Latest
issue
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs   News   Features   Products   Company profilesProfiles   Magazine   Handbook   Advertise    Subscribe  
NEWS
Exclusive: Brand new FIFA museum won't shy away from controversies, says MD
POSTED 26 Feb 2016 . BY Tom Anstey
Jost says the museum will show all facets, good or bad, of the development of FIFA Credit: FIFA
Stefan Jost, managing director of FIFA’s World Football Museum in Zurich, has said he won’t let turmoil within the body affect the museum as it prepares for its launch this weekend.

With a new FIFA president to be voted in today (February 26) off the back of a corruption scandal within the body, Jost said that will not affect operations at the museum, which has a mission statement to bring people closer to football through knowledge, understanding and enjoyment. He added that the museum would not shy away from the controversy however, which is now part of world football’s history.

“We are a museum. We have to show all facets, good or bad of the development of FIFA,” said Jost, speaking exclusively to Attractions Management ahead of the museum’s opening.

“With the recent turbulences within FIFA, it’s difficult for us because we don't have the distance. Because it’s an ongoing case we don’t know everything about the investigations so it would be premature to say something right now and then one or two months down the line say ‘oh well that’s wrong or that’s changed’. It will come and we will definitely be presenting it.”

First announced by then-FIFA president Sepp Blatter in 2012, the 3,000sq m (32,300sq ft) museum is part of a larger CHF150m (US$151.1m, €137.7m, £108.6m) development which includes the CHF30m (US$30.2m, €27.5m, £21.7m) museum, in addition to luxury apartments, a restaurant, a sports bar, a shop, FIFA office space and a conference centre.

Originally an office building, FIFA signed a 40-year lease with insurance company Swiss Life to rent Haus zur Enge on Tessinerplatz, next to one of Zurich’s major train stations in the heart of the Swiss capital.

Charles Botta, who is usually FIFA's leading consultant on stadium construction and design, handled project management, overseeing the development from start to finish. Originally designed by Zurich-based architect Werner Stücheli, SAM Architekten and general contractor HRS International stripped the 1970s building back to its shell and rebuilt it, extending the property upwards. Design agency Triad Berlin Projektgesellschaft handled exhibition design, which focuses on play and interactivity.

“What the visitor experiences is a playful, emotional voyage of discovery for world football,” said Jost. “We have 15 interactive stations, eight of which are games you can play. We also have 60 screens and a free-to-download app with augmented reality, a treasure hunt and audio guides. It’s playful and it's entertaining which is exactly how we want it.”

Among the museum’s highlights are The Rainbow, The Pinball Machine and a panoramic cinema.

The Rainbow exhibit, Jost says, represents “the democratic nature of FIFA”. Made up of the national football shirt of all of FIFA’s 209 member nations, the piece is ordered not by world ranking, size, or value, but by colour, creating a visual rainbow of kits. The unique exhibit is designed to symbolise FIFA itself, with no country more powerful than another, each with one vote on world football topics.

The Pinball Machine is another unique feature to the museum. Created as a giant pinball machine, players are given a limited number of footballs, then use their skills to try and score points on a leaderboard.

The museum’s cinema uses a panoramic shooting technique meaning events can be filmed on 360° or 180° screens, as if the viewer is sitting in the stadium watching the match in person.

“It’s a cinema for 50 people with 26 subwoofers,” said Jost. “We made a film cut from all the historic finals. The 8-minute clip makes you relive these moments like you’re there in the final. You experience that buzz, that tension, the vibrations. It’s a fantastic immersive experience.”

The interactive museum also has a number of other stations and exhibitions where you can do things like be a commentator, referee, or even emulate goal celebrations using kinect technology. The current World Cup and Jules Rimet World Cup trophies will also be on display, among a host of other iconic football symbols.

“It’s intense right now with preparations and meetings but that’s ok, that’s part of the job part of what we’re here for,” said Jost. “There’s this anticipation, this positive buzz and we can’t wait for it to open after so many months of intense work. Everyone wants to see what the reaction of the public is and if it is what we think it will be, then it really will be something special.”
The Pinball Machine is unique feature to the museum, creating a pinball-style course for visitors to test out their footballing skills Credit: FIFA
Made up of the national football shirt of all of FIFA’s 209 member nations, The Rainbow is ordered not by world ranking, size, or value, but by colour, creating a visual rainbow of kits Credit: FIFA
Design agency Triad Berlin Projektgesellschaft handled exhibition design, which focuses on play and interactivity Credit: FIFA
The museum’s cinema uses a panoramic shooting technique Credit: FIFA
The interactive museum also has a number of other stations and exhibitions Credit: FIFA
Galaxy of Balls recreates the universe using various types of football Credit: FIFA
A wall of history tells the entire modern history of world football chronologically Credit: FIFA
RELATED STORIES
  Fifa approves reforms package centred around financial transparency


Maximum presidential terms limits, a new governance structure and financial transparency are among the reforms agreed by Fifa in the wake of its corruption crisis.
  Fifa suspends Sepp Blatter, Michel Platini and Jerome Valcke


Football's world governing body Fifa has announced that it has provisionally suspended president Sepp Blatter, secretary general Jerome Valcke and vice-president Michel Platini for 90 days.
  Pioneering 360 filming experience to debut in FIFA’s World Football Museum


The 2014 final of what has been touted by football fans and media alike as the greatest World Cup of all time, has been filmed using a pioneering 360° Ultra HD viewing experience to debut in FIFA’s recently approved World Football Museum, opening in 2016.
  Football 'mecca' offers second wave of world cup fever for Brazil


Despite Germany’s attempt at crushing Brazil’s spirits in the 2014 Fifa World Cup, the nation's love of football has not been completely kicked to the wayside as plans have been unveiled for the world’s first Football Entertainment Centre to be built in Rio De Janeiro, allowing Brazil’s football legacy and love affair with the beautiful game, to continue.
MORE NEWS
Mubadala makes €1 billion bid for Pierre and Vacances
Abu Dhabi-based investment firm Mubadala Capital has made a binding, fully financed €1 billion offer to acquire Pierre and Vacances SA, the European holiday resort operator behind the continental European Center Parcs business.
Expo 2030 Riyadh will create a permanent global destination
Expo 2030 Riyadh is being planned as a permanent visitor destination, with organisers confirming the six-million-square-metre site will become a Global Village after the event closes.
Australian waterpark acquisition creates new leisure attractions group
The owner of one of Australia's best-known waterparks has acquired a major competitor, creating a new attractions business spanning two of the country's largest visitor destinations.
London Museum reveals 2026 opening date for new Smithfield home
The London Museum’s new site will open in Smithfield, East London, on 28 November 2026.
+ More news   
LATEST JOBS
National Event Planning and Logistics Officer
English Heritage
Salary: £30,190 - £32,636pa + matched pension + benefits
Job location: Home-based with countrywide travel , United Kingdom
+ More jobs  

COMPANY PROFILES
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
+ More profiles  
CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
LATEST ISSUES
+ View Magazine Archive

Attractions Management

2026 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2025 issue 2


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2025 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2024 issue 4


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management News

06 Apr 2020 issue 153


View on turning pages
Download PDF
View archive
FREE digital subscription
Print subscription

Attractions Handbook

2019


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
ATTRACTIONS MANAGEMENT
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs    News   Products   Magazine   Subscribe
NEWS
Exclusive: Brand new FIFA museum won't shy away from controversies, says MD
POSTED 26 Feb 2016 . BY Tom Anstey
Jost says the museum will show all facets, good or bad, of the development of FIFA Credit: FIFA
Stefan Jost, managing director of FIFA’s World Football Museum in Zurich, has said he won’t let turmoil within the body affect the museum as it prepares for its launch this weekend.

With a new FIFA president to be voted in today (February 26) off the back of a corruption scandal within the body, Jost said that will not affect operations at the museum, which has a mission statement to bring people closer to football through knowledge, understanding and enjoyment. He added that the museum would not shy away from the controversy however, which is now part of world football’s history.

“We are a museum. We have to show all facets, good or bad of the development of FIFA,” said Jost, speaking exclusively to Attractions Management ahead of the museum’s opening.

“With the recent turbulences within FIFA, it’s difficult for us because we don't have the distance. Because it’s an ongoing case we don’t know everything about the investigations so it would be premature to say something right now and then one or two months down the line say ‘oh well that’s wrong or that’s changed’. It will come and we will definitely be presenting it.”

First announced by then-FIFA president Sepp Blatter in 2012, the 3,000sq m (32,300sq ft) museum is part of a larger CHF150m (US$151.1m, €137.7m, £108.6m) development which includes the CHF30m (US$30.2m, €27.5m, £21.7m) museum, in addition to luxury apartments, a restaurant, a sports bar, a shop, FIFA office space and a conference centre.

Originally an office building, FIFA signed a 40-year lease with insurance company Swiss Life to rent Haus zur Enge on Tessinerplatz, next to one of Zurich’s major train stations in the heart of the Swiss capital.

Charles Botta, who is usually FIFA's leading consultant on stadium construction and design, handled project management, overseeing the development from start to finish. Originally designed by Zurich-based architect Werner Stücheli, SAM Architekten and general contractor HRS International stripped the 1970s building back to its shell and rebuilt it, extending the property upwards. Design agency Triad Berlin Projektgesellschaft handled exhibition design, which focuses on play and interactivity.

