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Louvre to open first VR experience in partnership with HTC Vive Arts and Emissive
24 Jun 2019 . BY Lauren Heath-Jones
Mona Lisa: Beyond the Glass is a part of a retrospective of da Vinci's work, commemorating the 500 years since his death
The Louvre Museum in Paris, France, is set to open its first VR experience later this year.

Expected to open on 24 October and run until 24 February 2020, the experience, called Mona Lisa: Beyond the Glass, is billed as an 'immersive experience of a master piece' and enables viewers to experience the iconic painting like never before.

Part of a retrospective exhibit commemorating the 500th anniversary of Leonardo Da Vinci's death, the experience is viewed on a HTC Vive Headset and uses new scientific research to reveal details in the painting previously invisible to the naked eyes. It also provides insight into the techniques Da Vinici would have used and the identity of his sitter, who is widely believed to be Lisa del Giocondo, an Italian noblewoman.

The experience was developed by French VR studio Emissive, who worked closely with the curatorial team at the Louvre, and HTC Vive Arts. It brings visitors face-to-face with the Mona Lisa, by digitally removing the crowds, before drawing them into the painting and allowing them to soar through its mountainous landscape.

Additionally, an extended version of the experiece, which takes guests is available for download via HTC's Viveport platform for audiences across the globe.

Dominique de Font-Réaulx, director of Mediation and Cultural Programming at the Lovure, said: "The public will be able to discover an immersive experience of an extraordinary masterpiece. This collaboration will allow visitors to meet and learn more about the Mona Lisa herself, beyond the myths and legends that have accompanied her for more than 500 years."

Victoria Chang, director of Vive Arts at HTC, said: "We are honoured to be able to work closely with the Louvre to present their first VR experience on an HTC Vive headset as part of this monumental exhibition."

"Through this new experience, global audiences will be able to access the Mona Lisa in virtual space, seeing the work in detail from anywhere in the world. Allowing visitors who may not be able to visit the exhibition in person to access this remarkable masterpiece by Leonardo da Vinci through our home version will give unprecedented access to da Vinci’s most celebrated painting.”
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PRODUCT NEWS
Louvre to open first VR experience in partnership with HTC Vive Arts and Emissive
24 Jun 2019 . BY Lauren Heath-Jones
Mona Lisa: Beyond the Glass is a part of a retrospective of da Vinci's work, commemorating the 500 years since his death
The Louvre Museum in Paris, France, is set to open its first VR experience later this year.

Expected to open on 24 October and run until 24 February 2020, the experience, called Mona Lisa: Beyond the Glass, is billed as an 'immersive experience of a master piece' and enables viewers to experience the iconic painting like never before.

Part of a retrospective exhibit commemorating the 500th anniversary of Leonardo Da Vinci's death, the experience is viewed on a HTC Vive Headset and uses new scientific research to reveal details in the painting previously invisible to the naked eyes. It also provides insight into the techniques Da Vinici would have used and the identity of his sitter, who is widely believed to be Lisa del Giocondo, an Italian noblewoman.

The experience was developed by French VR studio Emissive, who worked closely with the curatorial team at the Louvre, and HTC Vive Arts. It brings visitors face-to-face with the Mona Lisa, by digitally removing the crowds, before drawing them into the painting and allowing them to soar through its mountainous landscape.

Additionally, an extended version of the experiece, which takes guests is available for download via HTC's Viveport platform for audiences across the globe.

Dominique de Font-Réaulx, director of Mediation and Cultural Programming at the Lovure, said: "The public will be able to discover an immersive experience of an extraordinary masterpiece. This collaboration will allow visitors to meet and learn more about the Mona Lisa herself, beyond the myths and legends that have accompanied her for more than 500 years."

Victoria Chang, director of Vive Arts at HTC, said: "We are honoured to be able to work closely with the Louvre to present their first VR experience on an HTC Vive headset as part of this monumental exhibition."

"Through this new experience, global audiences will be able to access the Mona Lisa in virtual space, seeing the work in detail from anywhere in the world. Allowing visitors who may not be able to visit the exhibition in person to access this remarkable masterpiece by Leonardo da Vinci through our home version will give unprecedented access to da Vinci’s most celebrated painting.”
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Holovis creates AR app to enhance Royal Liver Building experience
Holovis has created an augmented reality (AR) app for the new 360-degree experience at the Royal Liver Building in Liverpool, UK.
Christie brings football history to life at San Mamés Stadium Museum
Erabi, a Spain-based AV integration firm, has completed a major fitout at the San Mamés Stadium Museum in Bilbao, Spain.
Westminster Abbey partners with Avius to improve overall customer experience
London's Westminster Abbey has announced a new partnership with Avius, a provider of survey and customer experience software, to capture and measure customer satisfaction.
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LATEST JOBS
Duty Manager
Legoland Discovery Centre
Salary: £18,330.00 per annum
Job location: Manchester, UK
Head of Estate Operations
Weston Park
Salary: Competitive
Job location: Shifnal, Shropshire, UK
Trampoline Park Manager
Jump Giants
Salary: Competitive
Job location: Burton on the Wolds, Loughborough, UK
Visitor Experience Manager
Colchester Zoo
Salary: Competitive
Job location: Colchester, UK
Brand Manager
Legoland
Salary: Competitive
Job location: Goshen, NY, USA
Loyalty and Insight Manager
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Salary: Competitive
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ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2019

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
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