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NEWS
Tourism minister and former google travel exec, Nigel Huddleston, delivers keynote speech at VAC 2020
POSTED 05 Oct 2020 . BY Tom Walker
Huddleston is one of 20 speakers to take the stage during the virtual event
UK tourism and heritage minister, Nigel Huddleston, delivered the keynote speech during this year's Annual National Conference of Visitor Attractions (VAC) which was held on Wednesday 7 and Thursday 8 October as a virtual event.

Huddleston speech marked the start of the two-day conference.

The former UK head of travel for tech giant Google, Huddleston is the Parliamentary Under-Secretary of State for sport, tourism and heritage at the DCMS.

He was one of 20 speakers representing leading visitor attractions and sector organisations to take the stage during the virtual event.

Others included Sue Biggs CBE, director-general of the Royal Horticultural Society; Judith Owens, CEO of Titanic Belfast; and Julie Dalton, MD of Gulliver's World Theme Park Resorts.

There was also a panel session, discussing the events of 2020 and looking ahead to 2021.

Now in its 17th year, VAC was founded by industry bodies ALVA and BALPPA and Attractions Management magazine, with the support of tourism agency VisitBritain.

This year's event focused on sharing best practice from a wide range of regions and countries – all of whom find themselves on different parts of the recovery pathway following COVID-19.

ENJOY VAC VIRTUAL HERE
• You can view all virtual VAC conference content until 12 November by clicking here.
RELATED STORIES
  Serial entrepreneur Luke Johnson to headline VAC 2016


Business mogul Luke Johnson will deliver the keynote address at this year’s Visitor Attractions Conference (VAC) in London, sharing his insights on how to manage a successful venture.
  Full programme revealed for VAC 2011


This year's Annual National Conference of Visitor Attractions (VAC) will include a keynote speech by minister for tourism and heritage, John Penrose, and a session on the future outlook of the attractions sector.
  Visitor attractions conference planned


British attractions and tourism organisations have teamed up to host the First National Conference of Visitor Attractions (VAC2004) this October.
MORE NEWS
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
+ More news   

COMPANY PROFILES
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We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
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Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
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A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
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FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
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NEWS
Tourism minister and former google travel exec, Nigel Huddleston, delivers keynote speech at VAC 2020
POSTED 05 Oct 2020 . BY Tom Walker
Huddleston is one of 20 speakers to take the stage during the virtual event
UK tourism and heritage minister, Nigel Huddleston, delivered the keynote speech during this year's Annual National Conference of Visitor Attractions (VAC) which was held on Wednesday 7 and Thursday 8 October as a virtual event.

Huddleston speech marked the start of the two-day conference.

The former UK head of travel for tech giant Google, Huddleston is the Parliamentary Under-Secretary of State for sport, tourism and heritage at the DCMS.

He was one of 20 speakers representing leading visitor attractions and sector organisations to take the stage during the virtual event.

Others included Sue Biggs CBE, director-general of the Royal Horticultural Society; Judith Owens, CEO of Titanic Belfast; and Julie Dalton, MD of Gulliver's World Theme Park Resorts.

There was also a panel session, discussing the events of 2020 and looking ahead to 2021.

Now in its 17th year, VAC was founded by industry bodies ALVA and BALPPA and Attractions Management magazine, with the support of tourism agency VisitBritain.

This year's event focused on sharing best practice from a wide range of regions and countries – all of whom find themselves on different parts of the recovery pathway following COVID-19.

ENJOY VAC VIRTUAL HERE
• You can view all virtual VAC conference content until 12 November by clicking here.
RELATED STORIES
Serial entrepreneur Luke Johnson to headline VAC 2016


Business mogul Luke Johnson will deliver the keynote address at this year’s Visitor Attractions Conference (VAC) in London, sharing his insights on how to manage a successful venture.
Full programme revealed for VAC 2011


This year's Annual National Conference of Visitor Attractions (VAC) will include a keynote speech by minister for tourism and heritage, John Penrose, and a session on the future outlook of the attractions sector.
Visitor attractions conference planned


British attractions and tourism organisations have teamed up to host the First National Conference of Visitor Attractions (VAC2004) this October.
MORE NEWS
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
+ More news   
 
COMPANY PROFILES
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
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