Latest
issue
GET ATTRACTIONS MANAGEMENT
magazine
Yes! Send me the FREE digital edition of Attractions Management and the FREE weekly Attractions Management ezines and breaking news alerts!
Not right now, thanksclose this window I've already subscribed. I've already subscribed.
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs   News   Features   Products   Company profilesProfiles   Magazine   Handbook   Advertise    Subscribe  
People profile
David Pearl

Artistic director, Impropera


With an improvising company it’s not about commissioning work and dramaturgy because, well, it’s all made up,” says David Pearl, artistic director at Impropera – an operatic improvisation group he co-founded in 2000.

“It’s about developing and sustaining the ensemble over time, creating the conditions where people feel secure to take the kind of risks that improvising opera on the spot entails.”

For the past few years, Pearl has been running Muso, where his troupe of singers and musicians delivers an improvised 75-minute performance to a small audience in an intimate museum setting.

With tickets costing from £5 to £10, the performance involves the cast taking the audience on an exploration of the museum, telling stories about certain artefacts and treasures from the collection. The players interact with the audience, inviting them to share their ideas and ask questions.

Evocative surroundings
“It’s a combination of a music concert, comedy show and a Night at the Museum experience,” Pearl explains, saying that he got the idea for improvisational opera in a museum from a chance encounter with University College London (UCL) academic Chiara Ambrosio. “She mentioned there were some great hidden collections at UCL, including the wonderfully evocative Grant Museum of Zoology. It sounded intriguing and the rest is ‘natural history’.”

Supported by a grant from UCL Grand Challenges and development funding from the Arts Council of England, Muso has been allowed to blossom, and is halfway through a run of six shows this year.

“UCL saw the work that we were doing with the Grant Museum – bringing the collections alive, pulling into the university a range of people who would never normally go there and involving them in the creative process,” Pearl says. “This was very consistent with their own UCL Culture programme and so they decided to support our work. Our current tour couldn’t be happening without them.”

As Pearl says, improvised opera is very different from traditional performances and so preparation is different too. Usually, the group arrives early to spend some time at the museum, soak up the atmosphere and chat with the staff.

Expressing reactions
“We always promise we’ll rehearse, but usually this degenerates into playing around and mistake making – which, funnily enough, is perfect preparation for improvisation,” he says. “This is a balancing act, though, because while you want to respect the location and connect with the genius loci, being too prepared can be death for improv.

“The audience love that we know as little as – or less than – them. Our job is to express the audience’s reactions to objects, not our own, but we do have a guest academic on hand to correct us and tell the audience what it’s really all about.”

The experimental opera group has performed at London’s British Museum, Grant Museum of Zoology, and Horniman Museum, among others. From Impropera’s original set-up, Pearl (tenor), Susan Bisatt and Morag McLaren (sopranos), Anthony Ingle (musician and musical director) and Peter Furniss (clarinet, recorder and saxophone player) all remain. Niall Ashdown, Louise Crane, Phillip Pellew, Fiona Finsbury and pianist and flautist Yshani Perinpanayagam complete the group that delivers the Muso events.

Pearl is open to seeking more museum partners, mentioning Dean Veall, an educator at Grant Museum, who has become the de facto producer and is helping promote Muso to other potential locations. “We didn’t know how this would be received – that’s the wonder and terror of improv. However, a couple of years into the experiment, museums are asking for more and audiences are growing. As long as they are asking for Muso, we’ll be there, singing museums to life!”

Read more from this issue of Attractions Management magazine

View contents of Attractions Management 2018 issue 1
Over the years, Impropera has performed in the UK, Europe and the Middle East
Over the years, Impropera has performed in the UK, Europe and the Middle East
Muso combines academia, artifacts and improvisation for a unique and intimate museum late experience
Muso combines academia, artifacts and improvisation for a unique and intimate museum late experience
COMPANY PROFILES
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
+ More profiles  
CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
LATEST ISSUES
+ View Magazine Archive

Attractions Management

2026 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2025 issue 2


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2025 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2024 issue 4


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management News

06 Apr 2020 issue 153


View on turning pages
Download PDF
View archive
FREE digital subscription
Print subscription

Attractions Handbook

2019


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
ATTRACTIONS MANAGEMENT
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs    News   Products   Magazine   Subscribe
People profile
David Pearl

Artistic director, Impropera


With an improvising company it’s not about commissioning work and dramaturgy because, well, it’s all made up,” says David Pearl, artistic director at Impropera – an operatic improvisation group he co-founded in 2000.

“It’s about developing and sustaining the ensemble over time, creating the conditions where people feel secure to take the kind of risks that improvising opera on the spot entails.”

For the past few years, Pearl has been running Muso, where his troupe of singers and musicians delivers an improvised 75-minute performance to a small audience in an intimate museum setting.

With tickets costing from £5 to £10, the performance involves the cast taking the audience on an exploration of the museum, telling stories about certain artefacts and treasures from the collection. The players interact with the audience, inviting them to share their ideas and ask questions.

Evocative surroundings
“It’s a combination of a music concert, comedy show and a Night at the Museum experience,” Pearl explains, saying that he got the idea for improvisational opera in a museum from a chance encounter with University College London (UCL) academic Chiara Ambrosio. “She mentioned there were some great hidden collections at UCL, including the wonderfully evocative Grant Museum of Zoology. It sounded intriguing and the rest is ‘natural history’.”

Supported by a grant from UCL Grand Challenges and development funding from the Arts Council of England, Muso has been allowed to blossom, and is halfway through a run of six shows this year.

“UCL saw the work that we were doing with the Grant Museum – bringing the collections alive, pulling into the university a range of people who would never normally go there and involving them in the creative process,” Pearl says. “This was very consistent with their own UCL Culture programme and so they decided to support our work. Our current tour couldn’t be happening without them.”

As Pearl says, improvised opera is very different from traditional performances and so preparation is different too. Usually, the group arrives early to spend some time at the museum, soak up the atmosphere and chat with the staff.

Expressing reactions
“We always promise we’ll rehearse, but usually this degenerates into playing around and mistake making – which, funnily enough, is perfect preparation for improvisation,” he says. “This is a balancing act, though, because while you want to respect the location and connect with the genius loci, being too prepared can be death for improv.

“The audience love that we know as little as – or less than – them. Our job is to express the audience’s reactions to objects, not our own, but we do have a guest academic on hand to correct us and tell the audience what it’s really all about.”

The experimental opera group has performed at London’s British Museum, Grant Museum of Zoology, and Horniman Museum, among others. From Impropera’s original set-up, Pearl (tenor), Susan Bisatt and Morag McLaren (sopranos), Anthony Ingle (musician and musical director) and Peter Furniss (clarinet, recorder and saxophone player) all remain. Niall Ashdown, Louise Crane, Phillip Pellew, Fiona Finsbury and pianist and flautist Yshani Perinpanayagam complete the group that delivers the Muso events.

Pearl is open to seeking more museum partners, mentioning Dean Veall, an educator at Grant Museum, who has become the de facto producer and is helping promote Muso to other potential locations. “We didn’t know how this would be received – that’s the wonder and terror of improv. However, a couple of years into the experiment, museums are asking for more and audiences are growing. As long as they are asking for Muso, we’ll be there, singing museums to life!”

Read more from this issue of Attractions Management magazine

View contents of Attractions Management 2018 issue 1
Over the years, Impropera has performed in the UK, Europe and the Middle East
Over the years, Impropera has performed in the UK, Europe and the Middle East
Muso combines academia, artifacts and improvisation for a unique and intimate museum late experience
Muso combines academia, artifacts and improvisation for a unique and intimate museum late experience
LATEST NEWS
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
San Antonio Zoo reports $283 million economic impact as expansion plans progress
San Antonio Zoo has reported a US$283 million economic impact for 2025, following a decade- long transformation programme that has seen almost US$200 million invested into the Texas attraction.
Great Barrier Reef attraction set for AU$180 million reinvention
Plans for the AU$180 million redevelopment of Reef HQ Aquarium in Townsville, Australia, are progressing, with the project set to transform the attraction into a global centre for reef education and conservation.
Mubadala makes €1 billion bid for Pierre and Vacances
Abu Dhabi-based investment firm Mubadala Capital has made a binding, fully financed €1 billion offer to acquire Pierre and Vacances SA, the European holiday resort operator behind the continental European Center Parcs business.
Disney confirms US$30 billion investment programme as it highlights its economic impact
Disney has reaffirmed its commitment to investing US$30 billion in its US parks and cruise business by 2033, using new America250 celebrations to underline the role its attractions play in supporting jobs, tourism and economic growth.
Expo 2030 Riyadh will create a permanent global destination
Expo 2030 Riyadh is being planned as a permanent visitor destination, with organisers confirming the six-million-square-metre site will become a Global Village after the event closes.
Australian waterpark acquisition creates new leisure attractions group
The owner of one of Australia's best-known waterparks has acquired a major competitor, creating a new attractions business spanning two of the country's largest visitor destinations.
London Museum reveals 2026 opening date for new Smithfield home
The London Museum’s new site will open in Smithfield, East London, on 28 November 2026.
Toverland unveils €98m expansion plan as park prepares to launch resort development
The Toverland theme park in the Netherlands has announced a €98m expansion programme that will add a resort, new attractions and staff facilities as it pursues plans to become a multi- day destination.
+ More news   
 
COMPANY PROFILES
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS