Latest
issue
GET ATTRACTIONS MANAGEMENT
magazine
Yes! Send me the FREE digital edition of Attractions Management and the FREE weekly Attractions Management ezines and breaking news alerts!
Not right now, thanksclose this window I've already subscribed. I've already subscribed.
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs   News   Features   Products   Company profilesProfiles   Magazine   Handbook   Advertise    Subscribe  
NEWS
Alton Towers confirms plans for UK's first virtual reality rollercoaster
POSTED 12 Jan 2016 . BY Tom Anstey
The space-themed Galactica will be the UK's first virtual reality rollercoaster
Alton Towers has confirmed plans to launch the UK’s first ever virtual reality rollercoaster, rebranding its Air ride as Galactica for the all-new space-themed VR experience.

Attractions Management reported earlier this month that the theme park operator was likely adding the VR Coaster technology to its Air ride after it was revealed that Mack Rides and VR Coaster were working on nine new virtual reality rollercoasters, with the new technology to be announced for a major attraction this month.

Alton Towers is leading the way for development of VR coasters worldwide in 2016, with Mack also telling Attractions Management that it is working with several major IPs for branded VR ride experiences this year, which will be revealed in the coming months.



Alton Towers says that Galactica will be “the world’s first rollercoaster entirely customised for the full virtual reality experience”, putting riders into the position of astronauts and sending them into outer space. The headset itself has been developed by the UK's Figment Productions.

The £12m (US$17.7m, €16.2m) rollercoaster, designed by Bolliger & Mabillard (B&M), first opened in March 2002. The ride was the first flying rollercoaster and at the time of opening was one of the most expensive rollercoasters ever made and among the most technologically-advanced.

“Galactica uses groundbreaking technology to give riders a breathtaking and completely unique rollercoaster experience,” said Gill Riley, marketing director at Alton Towers, unveiling the attraction at London’s Science Museum.

“There is nowhere else in the world that people can experience the feeling of a flying rollercoaster combined with soaring through the universe. For two minutes, our guests will be transported into space and we believe Galactica showcases the future for theme parks around the world – it’s a complete game-changer!”





The experience is a first for the UK
Galactica is a reimagining of Alton Towers' Air Coaster
RELATED STORIES
  Is Alton Towers about to unveil a VR coaster?


With Merlin bosses hoping to rekindle interest in Alton Towers after a poor summer, the UK theme park has revealed a teaser for “Something Exciting!”, rumoured to be the addition of virtual reality to its Air rollercoaster.
  Human error caused Smiler crash at Alton Towers; ride will re-open


A rollercoaster crash which seriously injured a number people, including two people who underwent leg amputations, was the result of human error when an operator manually overrode the ride safety system, it was revealed today (24 November).
  Alton Towers to cut up to 190 jobs following Smiler accident


Alton Towers is to cut around ten per cent of its staff following a drop in revenue in the wake of its serious rollercoaster crash earlier this year.
  Merlin records weak summer at UK theme parks after Smiler accident


After suggesting that the rollercoaster crash that seriously injured four people in June could affect profits by up to £50m (US$77.6m, €70m), Alton Towers operator Merlin Entertainment has confirmed a notable slump after weak trade through the UK’s summer months.
MORE NEWS
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
+ More news   
LATEST JOBS
General Manager, The Needles
Heritage Great Britain
Salary: c£70,000pa + benefits + relocation support
Job location: Isle of Wight , United Kingdom
+ More jobs  

COMPANY PROFILES
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
iPlayCO

iPlayCo was established in 1999. [more...]
+ More profiles  
CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
LATEST ISSUES
+ View Magazine Archive

Attractions Management

2026 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2025 issue 2


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2025 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2024 issue 4


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management News

06 Apr 2020 issue 153


View on turning pages
Download PDF
View archive
FREE digital subscription
Print subscription

Attractions Handbook

2019


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
ATTRACTIONS MANAGEMENT
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs    News   Products   Magazine   Subscribe
NEWS
Alton Towers confirms plans for UK's first virtual reality rollercoaster
POSTED 12 Jan 2016 . BY Tom Anstey
The space-themed Galactica will be the UK's first virtual reality rollercoaster
Alton Towers has confirmed plans to launch the UK’s first ever virtual reality rollercoaster, rebranding its Air ride as Galactica for the all-new space-themed VR experience.

Attractions Management reported earlier this month that the theme park operator was likely adding the VR Coaster technology to its Air ride after it was revealed that Mack Rides and VR Coaster were working on nine new virtual reality rollercoasters, with the new technology to be announced for a major attraction this month.

Alton Towers is leading the way for development of VR coasters worldwide in 2016, with Mack also telling Attractions Management that it is working with several major IPs for branded VR ride experiences this year, which will be revealed in the coming months.



Alton Towers says that Galactica will be “the world’s first rollercoaster entirely customised for the full virtual reality experience”, putting riders into the position of astronauts and sending them into outer space. The headset itself has been developed by the UK's Figment Productions.

The £12m (US$17.7m, €16.2m) rollercoaster, designed by Bolliger & Mabillard (B&M), first opened in March 2002. The ride was the first flying rollercoaster and at the time of opening was one of the most expensive rollercoasters ever made and among the most technologically-advanced.

“Galactica uses groundbreaking technology to give riders a breathtaking and completely unique rollercoaster experience,” said Gill Riley, marketing director at Alton Towers, unveiling the attraction at London’s Science Museum.

“There is nowhere else in the world that people can experience the feeling of a flying rollercoaster combined with soaring through the universe. For two minutes, our guests will be transported into space and we believe Galactica showcases the future for theme parks around the world – it’s a complete game-changer!”





The experience is a first for the UK
Galactica is a reimagining of Alton Towers' Air Coaster
RELATED STORIES
Is Alton Towers about to unveil a VR coaster?


With Merlin bosses hoping to rekindle interest in Alton Towers after a poor summer, the UK theme park has revealed a teaser for “Something Exciting!”, rumoured to be the addition of virtual reality to its Air rollercoaster.
Human error caused Smiler crash at Alton Towers; ride will re-open


A rollercoaster crash which seriously injured a number people, including two people who underwent leg amputations, was the result of human error when an operator manually overrode the ride safety system, it was revealed today (24 November).
Alton Towers to cut up to 190 jobs following Smiler accident


Alton Towers is to cut around ten per cent of its staff following a drop in revenue in the wake of its serious rollercoaster crash earlier this year.
Merlin records weak summer at UK theme parks after Smiler accident


After suggesting that the rollercoaster crash that seriously injured four people in June could affect profits by up to £50m (US$77.6m, €70m), Alton Towers operator Merlin Entertainment has confirmed a notable slump after weak trade through the UK’s summer months.
MORE NEWS
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
San Antonio Zoo reports $283 million economic impact as expansion plans progress
San Antonio Zoo has reported a US$283 million economic impact for 2025, following a decade- long transformation programme that has seen almost US$200 million invested into the Texas attraction.
Great Barrier Reef attraction set for AU$180 million reinvention
Plans for the AU$180 million redevelopment of Reef HQ Aquarium in Townsville, Australia, are progressing, with the project set to transform the attraction into a global centre for reef education and conservation.
+ More news   
 
COMPANY PROFILES
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
iPlayCO

iPlayCo was established in 1999. [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS