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NEWS
Move to restrict visitor numbers at iconic Chinese site
POSTED 07 Oct 2010 . BY Martin Nash
A new ticketing system is to be introduced at Beijing's Forbidden City in a move designed to protect the iconic site by limiting visitor numbers.

Chinese media has reported that what is one of the country's biggest tourist attractions - also known as the Palace Museum - frequently receives far more visitors than its daily capacity of 60,000. It cites just one day during the recent seven-day Golden Week holiday when around 122,000 people passed through the museum's gates.

Currently, all tickets to the site are sold manually, which fails to accurately monitor the flow of visitors. This will change with the introduction next year of a new e-ticketing system, of which museum assistant director Feng Nai'en is quoted as saying: "Once the system is operational, the computer will stop selling tickets if the number of visitors has reached the museum's maximum capacity."

He added that the move would not only benefit the structure of the museum - suffering from worn flooring and a fading of its characteristic vermeil-coloured walls - but also improve the overall visitor experience.

The introduction of a reservation system has also been mooted, which would both control the number of visitors and help the authorities plan ahead for busy days.

Such a regulation was passed in Tibet in 2009 to protect the Potala Palace - the country's former imperial palace in Lhasa - limiting the number of daily visitors to 2,300.

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Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
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NEWS
Move to restrict visitor numbers at iconic Chinese site
POSTED 07 Oct 2010 . BY Martin Nash
A new ticketing system is to be introduced at Beijing's Forbidden City in a move designed to protect the iconic site by limiting visitor numbers.

Chinese media has reported that what is one of the country's biggest tourist attractions - also known as the Palace Museum - frequently receives far more visitors than its daily capacity of 60,000. It cites just one day during the recent seven-day Golden Week holiday when around 122,000 people passed through the museum's gates.

Currently, all tickets to the site are sold manually, which fails to accurately monitor the flow of visitors. This will change with the introduction next year of a new e-ticketing system, of which museum assistant director Feng Nai'en is quoted as saying: "Once the system is operational, the computer will stop selling tickets if the number of visitors has reached the museum's maximum capacity."

He added that the move would not only benefit the structure of the museum - suffering from worn flooring and a fading of its characteristic vermeil-coloured walls - but also improve the overall visitor experience.

The introduction of a reservation system has also been mooted, which would both control the number of visitors and help the authorities plan ahead for busy days.

Such a regulation was passed in Tibet in 2009 to protect the Potala Palace - the country's former imperial palace in Lhasa - limiting the number of daily visitors to 2,300.

MORE NEWS
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
Universal and Puy du Fou projects point to rise of Oxford–Cambridge corridor
A proposed Puy du Fou development near Bicester and Universal Destinations and Experiences’ planned resort in Bedford are emerging as part of a wider transformation of the Oxford– Cambridge Growth Corridor into a major centre for UK leisure and tourism inv
Shedd Aquarium upgrades its visitor experience with new Immersion Theater
Shedd Aquarium has opened the Immersion Theater developed in partnership with SimEx- Iwerks, as part of a wider strategy to enhance the guest experience and create additional revenue opportunities.
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COMPANY PROFILES
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
IDEATTACK

IDEATTACK is a full-service planning and design company with headquarters in Los Angeles. [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
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