Destination park designer IDEATTACK has built a reputation creating story-led, cultural themed experiences in China.
We look at three projects, in Shandong, Hainan and Ningxia
Jinan Adventure Theme Park LOCATION: Jinan City, Shandong Province, China BUDGET: $135m AREA: 100 acres (40 hectares) CLIENT: China Resources DESCRIPTION OF PROJECT: Jinan Adventure Theme Park is where the magic of storytelling happens everyday. Stories are constantly created by a unique device in the centre of the park, the Storymaking Machine. This peculiar machine works around the clock producing stories that guests can enjoy through immersive environments and exciting rides and attractions. The park, which is scheduled to open in July 2017, features four original thematic lands, each representing a storytelling genre:
Lost World – adventure stories of lost civilisations, exotic animals and wild jungles; Fairytale Valley - fairytale stories about magic kingdoms and their inhabitants; Cosmic City - science-fiction stories about space adventures and distant planets; Frozen Kingdom – mystic snow-covered mountains and icy worlds.
Main Street at Jinan Adventure Theme Park, masterplanned and designed by IDEATTACK
Concept for the Lost World zone at
Jinan Adventure Theme Park
SeaWorld Adventure Park LOCATION: an artificial archipelago off the north coast of Hainan Province, China BUDGET: $240m AREA: 32 acres (13 hectares) CLIENT: Evergrande Group DESCRIPTION OF PROJECT: SeaWorld Adventure Park is conceived as highly immersive, entertaining and experiential destination, not as typical animal exhibit-based ocean park. The project features four distinct zones: Boardwalk zone, Polar World zone, Deep Sea Fantasy zone and Tropical World zone, combining high-end themed environments with rides, a lifestyle centre with original dining and retail offering, a vacation leisure park and an educational, interactive animal exhibit complex.
Each zone features a diverse and original set of attractions, ranging from animal enclosures with interactive information displays, virtual animal displays, live animal show stadiums, motion-based rides with multimedia technology, interactive science pavilions, aquariums, special effects shows, edutainment halls, to numerous smaller attractions enriching the visitor experience including event areas for weddings and parties.
IDEATTACK introduces the storytelling elements of a theme park to the oceanarium concept at SeaWorld Adventure Park in Hainan, China
IDEATTACK introduces the storytelling elements of a theme park to the oceanarium concept at SeaWorld Adventure Park in Hainan, China
Eontime World LOCATION: Yinchuan City, Ningxia Hui Autonomous Region, China BUDGET: $100m AREA/SIZE: 50,000sqm (540,000sq ft) CLIENT: Eontime DESCRIPTION OF PROJECT: The theme of the Eontime World, an indoor theme park that’s part of larger mixed-use development, draws inspiration from the cultural and natural background of its location. The inspiration comes from the notion that water brought life to the desert and as a result, a beautiful, glowing “Oasis City” appeared in the area. The project is envisioned as the main family entertainment destination in the city of Yinchuan, an ultimate fantasy place and dreamlike twist on the setting of Yinchuan City. Eontime World is a fantasy dream world consisting of three realms. Once visitors pass through the exterior entrance to the building, they find themselves in front of the guarded Magic Gate. The world behind the Magic Gate represents a romanticised city which is themed on the Silk Road, Xi Xia Kingdom and local legends, and myths. The park is divided into three zones: City and Palace, Oasis and Water, Desert and Sky.
A rendering illustrates Eontime World indoor theme park
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Sally Corporation
Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
An opportunity to reimagine one of the UK’s most recognisable towers has been formally
opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its
next phase. [more...]
Destination park designer IDEATTACK has built a reputation creating story-led, cultural themed experiences in China.
We look at three projects, in Shandong, Hainan and Ningxia
Jinan Adventure Theme Park LOCATION: Jinan City, Shandong Province, China BUDGET: $135m AREA: 100 acres (40 hectares) CLIENT: China Resources DESCRIPTION OF PROJECT: Jinan Adventure Theme Park is where the magic of storytelling happens everyday. Stories are constantly created by a unique device in the centre of the park, the Storymaking Machine. This peculiar machine works around the clock producing stories that guests can enjoy through immersive environments and exciting rides and attractions. The park, which is scheduled to open in July 2017, features four original thematic lands, each representing a storytelling genre:
Lost World – adventure stories of lost civilisations, exotic animals and wild jungles; Fairytale Valley - fairytale stories about magic kingdoms and their inhabitants; Cosmic City - science-fiction stories about space adventures and distant planets; Frozen Kingdom – mystic snow-covered mountains and icy worlds.
Main Street at Jinan Adventure Theme Park, masterplanned and designed by IDEATTACK
Concept for the Lost World zone at
Jinan Adventure Theme Park
SeaWorld Adventure Park LOCATION: an artificial archipelago off the north coast of Hainan Province, China BUDGET: $240m AREA: 32 acres (13 hectares) CLIENT: Evergrande Group DESCRIPTION OF PROJECT: SeaWorld Adventure Park is conceived as highly immersive, entertaining and experiential destination, not as typical animal exhibit-based ocean park. The project features four distinct zones: Boardwalk zone, Polar World zone, Deep Sea Fantasy zone and Tropical World zone, combining high-end themed environments with rides, a lifestyle centre with original dining and retail offering, a vacation leisure park and an educational, interactive animal exhibit complex.
Each zone features a diverse and original set of attractions, ranging from animal enclosures with interactive information displays, virtual animal displays, live animal show stadiums, motion-based rides with multimedia technology, interactive science pavilions, aquariums, special effects shows, edutainment halls, to numerous smaller attractions enriching the visitor experience including event areas for weddings and parties.
IDEATTACK introduces the storytelling elements of a theme park to the oceanarium concept at SeaWorld Adventure Park in Hainan, China
IDEATTACK introduces the storytelling elements of a theme park to the oceanarium concept at SeaWorld Adventure Park in Hainan, China
Eontime World LOCATION: Yinchuan City, Ningxia Hui Autonomous Region, China BUDGET: $100m AREA/SIZE: 50,000sqm (540,000sq ft) CLIENT: Eontime DESCRIPTION OF PROJECT: The theme of the Eontime World, an indoor theme park that’s part of larger mixed-use development, draws inspiration from the cultural and natural background of its location. The inspiration comes from the notion that water brought life to the desert and as a result, a beautiful, glowing “Oasis City” appeared in the area. The project is envisioned as the main family entertainment destination in the city of Yinchuan, an ultimate fantasy place and dreamlike twist on the setting of Yinchuan City. Eontime World is a fantasy dream world consisting of three realms. Once visitors pass through the exterior entrance to the building, they find themselves in front of the guarded Magic Gate. The world behind the Magic Gate represents a romanticised city which is themed on the Silk Road, Xi Xia Kingdom and local legends, and myths. The park is divided into three zones: City and Palace, Oasis and Water, Desert and Sky.
A rendering illustrates Eontime World indoor theme park
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii
is preparing to open near the world-famous archaeological site in southern Italy.
Experience design company, BRC Imagination Arts, has completed a transition that sees founder
Bob Rogers pass ownership of the business to four long-serving senior executives, while
remaining actively involved with the company.
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th
anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s
longstanding “Hollywood in Germany” positioning.
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions
that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once
complete, according to prof David Russell, CEO of Therme UK.
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its
recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
A proposed Puy du Fou development near Bicester and Universal Destinations and Experiences’
planned resort in Bedford are emerging as part of a wider transformation of the Oxford–
Cambridge Growth Corridor into a major centre for UK leisure and tourism inv
Shedd Aquarium has opened the Immersion Theater developed in partnership with SimEx-
Iwerks, as part of a wider strategy to enhance the guest experience and create additional
revenue opportunities.
The UK government has announced a temporary reduction in VAT on visitor attractions and
children’s meals as part of a summer cost-of-living support package designed to stimulate the
visitor economy and encourage family days out.
As designer Yinka Ilori prepares for his first solo gallery show in London, he speaks exclusively
to CLADmag about his mission to spread joy, the power of play, and his bold approach to using
colour (including the colours you won’t see in his work).
The government of Thailand is exploring plans for a THB300bn (£6.3bn, US$8.3bn)
entertainment complex in the country’s Eastern Economic Corridor (EEC), with officials
proposing a large-scale theme park and sports destination as part of a broader tourism and
economic development strategy.
An opportunity to reimagine one of the UK’s most recognisable towers has been formally
opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its
next phase. [more...]