“What the visitor experiences is a playful, emotional voyage of discovery for world football,” said Jost. “We have 15 interactive stations, eight of which are games you can play. We also have 60 screens and a free-to-download app with augmented reality, a treasure hunt and audio guides. It’s playful and it's entertaining which is exactly how we want it.”

Among the museum’s highlights are The Rainbow, The Pinball Machine and a panoramic cinema.

The Rainbow exhibit, Jost says, represents “the democratic nature of FIFA”. Made up of the national football shirt of all of FIFA’s 209 member nations, the piece is ordered not by world ranking, size, or value, but by colour, creating a visual rainbow of kits. The unique exhibit is designed to symbolise FIFA itself, with no country more powerful than another, each with one vote on world football topics.

The Pinball Machine is another unique feature to the museum. Created as a giant pinball machine, players are given a limited number of footballs, then use their skills to try and score points on a leaderboard.

The museum’s cinema uses a panoramic shooting technique meaning events can be filmed on 360° or 180° screens, as if the viewer is sitting in the stadium watching the match in person.

“It’s a cinema for 50 people with 26 subwoofers,” said Jost. “We made a film cut from all the historic finals. The 8-minute clip makes you relive these moments like you’re there in the final. You experience that buzz, that tension, the vibrations. It’s a fantastic immersive experience.”

The interactive museum also has a number of other stations and exhibitions where you can do things like be a commentator, referee, or even emulate goal celebrations using kinect technology. The current World Cup and Jules Rimet World Cup trophies will also be on display, among a host of other iconic football symbols.

“It’s intense right now with preparations and meetings but that’s ok, that’s part of the job part of what we’re here for,” said Jost. “There’s this anticipation, this positive buzz and we can’t wait for it to open after so many months of intense work. Everyone wants to see what the reaction of the public is and if it is what we think it will be, then it really will be something special.”
The Pinball Machine is unique feature to the museum, creating a pinball-style course for visitors to test out their footballing skills Credit: FIFA
Made up of the national football shirt of all of FIFA’s 209 member nations, The Rainbow is ordered not by world ranking, size, or value, but by colour, creating a visual rainbow of kits Credit: FIFA
Design agency Triad Berlin Projektgesellschaft handled exhibition design, which focuses on play and interactivity Credit: FIFA
The museum’s cinema uses a panoramic shooting technique Credit: FIFA
The interactive museum also has a number of other stations and exhibitions Credit: FIFA
Galaxy of Balls recreates the universe using various types of football Credit: FIFA
A wall of history tells the entire modern history of world football chronologically Credit: FIFA
RELATED STORIES
Fifa approves reforms package centred around financial transparency


Maximum presidential terms limits, a new governance structure and financial transparency are among the reforms agreed by Fifa in the wake of its corruption crisis.
Fifa suspends Sepp Blatter, Michel Platini and Jerome Valcke


Football's world governing body Fifa has announced that it has provisionally suspended president Sepp Blatter, secretary general Jerome Valcke and vice-president Michel Platini for 90 days.
Pioneering 360 filming experience to debut in FIFA’s World Football Museum


The 2014 final of what has been touted by football fans and media alike as the greatest World Cup of all time, has been filmed using a pioneering 360° Ultra HD viewing experience to debut in FIFA’s recently approved World Football Museum, opening in 2016.
Football 'mecca' offers second wave of world cup fever for Brazil


Despite Germany’s attempt at crushing Brazil’s spirits in the 2014 Fifa World Cup, the nation's love of football has not been completely kicked to the wayside as plans have been unveiled for the world’s first Football Entertainment Centre to be built in Rio De Janeiro, allowing Brazil’s football legacy and love affair with the beautiful game, to continue.
MORE NEWS
Mubadala makes €1 billion bid for Pierre and Vacances
Abu Dhabi-based investment firm Mubadala Capital has made a binding, fully financed €1 billion offer to acquire Pierre and Vacances SA, the European holiday resort operator behind the continental European Center Parcs business.
Expo 2030 Riyadh will create a permanent global destination
Expo 2030 Riyadh is being planned as a permanent visitor destination, with organisers confirming the six-million-square-metre site will become a Global Village after the event closes.
Australian waterpark acquisition creates new leisure attractions group
The owner of one of Australia's best-known waterparks has acquired a major competitor, creating a new attractions business spanning two of the country's largest visitor destinations.
London Museum reveals 2026 opening date for new Smithfield home
The London Museum’s new site will open in Smithfield, East London, on 28 November 2026.
Toverland unveils €98m expansion plan as park prepares to launch resort development
The Toverland theme park in the Netherlands has announced a €98m expansion programme that will add a resort, new attractions and staff facilities as it pursues plans to become a multi- day destination.
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
+ More news   
 
COMPANY PROFILES
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS