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Gensler launch $500m revamp of Chicago's Willis Tower to create 'must-visit' attraction
POSTED 08 Feb 2017 . BY Kim Megson
The Willis Tower is an architectural icon and one of the world's tallest structures Credit: Wiki Commons

With this historic investment the Willis Tower will remain a vibrant and modern icon that inspires both young and old for generations to come
– Rahm Emanuel
Chicago's mayor, Rahm Emanuel, has announced ambitious plans to transform the city’s famous Willis Tower into a civic destination offering “unique retail and entertainment experiences.”

The building – an architectural icon and, at 1,450ft (442m), one of the world's tallest structures – was designed by architect Bruce Graham at Skidmore, Owings & Merrill and opened in 1973 as the Sears Tower. It has not been renovated in the four decades since.

Development firm Blackstone – which bought the tower in 2015 – is investing US$500m (€496.6m, £400.4m) in the revamp, which has been designed by architecture and engineering giant Gensler.

Around 460,000sq ft (42,700sq m) of existing space within the tower will be reconfigured, including a full-service fitness centre, expansive tenant lounges and private event space for the people who live and work there. New public areas include more than 300,000sq ft (27,800sq m) of retail, dining and entertainment space, to be added to the base of the building, and a 30,000sq ft (2,780sq m) outdoor deck and garden space.

A new three-story transparent, glass structure will be set atop the existing stone plaza, offering a “see and be seen” experience that invites people to linger and enjoy the streetscape. Below the glass facade will be three subterranean floors organised around a three-storey winter garden. A dramatic glass skylight will provide unobstructed views of all 110 floors of the tower rising above.

Gensler have added this feature to break the barrier between the urban streetscape and the building, which was created in the original design by building the tower atop a base. According to the developer, the new design adapts to “changes that have since occurred in the city and its neighbourhoods, and in the nature of the way we use urban environments for work, life and play.”

In addition to the major building renovations, Willis Tower’s 103rd floor Skydeck Chicago experience will be enhanced by Los Angeles practice Hetzel Design to create “a one-of-a-kind family entertainment experience.” The attraction, which currently welcomes 1.7 million visitors annually, is the highest observation deck in the US and boasts views of up to 50 miles, covering four states, on a clear day.

Four glass viewing boxes, called ‘The Ledge,’ extend beyond the structure itself. While these can hold up to five tonnes, cracks in the glass formed in May 2014, forcing their temporary closure.

Blackstone has pledged to offer 5,000 free Skydeck tickets annually to Chicago’s public schools, so that children from communities across the city can experience the attraction following the revamp.

“With this historic investment the Willis Tower will remain a vibrant and modern icon that inspires both young and old for generations to come,” said Emanuel. “But more than that – today Blackstone is doubling-down on its confidence in the future we are building in the city of Chicago.”

Jon Gray, global head of real estate at Blackstone, added: “Willis Tower has always been iconic within Chicago’s skyline and around the world. The investment we announced today is the largest Blackstone has ever made in reimagining one of its properties.

“Our goal is to restore Willis Tower to its original prominence and make it a must-visit destination in Chicago for tenants, local residents and tourists.”

Work on the project will begin this month, with design-build firm Turner Clayco overseeing construction.
A new three-story transparent, glass structure will be set atop the existing stone plaza, offering a 'see and be seen' experience
New public areas include more than 300,000sq ft (27,800sq m) of retail, dining and entertainment space
A dramatic glass skylight will provide unobstructed views of all 110 floors of the tower rising above
The developers have pledged to create a civic destination offering 'unique retail and entertainment experiences'
A winter garden is a major component of the revamp
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After 15 years, Chicago studio Ross Barney Architects have completed their dramatic transformation of the city’s central riverfront – the most visible public project in the city since Millennium Park opened in 2004.
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Marks Barfield Architects, the creators of the London Eye, have been tasked with designing a cable car across Chicago that will become an “iconic attraction” for the city.
  Blackstone buys Chicago's Willis Tower for US$1.3bn – will invest US$150m in leisure elements


Blackstone has announced it will buy Chicago’s Willis Tower, the second-tallest building in the US for US$1.3bn (€1.19bn, £800m).
  Cracks appear in Chicago’s Willis Tower Skydeck


Visitors using Chicago’s Willis Tower Skydeck got more of a thrill than expected when the glass wall – which hangs hundreds of feet above the ground below – started to crack.
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NEWS
Gensler launch $500m revamp of Chicago's Willis Tower to create 'must-visit' attraction
POSTED 08 Feb 2017 . BY Kim Megson
The Willis Tower is an architectural icon and one of the world's tallest structures Credit: Wiki Commons
With this historic investment the Willis Tower will remain a vibrant and modern icon that inspires both young and old for generations to come
– Rahm Emanuel
Chicago's mayor, Rahm Emanuel, has announced ambitious plans to transform the city’s famous Willis Tower into a civic destination offering “unique retail and entertainment experiences.”

The building – an architectural icon and, at 1,450ft (442m), one of the world's tallest structures – was designed by architect Bruce Graham at Skidmore, Owings & Merrill and opened in 1973 as the Sears Tower. It has not been renovated in the four decades since.

Development firm Blackstone – which bought the tower in 2015 – is investing US$500m (€496.6m, £400.4m) in the revamp, which has been designed by architecture and engineering giant Gensler.

Around 460,000sq ft (42,700sq m) of existing space within the tower will be reconfigured, including a full-service fitness centre, expansive tenant lounges and private event space for the people who live and work there. New public areas include more than 300,000sq ft (27,800sq m) of retail, dining and entertainment space, to be added to the base of the building, and a 30,000sq ft (2,780sq m) outdoor deck and garden space.

A new three-story transparent, glass structure will be set atop the existing stone plaza, offering a “see and be seen” experience that invites people to linger and enjoy the streetscape. Below the glass facade will be three subterranean floors organised around a three-storey winter garden. A dramatic glass skylight will provide unobstructed views of all 110 floors of the tower rising above.

Gensler have added this feature to break the barrier between the urban streetscape and the building, which was created in the original design by building the tower atop a base. According to the developer, the new design adapts to “changes that have since occurred in the city and its neighbourhoods, and in the nature of the way we use urban environments for work, life and play.”

In addition to the major building renovations, Willis Tower’s 103rd floor Skydeck Chicago experience will be enhanced by Los Angeles practice Hetzel Design to create “a one-of-a-kind family entertainment experience.” The attraction, which currently welcomes 1.7 million visitors annually, is the highest observation deck in the US and boasts views of up to 50 miles, covering four states, on a clear day.

Four glass viewing boxes, called ‘The Ledge,’ extend beyond the structure itself. While these can hold up to five tonnes, cracks in the glass formed in May 2014, forcing their temporary closure.

Blackstone has pledged to offer 5,000 free Skydeck tickets annually to Chicago’s public schools, so that children from communities across the city can experience the attraction following the revamp.

“With this historic investment the Willis Tower will remain a vibrant and modern icon that inspires both young and old for generations to come,” said Emanuel. “But more than that – today Blackstone is doubling-down on its confidence in the future we are building in the city of Chicago.”

Jon Gray, global head of real estate at Blackstone, added: “Willis Tower has always been iconic within Chicago’s skyline and around the world. The investment we announced today is the largest Blackstone has ever made in reimagining one of its properties.

“Our goal is to restore Willis Tower to its original prominence and make it a must-visit destination in Chicago for tenants, local residents and tourists.”

Work on the project will begin this month, with design-build firm Turner Clayco overseeing construction.
A new three-story transparent, glass structure will be set atop the existing stone plaza, offering a 'see and be seen' experience
New public areas include more than 300,000sq ft (27,800sq m) of retail, dining and entertainment space
A dramatic glass skylight will provide unobstructed views of all 110 floors of the tower rising above
The developers have pledged to create a civic destination offering 'unique retail and entertainment experiences'
A winter garden is a major component of the revamp
RELATED STORIES
Long-awaited Chicago Riverwalk brings leisure to the heart of the city


After 15 years, Chicago studio Ross Barney Architects have completed their dramatic transformation of the city’s central riverfront – the most visible public project in the city since Millennium Park opened in 2004.
Marks Barfield and Davis Brody Bond design 'iconic' cable car for Chicago


Marks Barfield Architects, the creators of the London Eye, have been tasked with designing a cable car across Chicago that will become an “iconic attraction” for the city.
Blackstone buys Chicago's Willis Tower for US$1.3bn – will invest US$150m in leisure elements


Blackstone has announced it will buy Chicago’s Willis Tower, the second-tallest building in the US for US$1.3bn (€1.19bn, £800m).
Cracks appear in Chicago’s Willis Tower Skydeck


Visitors using Chicago’s Willis Tower Skydeck got more of a thrill than expected when the glass wall – which hangs hundreds of feet above the ground below – started to crack.
MORE NEWS
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
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Rainer Maelzer joins Therme Group as chief entertainment officer
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Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
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Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
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