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PRODUCT NEWS
Simworx unveils new cops and robbers ride concept
17 Nov 2022 . BY Magali Robathan
The ride was designed by Simworx and Katapult / Photo: Simworx/Katapult
Attractions developer Simworx has teamed up with themed entertainment designers Katapult to design a cops and robbers themed ride concept for Simworx’s Automatic Guided Vehicle (AGV) Dark Ride.

Called Overdrive: Ultimate Heist, the concept was officially launched at IAAPA Expo Europe in London in September, where a vinyl wrapped police car-styled ride vehicle was showcased on the company’s stand.

Guests are pitted against one another from the outset; during the queue they are separated into cops and robbers before boarding the ride vehicle and being briefed on their chosen mission. Riders then navigate a series of scenes from the backstreets of the Metropolis to underground tunnels, parking garages and construction sites, with the AGVs interacting with the media as each vehicle follows its own path.

The ride uses a trackless system, which enables flexible movement around show spaces, where the ride vehicles can chase and duel one another in a variety of locations while avoiding hazards and other obstacles in the ride.
The finale sees the race spill out onto the city’s busy highway culminating in a final death-defying pursuit across the city’s suspension bridge.

“Katapult looked at all the unique elements that really made the AGV special and worked that into the concept. We wanted to highlight the unpredictable motion of a trackless ride and how it could work in a duelling format where riders are pitted against one another as they experience multiple ride experiences and endings.” said Simworx CEO, Terry Monkton

“With the AGV being the fastest trackless dark ride within the themed entertainment market, acceleration was a key component to integrate and focus on when imagining the kind of story we wanted to tell.” added Simworx lead designer, Matt Clarkson.

Overdrive is designed to fit into a large sprawling footprint, made up of 10 scenes, with the last two interchangeable to suit the result of the chase. The layout uses 10 AGV vehicles, delivering a throughput of 1,100 riders an hour.
PRODUCT NEWS
Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase.
Disney partners with Dronisos on new drone show
Disneyland Paris has launched a new drone show, Disney Cascade of Lights.
SeaWorld Orlando provides details of new dark ride ahead of launch
SeaWorld Orlando has given a preview of the ride vehicles for SEAQuest: Legends of the Deep, a unique suspended dark ride set to open in 2026.
DreamLab uses Christie projectors to update St Louis Grand Hall Experience
The Grand Hall Experience at St Louis Union Station in St Louis, US, has recently undergone a major upgrade, involving new projection technology, media servers, and new and refreshed content.
TouchWood Play designs new kids’ club for Dubai’s Zuhha Island
Bespoke play environment design and manufacturer TouchWood Play has announced that it is responsible for the creation of a new Kids’ Club on Zuhha Island, Dubai.
AStation: Leading the ‘Attractions Revolution’
While others pour concrete and steel, AStation launches dinosaurs and heroes within weeks — no construction required. Its outlets are redefining entertainment with cutting-edge, location-based experiences, transforming plazas, art districts, and heritage sites into massive Mixed Reality playgrounds.
Efteling and Vekoma present ‘seat-on-wheels’ concept for wheelchair-accessible attractions
Together with experts and representatives of the Dutch association de Zonnebloem, theme park resort Efteling and ride manufacturer Vekoma have developed an innovative concept to increase inclusivity in theme parks, specifically aimed at guests who use wheelchairs.
Maurer Rides installs interactive indoor coaster at new Hi Space theme park in China
German rollercoaster designer and manufacturer Maurer Rides is installing what it describes as the world’s first interactive indoor rollercoaster featuring Spike technology at the new Hi Space indoor amusement park in Chongqing, China.
Mack Animation releases Grand Prix of Europe film
Feature film animation studio Mack Animation has released an animated film featuring German theme park Europa-Park mascots Ed and Edda.
New flying theatre experience gives unique views of Niagara Falls
A new $25m flying theatre experience has launched near Niagara Falls, New York State, exploring 13,000 years of Niagara’s geological and cultural history.
Red Raion: a decade of immersive storytelling
This year marks a significant milestone for Red Raion, the CGI studio that has become a trusted name in producing immersive content for the attractions industry.
Lead the way in one of Wales’ most ambitious new destinations
Canolfan Pentre Awel will be a hub of leisure and community wellbeing. Highlights include a 600-square-metre fitness suite, an 8-court sports hall and aquatic facilities
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LATEST JOBS
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English Heritage
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COMPANY PROFILES
IDEATTACK

IDEATTACK is a full-service planning and design company with headquarters in Los Angeles. [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
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DIRECTORY
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23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
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Jobs    News   Products   Magazine   Subscribe
PRODUCT NEWS
Simworx unveils new cops and robbers ride concept
17 Nov 2022 . BY Magali Robathan
The ride was designed by Simworx and Katapult / Photo: Simworx/Katapult
Attractions developer Simworx has teamed up with themed entertainment designers Katapult to design a cops and robbers themed ride concept for Simworx’s Automatic Guided Vehicle (AGV) Dark Ride.

Called Overdrive: Ultimate Heist, the concept was officially launched at IAAPA Expo Europe in London in September, where a vinyl wrapped police car-styled ride vehicle was showcased on the company’s stand.

Guests are pitted against one another from the outset; during the queue they are separated into cops and robbers before boarding the ride vehicle and being briefed on their chosen mission. Riders then navigate a series of scenes from the backstreets of the Metropolis to underground tunnels, parking garages and construction sites, with the AGVs interacting with the media as each vehicle follows its own path.

The ride uses a trackless system, which enables flexible movement around show spaces, where the ride vehicles can chase and duel one another in a variety of locations while avoiding hazards and other obstacles in the ride.
The finale sees the race spill out onto the city’s busy highway culminating in a final death-defying pursuit across the city’s suspension bridge.

“Katapult looked at all the unique elements that really made the AGV special and worked that into the concept. We wanted to highlight the unpredictable motion of a trackless ride and how it could work in a duelling format where riders are pitted against one another as they experience multiple ride experiences and endings.” said Simworx CEO, Terry Monkton

“With the AGV being the fastest trackless dark ride within the themed entertainment market, acceleration was a key component to integrate and focus on when imagining the kind of story we wanted to tell.” added Simworx lead designer, Matt Clarkson.

Overdrive is designed to fit into a large sprawling footprint, made up of 10 scenes, with the last two interchangeable to suit the result of the chase. The layout uses 10 AGV vehicles, delivering a throughput of 1,100 riders an hour.
PRODUCT NEWS
Disney partners with Dronisos on new drone show
Disneyland Paris has launched a new drone show, Disney Cascade of Lights.
SeaWorld Orlando provides details of new dark ride ahead of launch
SeaWorld Orlando has given a preview of the ride vehicles for SEAQuest: Legends of the Deep, a unique suspended dark ride set to open in 2026.
DreamLab uses Christie projectors to update St Louis Grand Hall Experience
The Grand Hall Experience at St Louis Union Station in St Louis, US, has recently undergone a major upgrade, involving new projection technology, media servers, and new and refreshed content.
TouchWood Play designs new kids’ club for Dubai’s Zuhha Island
Bespoke play environment design and manufacturer TouchWood Play has announced that it is responsible for the creation of a new Kids’ Club on Zuhha Island, Dubai.
Maurer Rides installs interactive indoor coaster at new Hi Space theme park in China
German rollercoaster designer and manufacturer Maurer Rides is installing what it describes as the world’s first interactive indoor rollercoaster featuring Spike technology at the new Hi Space indoor amusement park in Chongqing, China.
Mack Animation releases Grand Prix of Europe film
Feature film animation studio Mack Animation has released an animated film featuring German theme park Europa-Park mascots Ed and Edda.
New flying theatre experience gives unique views of Niagara Falls
A new $25m flying theatre experience has launched near Niagara Falls, New York State, exploring 13,000 years of Niagara’s geological and cultural history.
Efteling launches climate-friendly water show
Dutch theme park Efteling has launched its transformed Efteling Symphonica water show, which has been redesigned to bring it into line with the park’s sustainability goals.
Sunkid reveals the Rocking Tower family ride
Family friendly attractions manufacturer Sunkid has revealed its latest attraction, the Rocking Tower.
Polish theme park launches new Vekoma coaster
Polish indoor theme park Mandoria has opened its new Aquila rollercoaster.
P&P Projects launches new brand and show model
P&P Projects has announced it is launching a brand-new branch called ThemedMotion that will specialise in the turnkey development of animatronics and animated figures.
Vekoma showcases new openings
Ride manufacturer Vekoma showcased several new projects at IAAPA in November.
+ More products   
 
COMPANY PROFILES
IDEATTACK

IDEATTACK is a full-service planning and design company with headquarters in Los Angeles. [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
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LEISURE MEDIA WEBSITES
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