme, flatly rejecting calls to provide the investment needed.

"We do not intend to fund a Work Out to Help Out Scheme," the government said, going on to comment in a statement which did not mention the gym or health club industry:

"We have provided unprecedented support to businesses through tax reliefs, cash grants and employee wage support, which many sport clubs have benefited from.

"On top of wider economic support, we have announced a £100m support fund for local authority leisure centres to ensure these important facilities remain available once public health restrictions are lifted.

"Sport England has also provided £220m directly to support community sport clubs and exercise centres through this pandemic, via a range of funds including their £35m Community Emergency Fund.

"This sector support was recently boosted by an extra £50m to help grassroots sports clubs and organisations as part of Sport England’s new strategy Uniting the Movement.

"We will continue to work with partners including Sport England and ukactive to open sports facilities and to encourage their usage.

"An example of the work the sector is leading in this area is the Fit Together campaign, developed by ukactive in line with its reopening framework for operating a fitness or leisure facility.

"Fit Together aims to raise awareness among the public that people can return to their facilities and be active in a safe environment."

Liz Terry, editor of HCM said: "As we go into the spring and gyms and health clubs start to reopen, it's essential people are encouraged to get back to fitness and given every incentive to do so.

"Government funding for a Work Out to Help Out scheme would signal the commitment of policymakers to the health of the nation and the power of exercise, so it's a real regret that this idea has not been adopted. Especially given the fact that research is showing people intend to eat out three times as often after lockdown – further worsening the obesity crisis.

"It's also frustrating that this government is still not able to differentiate between funds allocated to sport and funds allocated to the gym and health club sector. Although there are great synergies between these markets and they are very aligned, they are not the same and we must keep lobbying to make this point clear.

"It's good to see ukactive's Fit Together campaign getting a mention, however, we would have loved to see Work Out to Help Out and Fit Together combining to encourage the nation to have a huge leap forward in fitness."

The government's full response has now been attached to the petition, which asks for the Work Out to Help Out scheme. To access the page – and to sign the petition – click here.
RELATED STORIES
  FEATURE: Editor's letter: An economic argument


The fitness industry has the opportunity to head in bold new directions, says Liz Terry
  Petition to open gyms first reaches 170k signatures – being considered for Parliamentary debate


A Parliamentary Petition calling for gyms to reopen first after the current national lockdown in the UK has passed the 100k signature milestone, which means the motion will be considered for a debate in Parliament.
  GLL throws its weight behind petition to get gyms open in first wave of reopenings


GLL is the latest operator to throw its support behind a parliamentary petition calling for gyms to reopen first after the current national lockdown. GLL, which manages more than 258 facilities under its Better brand, is urging all its customers to sign the petition, which also calls for a Work Out to Help Out scheme similar to last summer’s successful scheme in the hospitality sector.
  FEATURE: Editor's letter: Work Out to Help Out


The pandemic has shown the need for us to embrace prevention in all areas of life
MORE NEWS
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
+ More news   
LATEST JOBS
General Manager, The Needles
Heritage Great Britain
Salary: c£70,000pa + benefits + relocation support
Job location: Isle of Wight , United Kingdom
+ More jobs  

COMPANY PROFILES
Painting With Light

By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
+ More profiles  
CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
28-29 Sep 2026

Wellness Destination AI Tech Summit – Tourism, Hospitality & Real Estate, 28-29 Sept 2026

Grand Ballroom, METT Singapore, Singapore
+ More diary  
LATEST ISSUES
+ View Magazine Archive

Attractions Management

2026 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2025 issue 2


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2025 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2024 issue 4


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management News

06 Apr 2020 issue 153


View on turning pages
Download PDF
View archive
FREE digital subscription
Print subscription

Attractions Handbook

2019


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
ATTRACTIONS MANAGEMENT
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs    News   Products   Magazine   Subscribe
NEWS
UK government says it will not fund scheme to get people back to fitness
POSTED 17 Mar 2021 . BY Tom Walker
The Work Out to Help Out scheme would offer discounted access to health clubs and leisure centres Credit: Shutterstock/Perfect Wave
Work Out to Help Out scheme would offer subsidised access to health clubs and leisure centres
In 2020, the government pumped £950m into an "Eat Out to Help Out" to help the hospitality sector get back on its feet
In an official response to a Work Out to Help Out petition, the government said it would not be funding the scheme
People intend to eat out three times as often after lockdown
The government has said it has no plans to fund a Work Out to Help Out scheme to encourage people back to exercise after lockdown, as part of a 'Bounce Back Fitter' initiative.

Last year (2020), the government pumped £950m into an "Eat Out to Help Out" initiative, designed to help the hospitality sector get back on its feet.

A petition calling for a similar scheme for the physical activity sector – offering discounted access to health clubs, gyms and leisure centres – has so far attracted nearly 230,000 signatures.

The initiative has also secured wide support from the industry itself.

Today (17 March), however, in an official response to the petition, the government poured cold water on the scheme, flatly rejecting calls to provide the investment needed.

"We do not intend to fund a Work Out to Help Out Scheme," the government said, going on to comment in a statement which did not mention the gym or health club industry:

"We have provided unprecedented support to businesses through tax reliefs, cash grants and employee wage support, which many sport clubs have benefited from.

"On top of wider economic support, we have announced a £100m support fund for local authority leisure centres to ensure these important facilities remain available once public health restrictions are lifted.

"Sport England has also provided £220m directly to support community sport clubs and exercise centres through this pandemic, via a range of funds including their £35m Community Emergency Fund.

"This sector support was recently boosted by an extra £50m to help grassroots sports clubs and organisations as part of Sport England’s new strategy Uniting the Movement.

"We will continue to work with partners including Sport England and ukactive to open sports facilities and to encourage their usage.

"An example of the work the sector is leading in this area is the Fit Together campaign, developed by ukactive in line with its reopening framework for operating a fitness or leisure facility.

"Fit Together aims to raise awareness among the public that people can return to their facilities and be active in a safe environment."

Liz Terry, editor of HCM said: "As we go into the spring and gyms and health clubs start to reopen, it's essential people are encouraged to get back to fitness and given every incentive to do so.

"Government funding for a Work Out to Help Out scheme would signal the commitment of policymakers to the health of the nation and the power of exercise, so it's a real regret that this idea has not been adopted. Especially given the fact that research is showing people intend to eat out three times as often after lockdown – further worsening the obesity crisis.

"It's also frustrating that this government is still not able to differentiate between funds allocated to sport and funds allocated to the gym and health club sector. Although there are great synergies between these markets and they are very aligned, they are not the same and we must keep lobbying to make this point clear.

"It's good to see ukactive's Fit Together campaign getting a mention, however, we would have loved to see Work Out to Help Out and Fit Together combining to encourage the nation to have a huge leap forward in fitness."

The government's full response has now been attached to the petition, which asks for the Work Out to Help Out scheme. To access the page – and to sign the petition – click here.
RELATED STORIES
FEATURE: Editor's letter: An economic argument


The fitness industry has the opportunity to head in bold new directions, says Liz Terry
Petition to open gyms first reaches 170k signatures – being considered for Parliamentary debate


A Parliamentary Petition calling for gyms to reopen first after the current national lockdown in the UK has passed the 100k signature milestone, which means the motion will be considered for a debate in Parliament.
GLL throws its weight behind petition to get gyms open in first wave of reopenings


GLL is the latest operator to throw its support behind a parliamentary petition calling for gyms to reopen first after the current national lockdown. GLL, which manages more than 258 facilities under its Better brand, is urging all its customers to sign the petition, which also calls for a Work Out to Help Out scheme similar to last summer’s successful scheme in the hospitality sector.
FEATURE: Editor's letter: Work Out to Help Out


The pandemic has shown the need for us to embrace prevention in all areas of life
MORE NEWS
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
San Antonio Zoo reports $283 million economic impact as expansion plans progress
San Antonio Zoo has reported a US$283 million economic impact for 2025, following a decade- long transformation programme that has seen almost US$200 million invested into the Texas attraction.
Great Barrier Reef attraction set for AU$180 million reinvention
Plans for the AU$180 million redevelopment of Reef HQ Aquarium in Townsville, Australia, are progressing, with the project set to transform the attraction into a global centre for reef education and conservation.
+ More news   
 
COMPANY PROFILES
Painting With Light

By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
28-29 Sep 2026

Wellness Destination AI Tech Summit – Tourism, Hospitality & Real Estate, 28-29 Sept 2026

Grand Ballroom, METT Singapore, Singapore
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS