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NEWS
Fox developing free roam Alien VR experience
POSTED 24 May 2017 . BY Tom Anstey
Fox recently released the latest film in the franchise Alien: Covenant
Fox’s interactive entertainment division has announced plans to develop a free-roaming multiplayer virtual reality game based on iconic sci-fi horror franchise Alien.

FoxNext – made up of FoxNext Games, FoxNext VR Studio and the newly-rebranded FoxNext Destinations (formerly known as Twentieth Century Fox Location Based Entertainment) – unveiled the concept, which will put users directly in the Alien world.

The site’s location is yet to be revealed, but Fox says the 2,000sq ft (185sq m) free-roam experience will be open to the public before the end of 2017.

Utilising haptic effects, including heat, mist and motion platforms, the four-player experience is being developed by tech company iP2 Entertainment and its sister company, VR content creator Pure Imagination Studios.

Fox is currently developing a number of its IPs as attractions ahead of the launch of Fox World Malaysia, which has a pencilled opening date of 2018. In addition to utilising the Alien franchise, IPs such as Predator, Ice Age and Planet of the Apes are also being adapted for use in attractions.

Plans for the 101,000sq m (1,087,155sq ft) Malaysia park included 25 movie-inspired rides, representing characters and stories from Fox properties. Experiences will include a mix of media-based rides, thrill rides, dark rides, children’s rides and water rides. There will be also be associated shops and themed outlets.

Also scheduled to open in 2018, Fox World Dubai will be the next piece of the puzzle in Fox’s global expansion of its theme park division. Speaking to Attractions Management in 2015, Greg Lombardo, the man heading up Fox’s new theme park ventures worldwide, called Dubai a “gateway” to a crowded european market, praising the area as a new emerging hub for the attractions market.
RELATED STORIES
  Exorcist pop-up coming to Hollywood


The Exorcist is returning to give people a fright in Los Angeles in the form of a pop-up attraction to celebrate the television reboot of the cult horror classic.
  Exclusive: Academy Award winners want industry creatives to revolutionise the dark ride


Gavin and Jason Fox, creative directors for Oscar award-winning visual effects company Framestore, have said that dark ride creators must step up their game as technology and consumer expectation increases.
  Exclusive: Dubai's theme park boom offers new gateway to Europe, says Fox executive


Greg Lombardo, the man heading up Fox’s new theme park ventures worldwide, has called Dubai a “gateway” to a crowded european market, praising the area as a new emerging hub for the attractions market.
  Dubai's theme park sector continues to heat up with 2018 addition of 20th Century Fox World


Al Ahli Holding Group (AAHG) and Twentieth Century Fox Consumer Products have announced a licensing partnership to develop the first Twentieth Century Fox theme park and resort in Dubai.
MORE NEWS
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
+ More news   

COMPANY PROFILES
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
 

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09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
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Jobs    News   Products   Magazine   Subscribe
NEWS
Fox developing free roam Alien VR experience
POSTED 24 May 2017 . BY Tom Anstey
Fox recently released the latest film in the franchise Alien: Covenant
Fox’s interactive entertainment division has announced plans to develop a free-roaming multiplayer virtual reality game based on iconic sci-fi horror franchise Alien.

FoxNext – made up of FoxNext Games, FoxNext VR Studio and the newly-rebranded FoxNext Destinations (formerly known as Twentieth Century Fox Location Based Entertainment) – unveiled the concept, which will put users directly in the Alien world.

The site’s location is yet to be revealed, but Fox says the 2,000sq ft (185sq m) free-roam experience will be open to the public before the end of 2017.

Utilising haptic effects, including heat, mist and motion platforms, the four-player experience is being developed by tech company iP2 Entertainment and its sister company, VR content creator Pure Imagination Studios.

Fox is currently developing a number of its IPs as attractions ahead of the launch of Fox World Malaysia, which has a pencilled opening date of 2018. In addition to utilising the Alien franchise, IPs such as Predator, Ice Age and Planet of the Apes are also being adapted for use in attractions.

Plans for the 101,000sq m (1,087,155sq ft) Malaysia park included 25 movie-inspired rides, representing characters and stories from Fox properties. Experiences will include a mix of media-based rides, thrill rides, dark rides, children’s rides and water rides. There will be also be associated shops and themed outlets.

Also scheduled to open in 2018, Fox World Dubai will be the next piece of the puzzle in Fox’s global expansion of its theme park division. Speaking to Attractions Management in 2015, Greg Lombardo, the man heading up Fox’s new theme park ventures worldwide, called Dubai a “gateway” to a crowded european market, praising the area as a new emerging hub for the attractions market.
RELATED STORIES
Exorcist pop-up coming to Hollywood


The Exorcist is returning to give people a fright in Los Angeles in the form of a pop-up attraction to celebrate the television reboot of the cult horror classic.
Exclusive: Academy Award winners want industry creatives to revolutionise the dark ride


Gavin and Jason Fox, creative directors for Oscar award-winning visual effects company Framestore, have said that dark ride creators must step up their game as technology and consumer expectation increases.
Exclusive: Dubai's theme park boom offers new gateway to Europe, says Fox executive


Greg Lombardo, the man heading up Fox’s new theme park ventures worldwide, has called Dubai a “gateway” to a crowded european market, praising the area as a new emerging hub for the attractions market.
Dubai's theme park sector continues to heat up with 2018 addition of 20th Century Fox World


Al Ahli Holding Group (AAHG) and Twentieth Century Fox Consumer Products have announced a licensing partnership to develop the first Twentieth Century Fox theme park and resort in Dubai.
MORE NEWS
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
Universal and Puy du Fou projects point to rise of Oxford–Cambridge corridor
A proposed Puy du Fou development near Bicester and Universal Destinations and Experiences’ planned resort in Bedford are emerging as part of a wider transformation of the Oxford– Cambridge Growth Corridor into a major centre for UK leisure and tourism inv
+ More news   
 
COMPANY PROFILES
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS