PRODUCT NEWS
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| Dynamic Attractions building US$21m ride for Asian theme park |
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| 29 Sep 2016 . BY Alice Davis |
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| Dynamic Attractions has built some of the world's most famous rides |
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Ride maker Dynamic Attractions has secured a high-value contract for a new media-based ride.
The US$21m (€19m, £16m) deal, with an undisclosed theme park in Asia, reflects the company’s push to further increase its presence in the East. The new attraction will be designed and manufactured at the company’s Vancouver, Canada facilities and installed around 2019.
“Our increased focus on media-based attractions is paying off with greater market penetration in repeat order ride system sales,” said Guy Nelson, president of Dynamic Attractions and CEO of parent company Empire Industries. “Contracts like this, along with sales of our proprietary ride system product line and our Orlando-based Unlimited Attractions services, form the backbone of our media-based attraction strategy.”
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