PRODUCT NEWS
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| Gateway Ticketing's eGalaxy Web Store helps web sales at Natural Bridge Caverns |
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| 03 Feb 2014 . BY Kate Corney |
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Gateway says web sales at the Natural Bridge Caverns, Texas, have increased by 125 per cent thanks to its eGalaxy Web Store.
Natural Bridge Caverns is one of the largest caverns in Texas. A variety of activities and tours are offered multiple times daily that go to a depth of 180 feet below the surface and take more than 320,000 annual visitors nearly a half mile into the caverns.
Using Gateway’s eGalaxy Web Store solution, with its branded web store linked to the Caverns site, The Caverns web sales have increased 125 per cent in four years.
According to Gateway, the attraction is also saving between $20,000 and $54,000 a year by eliminating the per ticket fees from the previous vendor.
Before implementing Gateway’s eGalaxy solution, the Caverns had estimated a return on investment of two years, based on savings from ticket fees. But the increase in web sales from having a branded site moved this up to an ROI of 1.5 years.
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