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NEWS
Alton Towers to cut up to 190 jobs following Smiler accident
POSTED 11 Nov 2015 . BY Tom Anstey
The Smiler accident has seen visitors stay away from Merlin's UK theme parks during the summer months Credit: Merlin Entertainments
Alton Towers is to cut around ten per cent of its work force following a drop in revenue in the wake of its serious Smiler rollercoaster crash earlier this year.

The Merlin Entertainments theme park, which employs 2,000 people, has said it will cut up to 190 jobs following the drop in attendance during the summer months of 2015.

The attraction took a serious hit financially following the accident in which five people were badly injured – two later lost limbs.

The park was closed for five days following the accident.

In a statement, Merlin said: "At the end of a very difficult year, Alton Towers Resort has confirmed a proposed restructure of the business to be completed in time for the opening of the new season in March 2016. Regretfully it may result in the loss of up to 190 salaried jobs across the resort.

"We anticipate some of these will be accounted for by a programme of non-replacement of existing vacancies, early retirement, redeployment elsewhere in the group, and voluntary redundancy.

"As soon as employee representatives have been appointed, a consultation period will begin."

In September, Merlin revealed a drop in visitors and profits, with like-for-like revenues declining by 11.4 per cent. The accident also hit trading at Merlin’s other UK theme parks, Thorpe Park and Chessington World of Adventures.

Speaking in September, Merlin CEO Nick Varney said he did not expect visitor numbers to recover until 2017 at the earliest.
RELATED STORIES
  Merlin records weak summer at UK theme parks after Smiler accident


After suggesting that the rollercoaster crash that seriously injured four people in June could affect profits by up to £50m (US$77.6m, €70m), Alton Towers operator Merlin Entertainment has confirmed a notable slump after weak trade through the UK’s summer months.
  Alton Towers’ founder plans to turn Cornwall theme park into premier European resort


Alton Towers founder John Broome has acquired Cornwall's Crealy Great Adventure Park, along with 200 acres of adjacent farmland, with the intention of transforming it into a premier European destination, branded as Camel Creek Resort.
  Alton Towers continues short-break push with plans for new multi-million hotel addition


After costing parent company Merlin Entertainments around £50m (US$77.6m, €70m) in profits following the Smiler accident, Alton Towers has revealed multi-million pound plans for a fourth hotel as the park aims to become the UK’s leading short break destination.
  17-year-old loses leg after Alton Towers accident


A 17-year-old-girl – one of five hospitalised after the Smiler crash at Alton Towers – has had to have her leg amputated following the tragic accident on 2 June.
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OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
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NEWS
Alton Towers to cut up to 190 jobs following Smiler accident
POSTED 11 Nov 2015 . BY Tom Anstey
The Smiler accident has seen visitors stay away from Merlin's UK theme parks during the summer months Credit: Merlin Entertainments
Alton Towers is to cut around ten per cent of its work force following a drop in revenue in the wake of its serious Smiler rollercoaster crash earlier this year.

The Merlin Entertainments theme park, which employs 2,000 people, has said it will cut up to 190 jobs following the drop in attendance during the summer months of 2015.

The attraction took a serious hit financially following the accident in which five people were badly injured – two later lost limbs.

The park was closed for five days following the accident.

In a statement, Merlin said: "At the end of a very difficult year, Alton Towers Resort has confirmed a proposed restructure of the business to be completed in time for the opening of the new season in March 2016. Regretfully it may result in the loss of up to 190 salaried jobs across the resort.

"We anticipate some of these will be accounted for by a programme of non-replacement of existing vacancies, early retirement, redeployment elsewhere in the group, and voluntary redundancy.

"As soon as employee representatives have been appointed, a consultation period will begin."

In September, Merlin revealed a drop in visitors and profits, with like-for-like revenues declining by 11.4 per cent. The accident also hit trading at Merlin’s other UK theme parks, Thorpe Park and Chessington World of Adventures.

Speaking in September, Merlin CEO Nick Varney said he did not expect visitor numbers to recover until 2017 at the earliest.
RELATED STORIES
Merlin records weak summer at UK theme parks after Smiler accident


After suggesting that the rollercoaster crash that seriously injured four people in June could affect profits by up to £50m (US$77.6m, €70m), Alton Towers operator Merlin Entertainment has confirmed a notable slump after weak trade through the UK’s summer months.
Alton Towers’ founder plans to turn Cornwall theme park into premier European resort


Alton Towers founder John Broome has acquired Cornwall's Crealy Great Adventure Park, along with 200 acres of adjacent farmland, with the intention of transforming it into a premier European destination, branded as Camel Creek Resort.
Alton Towers continues short-break push with plans for new multi-million hotel addition


After costing parent company Merlin Entertainments around £50m (US$77.6m, €70m) in profits following the Smiler accident, Alton Towers has revealed multi-million pound plans for a fourth hotel as the park aims to become the UK’s leading short break destination.
17-year-old loses leg after Alton Towers accident


A 17-year-old-girl – one of five hospitalised after the Smiler crash at Alton Towers – has had to have her leg amputated following the tragic accident on 2 June.
MORE NEWS
London Museum makes destination dining part of the attraction
London Museum will open four new food and drink destinations when it launches its new home at Smithfield on 28 November, making hospitality a central part of the visitor experience at one of the capital's biggest cultural openings of the year.
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
San Antonio Zoo reports $283 million economic impact as expansion plans progress
San Antonio Zoo has reported a US$283 million economic impact for 2025, following a decade- long transformation programme that has seen almost US$200 million invested into the Texas attraction.
+ More news   
 
COMPANY PROFILES
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
Painting With Light

By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
28-29 Sep 2026

Wellness Destination AI Tech Summit – Tourism, Hospitality & Real Estate, 28-29 Sept 2026

Grand Ballroom, METT Singapore, Singapore
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

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