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New details revealed for Sally's Five Nights At Freddy's attraction
16 Dec 2016 . BY Tom Anstey
Riders will be available to defend themselves from the malfunctioning robots by using a flashlight to scare them away / SallyCorp
Sally Corp has unveiled new details and images for its under-development Five Nights At Freddy’s attraction, with the dark ride specialists promising a “real life version” of the popular horror game.

Designed to be a real-time, multiplayer version of the video game franchise, riders will act a security guards working the night shift inside “Freddy Fazbear’s Pizza”, with their mission to defend themselves from malfunctioning animatronic robots roaming the building.

Riders will only have two ways to defend themselves from their attackers during the dark ride. The first will be use of a flashlight, which when shined on the robots will scare them away. The second be the ability to close doors, preventing them from getting through. Depending on how well the team of riders does, the interactive attraction will have different endings. Sometimes they will survive until morning, while other times they won’t.

Sally first unveiled the unique ride at this year’s IAAPA expo in Orlando, Florida. Speaking at the time, Drew Hunter, vice president of design at Sally, told Attractions Management there had been “a lot of excited interest over the concept,” which mixes gaming, animatronics, large scale video projection, special effects, and immersive sets and scenery.

The game is hugely popular online, with more than 10 million downloads since its release in 2014 and more than 16 billion views on YouTube. The franchise is also one of the top selling entertainment brands in retail and toy distribution and has a novel on the New York Times Best Sellers list.

“We’re working with bigger names than ever – AMC, DC Comics, and now the incredibly popular Five Nights At Freddy’s, said Lauren Wood Weaver, marketing director at Sally.

“Turning brands into blockbuster attractions has been our specialty for many years and we can’t wait to do the same with Five Night’s At Freddy’s – The Ride.”




The game is hugely popular online, with more than 10 million downloads since its release in 2014 and more than 16 billion views on YouTube / Credit: SallyCorp



The dark ride will see guests travel through a pizza restaurant as they try to defend themselves / Credit: SallyCorp



Turning brands into blockbuster attractions has been our specialty for many years and we can’t wait to do the same with Five Night’s At Freddy’s – The Ride / Credit: SallyCorp
PRODUCT NEWS
Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase.
Disney partners with Dronisos on new drone show
Disneyland Paris has launched a new drone show, Disney Cascade of Lights.
SeaWorld Orlando provides details of new dark ride ahead of launch
SeaWorld Orlando has given a preview of the ride vehicles for SEAQuest: Legends of the Deep, a unique suspended dark ride set to open in 2026.
DreamLab uses Christie projectors to update St Louis Grand Hall Experience
The Grand Hall Experience at St Louis Union Station in St Louis, US, has recently undergone a major upgrade, involving new projection technology, media servers, and new and refreshed content.
TouchWood Play designs new kids’ club for Dubai’s Zuhha Island
Bespoke play environment design and manufacturer TouchWood Play has announced that it is responsible for the creation of a new Kids’ Club on Zuhha Island, Dubai.
AStation: Leading the ‘Attractions Revolution’
While others pour concrete and steel, AStation launches dinosaurs and heroes within weeks — no construction required. Its outlets are redefining entertainment with cutting-edge, location-based experiences, transforming plazas, art districts, and heritage sites into massive Mixed Reality playgrounds.
Efteling and Vekoma present ‘seat-on-wheels’ concept for wheelchair-accessible attractions
Together with experts and representatives of the Dutch association de Zonnebloem, theme park resort Efteling and ride manufacturer Vekoma have developed an innovative concept to increase inclusivity in theme parks, specifically aimed at guests who use wheelchairs.
Maurer Rides installs interactive indoor coaster at new Hi Space theme park in China
German rollercoaster designer and manufacturer Maurer Rides is installing what it describes as the world’s first interactive indoor rollercoaster featuring Spike technology at the new Hi Space indoor amusement park in Chongqing, China.
Mack Animation releases Grand Prix of Europe film
Feature film animation studio Mack Animation has released an animated film featuring German theme park Europa-Park mascots Ed and Edda.
New flying theatre experience gives unique views of Niagara Falls
A new $25m flying theatre experience has launched near Niagara Falls, New York State, exploring 13,000 years of Niagara’s geological and cultural history.
Red Raion: a decade of immersive storytelling
This year marks a significant milestone for Red Raion, the CGI studio that has become a trusted name in producing immersive content for the attractions industry.
Lead the way in one of Wales’ most ambitious new destinations
Canolfan Pentre Awel will be a hub of leisure and community wellbeing. Highlights include a 600-square-metre fitness suite, an 8-court sports hall and aquatic facilities
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COMPANY PROFILES
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Vekoma Rides has a large variety of coasters and attractions. [more...]
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Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
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IDEATTACK is a full-service planning and design company with headquarters in Los Angeles. [more...]
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David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
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PRODUCT NEWS
New details revealed for Sally's Five Nights At Freddy's attraction
16 Dec 2016 . BY Tom Anstey
Riders will be available to defend themselves from the malfunctioning robots by using a flashlight to scare them away / SallyCorp
Sally Corp has unveiled new details and images for its under-development Five Nights At Freddy’s attraction, with the dark ride specialists promising a “real life version” of the popular horror game.

Designed to be a real-time, multiplayer version of the video game franchise, riders will act a security guards working the night shift inside “Freddy Fazbear’s Pizza”, with their mission to defend themselves from malfunctioning animatronic robots roaming the building.

Riders will only have two ways to defend themselves from their attackers during the dark ride. The first will be use of a flashlight, which when shined on the robots will scare them away. The second be the ability to close doors, preventing them from getting through. Depending on how well the team of riders does, the interactive attraction will have different endings. Sometimes they will survive until morning, while other times they won’t.

Sally first unveiled the unique ride at this year’s IAAPA expo in Orlando, Florida. Speaking at the time, Drew Hunter, vice president of design at Sally, told Attractions Management there had been “a lot of excited interest over the concept,” which mixes gaming, animatronics, large scale video projection, special effects, and immersive sets and scenery.

The game is hugely popular online, with more than 10 million downloads since its release in 2014 and more than 16 billion views on YouTube. The franchise is also one of the top selling entertainment brands in retail and toy distribution and has a novel on the New York Times Best Sellers list.

“We’re working with bigger names than ever – AMC, DC Comics, and now the incredibly popular Five Nights At Freddy’s, said Lauren Wood Weaver, marketing director at Sally.

“Turning brands into blockbuster attractions has been our specialty for many years and we can’t wait to do the same with Five Night’s At Freddy’s – The Ride.”




The game is hugely popular online, with more than 10 million downloads since its release in 2014 and more than 16 billion views on YouTube / Credit: SallyCorp



The dark ride will see guests travel through a pizza restaurant as they try to defend themselves / Credit: SallyCorp



Turning brands into blockbuster attractions has been our specialty for many years and we can’t wait to do the same with Five Night’s At Freddy’s – The Ride / Credit: SallyCorp
PRODUCT NEWS
Disney partners with Dronisos on new drone show
Disneyland Paris has launched a new drone show, Disney Cascade of Lights.
SeaWorld Orlando provides details of new dark ride ahead of launch
SeaWorld Orlando has given a preview of the ride vehicles for SEAQuest: Legends of the Deep, a unique suspended dark ride set to open in 2026.
DreamLab uses Christie projectors to update St Louis Grand Hall Experience
The Grand Hall Experience at St Louis Union Station in St Louis, US, has recently undergone a major upgrade, involving new projection technology, media servers, and new and refreshed content.
TouchWood Play designs new kids’ club for Dubai’s Zuhha Island
Bespoke play environment design and manufacturer TouchWood Play has announced that it is responsible for the creation of a new Kids’ Club on Zuhha Island, Dubai.
Maurer Rides installs interactive indoor coaster at new Hi Space theme park in China
German rollercoaster designer and manufacturer Maurer Rides is installing what it describes as the world’s first interactive indoor rollercoaster featuring Spike technology at the new Hi Space indoor amusement park in Chongqing, China.
Mack Animation releases Grand Prix of Europe film
Feature film animation studio Mack Animation has released an animated film featuring German theme park Europa-Park mascots Ed and Edda.
New flying theatre experience gives unique views of Niagara Falls
A new $25m flying theatre experience has launched near Niagara Falls, New York State, exploring 13,000 years of Niagara’s geological and cultural history.
Efteling launches climate-friendly water show
Dutch theme park Efteling has launched its transformed Efteling Symphonica water show, which has been redesigned to bring it into line with the park’s sustainability goals.
Sunkid reveals the Rocking Tower family ride
Family friendly attractions manufacturer Sunkid has revealed its latest attraction, the Rocking Tower.
Polish theme park launches new Vekoma coaster
Polish indoor theme park Mandoria has opened its new Aquila rollercoaster.
P&P Projects launches new brand and show model
P&P Projects has announced it is launching a brand-new branch called ThemedMotion that will specialise in the turnkey development of animatronics and animated figures.
Vekoma showcases new openings
Ride manufacturer Vekoma showcased several new projects at IAAPA in November.
+ More products   
 
COMPANY PROFILES
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
IDEATTACK

IDEATTACK is a full-service planning and design company with headquarters in Los Angeles. [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
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LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
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ATTRACTIONS HANDBOOK
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