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NEWS
Football 'mecca' offers second wave of world cup fever for Brazil
POSTED 14 Jul 2014 . BY Katie Buckley
The new attraction will be a constantly spinning oversized football Credit: The Dynamic Football Experience
Despite Germany’s attempt at crushing Brazil’s spirits in the 2014 Fifa World Cup, the nation's love of football has not been completely kicked to the wayside as plans have been unveiled for the world’s first Football Entertainment Centre to be built in Rio De Janeiro, allowing Brazil’s football legacy and love affair with the beautiful game, to continue.

To be constructed in the form of a giant football which will be constantly rotating as well as morphing into different shapes, The Dynamic Football Experience Company alongside Navalmare Group have announced that they will start building a new mecca for football fans following the end of the 2014 World Cup.

The rotating ball is to include a fully interactive football museum with a floor dedicated to virtual and augmented reality football games. Hologram systems – originally developed using NASA technology – will allow visitors to the attraction the chance to play alongside Pele and Neymar as well as other football legends.

A virtual stadium will also be part and parcel of the design; with the use of a 360 degree screen, fans will be transported to Santiago Bernabeu Stadium in Madrid, Spain where games can be watched in real time. The design also features amenities such as restaurants and shops as well as a gym and conference areas.

This is the first of an several intended football experience developments by Navalmare and the Dynamic Group. The two companies intend to build the structures in Italy and roll them out in cities around the world, including London and New York.

RELATED STORIES
  Pioneering 360 filming experience to debut in FIFA’s World Football Museum


The 2014 final of what has been touted by football fans and media alike as the greatest World Cup of all time, has been filmed using a pioneering 360° Ultra HD viewing experience to debut in FIFA’s recently approved World Football Museum, opening in 2016.
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Expo 2030 Riyadh will create a permanent global destination
Expo 2030 Riyadh is being planned as a permanent visitor destination, with organisers confirming the six-million-square-metre site will become a Global Village after the event closes.
Australian waterpark acquisition creates new leisure attractions group
The owner of one of Australia's best-known waterparks has acquired a major competitor, creating a new attractions business spanning two of the country's largest visitor destinations.
London Museum reveals 2026 opening date for new Smithfield home
The London Museum’s new site will open in Smithfield, East London, on 28 November 2026.
Toverland unveils €98m expansion plan as park prepares to launch resort development
The Toverland theme park in the Netherlands has announced a €98m expansion programme that will add a resort, new attractions and staff facilities as it pursues plans to become a multi- day destination.
+ More news   
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English Heritage
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Jobs    News   Products   Magazine   Subscribe
NEWS
Football 'mecca' offers second wave of world cup fever for Brazil
POSTED 14 Jul 2014 . BY Katie Buckley
The new attraction will be a constantly spinning oversized football Credit: The Dynamic Football Experience
Despite Germany’s attempt at crushing Brazil’s spirits in the 2014 Fifa World Cup, the nation's love of football has not been completely kicked to the wayside as plans have been unveiled for the world’s first Football Entertainment Centre to be built in Rio De Janeiro, allowing Brazil’s football legacy and love affair with the beautiful game, to continue.

To be constructed in the form of a giant football which will be constantly rotating as well as morphing into different shapes, The Dynamic Football Experience Company alongside Navalmare Group have announced that they will start building a new mecca for football fans following the end of the 2014 World Cup.

The rotating ball is to include a fully interactive football museum with a floor dedicated to virtual and augmented reality football games. Hologram systems – originally developed using NASA technology – will allow visitors to the attraction the chance to play alongside Pele and Neymar as well as other football legends.

A virtual stadium will also be part and parcel of the design; with the use of a 360 degree screen, fans will be transported to Santiago Bernabeu Stadium in Madrid, Spain where games can be watched in real time. The design also features amenities such as restaurants and shops as well as a gym and conference areas.

This is the first of an several intended football experience developments by Navalmare and the Dynamic Group. The two companies intend to build the structures in Italy and roll them out in cities around the world, including London and New York.

RELATED STORIES
Pioneering 360 filming experience to debut in FIFA’s World Football Museum


The 2014 final of what has been touted by football fans and media alike as the greatest World Cup of all time, has been filmed using a pioneering 360° Ultra HD viewing experience to debut in FIFA’s recently approved World Football Museum, opening in 2016.
MORE NEWS
Expo 2030 Riyadh will create a permanent global destination
Expo 2030 Riyadh is being planned as a permanent visitor destination, with organisers confirming the six-million-square-metre site will become a Global Village after the event closes.
Australian waterpark acquisition creates new leisure attractions group
The owner of one of Australia's best-known waterparks has acquired a major competitor, creating a new attractions business spanning two of the country's largest visitor destinations.
London Museum reveals 2026 opening date for new Smithfield home
The London Museum’s new site will open in Smithfield, East London, on 28 November 2026.
Toverland unveils €98m expansion plan as park prepares to launch resort development
The Toverland theme park in the Netherlands has announced a €98m expansion programme that will add a resort, new attractions and staff facilities as it pursues plans to become a multi- day destination.
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
+ More news   
 
COMPANY PROFILES
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
IDEATTACK

IDEATTACK is a full-service planning and design company with headquarters in Los Angeles. [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


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